Analog company starts with technology

"Several mobile phone brands hold new product launch conferences at the same time, which seems to have never been seen before. Is the competition within the industry so fierce now?"

“There are so many live broadcast rooms, I don’t know which one to watch.”

"I feel pretty good. The greater the competition, the more discounts our users will get."

"Fight."

"It's too early to say this now. I always feel that this time several well-known mobile phone brands launched new mobile phones together. This is not just for competition, but more like a grouping against Xingyao."

"If something goes wrong, there must be a monster. Let's wait until the price comes out."

During the new product launch, you can see heated discussions in both the official live broadcast rooms of each brand and related previews, and most people express their own opinions, and no one agrees with anyone else's point of view.

Some people believe that competition among brands can force prices to drop and launch promotions, and in the end only users will benefit.

Another group of people feel that this matter is not that simple and they should not rush to place an order.

The rest are taking a wait-and-see approach.

The reason why these people are so Buddhist is mainly because they have already purchased Xingyao’s smart notebooks and Fanxing operating system mobile phones. They have no desire to consume and naturally do not care about the tricks of other mobile phone brands.

that's all.

As time passes little by little.

With the ardent expectations of a large number of users, the most important link has finally been reached.

Mobile phone price revealed.

But when the string of numbers appeared on the screen, everyone was stunned, completely beyond their understanding.

3888.

Although this price is not particularly expensive among high-end flagship phones, compared with Xingyao's Fanxing OS phone, it is a thousand yuan higher.

It's really hard to accept.

And what’s even more outrageous is that the new mobile phones of Huawei, Xiaomi, Meizu and other mobile phone brands that are holding new product launches today are all priced at this price, and there is no difference even in the last digit.

It was obvious that a consensus had been reached internally a long time ago.

As a result, the user felt as if he had been fooled, and his blood pressure kept rising. Even if the live broadcast room was closed after the press conference, he still had to vent his unhappiness.

So I spontaneously left a message on the official accounts of Huawei, Xiaomi and other mobile phone brands.

Especially those who were happy about this just now, thinking that they could buy a new mobile phone at a greater discount, were even more slapped in the face.

After all, with unified pricing, any fool can see that the brand has no intention of giving away profits.

"I'm really disgusted today. It's a shame that I waited for the press conference to start. Whoever buys it at this price will be disappointed!"

"It's a thousand dollars more than Xingyao, and its chips are not as powerful as others. I want to ask who gave you the courage to set this price, don't you have no shame at all?"

"I won't buy it at this price anyway."

"I suggest you learn more from Xingyuan Technology and seriously admit your identity as a capitalist."

"Don't scold me for now. There may be some hidden secret in it. It's impossible for so many brands to not think of the problems with this price."

"No matter what happened to him, just scold him first and then talk about it."

…

A large number of bombarding remarks made the official accounts of several mobile phone brands dare not even reply. In the end, in order to maintain their corporate image, they had to set speech restrictions.

It wasn’t until hot searches about price issues replaced hot searches about press conference promotions that the rate of increase in comments slowed down.

But what can be expected is that this will be the lowest sales day in the history of several mobile phone brands.

at the same time.

Imperial capital.

Office of the Chairman of Xiaomi Technology.

Although it was already late at night, the company building was still brightly lit. Lei Jun was sitting in his office chair, listening to Liang Fuxing's report on the press conference.

"Chairman, we are being scolded very badly because of this price. Related topics have been on the hot search list of scarves. Do you need to contact the scarf company to remove the hot search first and control the pace a little bit?"

"Need not."

Lei Jun shook his head and said two words decisively.

Then he asked, "How are the other companies doing?"

"It's basically the same as us. If this continues, our new mobile phone will be really useless." Liang Fuxing thought for a while, but couldn't help but made a suggestion, hoping that the company could lower the price a little.

As the person in charge of this mobile phone, he was fully involved in the entire process from the appearance of the model to the various functions inside. In addition, he can use the Fanxing Smart Phone operating system. In his mind, it is simply a perfect mobile phone. .

Whether out of selfishness or for the benefit of the company, it is natural to want it to have better sales results.

Let more users use it.

This is worthy of the hard work he put in for it.

At first, he was planning to price this phone at the same price as Xingyao, or even lower, but he didn't expect Lei Jun to add a thousand yuan to it with just one sentence.

Its price is much higher than that of Xingyao's Star system mobile phones.

As the chairman of the company, the decisions made by Lei Jun cannot be easily changed by others, not to mention that the pricing was voted by