America's Road to Wealth

2003, late March.

Los Angeles time, 9:30 a.m.

"About Twitter's software architecture, everyone here has more say than me. But what I want to say is that software architecture does not represent everything in this field."

"Compared with software architecture, I want to be an era ahead of blogs in terms of website interface, UI, and customer human-computer interaction, as well as network delay and upload and download speed!"

In the bright and spacious conference room, IT elites in plaid shirts and jeans all stared at Ikana sitting at the head of the conference table with serious expressions, and listened carefully to her speech.

Her blond hair is loose, and she is wearing a black and white dyed wool suit with a large round neck and three-quarter sleeves with pink satin trim. The pair of round and proud shores under the shirt.

Ikana knows better than anyone how attractive her figure is, and when facing daily work, she will choose a decent suit for her clothes, so that her hot figure is not so prominent and makes her more attractive. Have authority and leadership.

The watery mouth is slightly opened, and the corners of the mouth are slightly pulled to one side when speaking. There is no way to do this. This is due to genetics. Only her sweet and clear voice echoes in the entire meeting room. For the group of IT elites who control the company Guys, Ikana thought that was too easy.

Compared with YKM and her father's real estate company's veterans in the workplace, most of these mid-level and high-level people who are programmers have better management and control.

"According to the data from the US Internet portal statistics website, a total of 52,140 of the 58,600 interactive forums and portals in the past three years have been closed. In contrast, only 500 new ones have been opened. We must think about how How to make our website and software more popular with customers when the shadow of the bubble bursts.”

"This is very important. It's about whether our Twitter company can survive. It's about whether you can get such a good salary and such a good treatment. Look out of your window, there is Beverly Hills. No People are closer there than you are."

"so……"

pedal --

After the meeting, Ikana stepped on her seven-point high-heeled shoes and walked towards her office with flying steps. The female secretary behind her ran a few steps to help her open the door.

As soon as Ikana entered the office, she kicked off her high heels skillfully, and said to the secretary standing at the door, "Quick, get me something to eat first."

"It's been prepared a long time ago. Here's your breakfast—a Kentucky hot dog."

The female secretary hurried to the rest area, opened a box, took out a hot dog and a cup of Pepsi, and sent them to Ikana who was sitting on the boss chair.

"My God, Kath, you're taking all these calorie-dense foods again... well, well, let's fill our stomachs first. Huh... turn on the TV for me and watch the morning news."

With a smile on the corner of the female secretary's mouth, she turned on the TV with the remote control turned her back to Ikana, and looked for the AMC Bloomberg TV channel, "I found it, it just happened to be the time for business news."

The female secretary turned around with a smile and said to her boss, but the picture she entered was so beautiful, it wasn't that she was not in the right mind, but that she was really evil.

Ikana held a big red hot dog in her white hand, bit off the head of the hot dog, and then chewed with a look of intoxication.

The white salad dressing stuck to her mouth, and she rolled it into her mouth, and there was some at the corner of her mouth...

My God, this picture is so beautiful, I can't bear to look directly at it!

Could it be that eating too much of Mr. Smith has become an instinct?

"Kath, what's wrong with you? Why are you looking at me like that?" Ikana frowned at the stunned secretary who was drooling, and asked curiously.

"Ah? No, it's nothing... I found the show, boss, I'll get you some tissues." The female secretary, who was already completely evil, changed the subject in a panic, feeling a little nervous.

Ikana was a little unclear, so she continued to eat her delicious hot dog from top to bottom. If she knew what was going on in her secretary's heart, she would be pissed off.

But from the shape of the holding hand to the degree of opening the mouth, and the roll of salad dressing, everything is so natural.

It's basically a subconscious reaction, all so familiar, it can be seen that someone's teaching is simply outrageous.

Seeing that the recent news about Yum! Brands appeared on TV, Ikana couldn't help but smile with crescent eyes.

Ha, it seems to be true. My own man is attacking the world's largest chain restaurant group! !

Such news made her so happy because she knew that in the afternoon, her man would fly to Los Angeles to join her.

She knows better than anyone that she basically won't have much free time in the next few days.

Fortunately, there is Paris who can help share, otherwise I might not be able to come to work!

But now Ikana is more concerned about how many steps her man has taken in the invasion of Yum!

Yes, her man is plotting to get Yum!

Taikang Global Catering Company, the predecessor of Yum!, is a business unit of PepsiCo.

It was separated from PepsiCo on October 7, 1997 and became an independent public company.

It is authorized to use KFC, Pizza Hut, Taco Bell and other brands worldwide.

In 1998, when this catering company with KFC, Pizza Hut, Taco Bell and other famous brands was independently listed on the New York Stock Exchange, the world's largest catering group - Yum!

At that time, all shareholders and company members may not have imagined that in the past two years, the operation and development of Yum! Global Catering Group has achieved great success.

Today, Yum! Group is the largest catering group in the world, with more than 35,000 chain stores and 1 million employees in more than 100 countries and regions around the world.

It owns world-renowned catering brands such as KFC, Pizza Hut, Pizza Hut Express, and Taco Bell, and ranks first in the world in the fields of chicken cooking, pizza, Mexican-style food, seafood, and desserts.

At the beginning of the month, when Ikana was talking on the phone with Abel, he overheard Abel saying that he was about to get Yum!

Then she discovered that since this month, Smith Media and many media have been attacking Yum!

Ikana guessed that while doing this, her man must have raised money at a low price in the capital market.

She planned to ask Abel at night when he came over, how many steps he had taken, and when he could turn the world's number one restaurant chain group into Smith's.

...

...

While Ikana was still in the meeting, Abel was in the meeting in New York.

In Smith Building, in the meeting room of Smith Capital, Abel was relaxed in the boss chair, holding a signature pen in his hand, playing with it in a good mood, listening to his subordinates' implementation of the acquisition plan of Yum! .

"In the past two weeks, we have used the media to mainly attack KFC's frugal production steps on their signature fried chicken. This reduction can save an average cost of about US$0.8 per fried chicken."

"However, this cost-saving approach has led to the lack of uniformity in the taste of KFC's signature fried chicken. Sometimes it is delicious and sometimes it is not, and customers have already complained."

"Then there is Pizza Hut, which is the second most important to Yum! This time, Pizza Hut was discovered three times in a row that they secretly kept the overnight pizza embryos and continued to sell them on the next day. There was a big reaction, and Pizza Hut had to stand up and explain that the number of customers of Pizza Hut still showed negative growth.”

"Under the attack of our public opinion,"

"The current stock price of Yum Brands has reached $15, and the impact is significant. If we let Washington start the public opinion offensive that Yum!

Abel stopped his hands playing with the signature pen, raised his head and looked around for a week, and said with a smile: "Remember, when we successfully won Yum! Brands, its greatest value is that this brand is different from other American catering brands. It is very good at adapting measures to local conditions and is willing to "do as the Romans do" to satisfy the different tastes of different ethnic groups in different countries. This is the reason why it can succeed abroad."

Why are American fast food brands in later generations, only McDonald's and KFC can stand firm in China?

Especially when KFC is not mainstream in the United States at all, and it can't even be ranked in the top five. Can it compete equally with McDonald's in China?

Just because it is very good at playing localization, it develops local characteristics wherever it develops. Unlike other American brands, they think that the whole world is the United States, and they are the same everywhere.

As a result, except for one preconceived McDonald's, the others are not doing well abroad.

On the contrary, KFC, relying on the trick of doing as the Romans do, did not do well in the United States, but did well overseas.

Even Pizza Hut and other brands of Yum! Brands are doing well abroad.

It is these factors that make Parkson Catering surpass McDonald's and rank first among the catering groups in the world.

Catering is an important part of Abel's business blueprint planning. He needs to have the catering industry, which has tens of thousands of chain stores in the United States, hundreds of thousands of practitioners, and hundreds of thousands of upstream and downstream industries.

A McDonald's or KFC can at least affect the jobs of one or two million people in the United States.

Like Parkson Catering, the number of employees that can be affected by so many brands combined is at least 5 million.

The impact on Washington and the states may not even lose to the National Rifle Association.

The key is that Abel still has a long-term consideration. He plans to develop himself to the strongest in the United States after the subprime mortgage crisis.

Through these ubiquitous catering industries, plus those industries such as chain supermarkets and convenience stores, he promotes his financial hegemony.

In the parallel time and space, when this kind of financial hegemony is in full swing in China, the United States is not taken seriously because of the old stubborn forces.

Now, Abel wants to go one step further on his own, after the subprime mortgage crisis!

Let's try to promote a wave, and if possible, let him go to the next level.

So now, before the subprime mortgage crisis comes, we need to make more preparations.

The acquisition of Parkson Catering, and the subsequent invasion of Starbucks, Domino’s Pizza, Domino’s Pizza, Burger King, Subway, and even Coca-Cola, are the pavement and preparations he intends to make for his future financial hegemony.

This is why at the beginning of the month, he told Britney not to sign a contract with KFC for the time being.

Because behind Parkson is Pepsi, and there are many other consortium tycoons.

Even if Abel launches a public opinion offensive, it will be difficult to win it all at once in a short period of time.

The strategy may last for more than two months or even longer, during which time the media will frantically discredit Yum! If Britney was the spokesperson of the other party during this period of time, she would be affected by these anyway.

It would be better to simply breach the contract and pay a few million dollars. Anyway, if it is won later, Abel only needs to say something, and he can earn it back.

After the meeting was over, around the time Ikana was eating a hot dog and was being associated with it by her secretary.

Abel returned to the office, tidied up a bit, and went out.

Amanda felt a little resentful about this, and she finally stayed with him for half a month. This time he was going to California again, and she was left behind again.

On the contrary, it was her little cousin Lydia, who could go on a business trip with her like last time...

This made Amanda unhappy, and of course it made Lydia very happy.

Lydia, who has been adjusted for almost half a year, can actually be enjoyed by Abel long ago.

It's just that he has some wicked tastes, and he is not in a hurry to eat it right away, wanting to make Lydia more "delicious".

Now, sitting in the back of the Cadillac monster, next to Abel, Lydia was thinking in her heart—this time going to California, she would be eaten by the boss no matter what. If it really doesn't work, then...then I will take the initiative to eat him!

In the car heading to JFK, Lydia was daydreaming.

Abel held a thin and light laptop, but browsed Ah San's news thousands of miles away.

Because of Abel's request and remarks, Smith Capital, which has already settled down there and started to cooperate with the Ambani brothers, has successively sent back various local situations to the US headquarters.

Like now, Abel's attention was attracted by a person's name on the information and news that was passed back.

This information is about Ah San's Gujarat state. At the end of last year, a large-scale riot occurred due to sectarian conflicts, with thousands of casualties. This incident caused a sensation in San Ge's country.

This had nothing to do with Abel, he didn't care how much the third brother died. What made him pay attention was because the leader of Gujarat at this time was named Narendra Damodaldas Dimo.

Because of this incident, Di Mo, who was originally promising, now has a somewhat bleak future in the third brother's Zhengzhi.

Looking at the picture of the bearded middle-aged third brother on the notebook.

Abel hesitated, should he press this guy to death directly, or support him? According to death, it should not be too simple for Abel now.

He just needs to tell Ambani that the richest man in the third brother can now make this guy never turn over again.

With support, this is the future Asanli, the most self-motivated and ambitious one. A guy who is more difficult to control.

But if it can be controlled, then the plan of the Americans in the third brother must go very smoothly.

Can such a dog be raised? What a nerve-wracking question.

Calvin, there is only one update today, and a total of two chapters are owed.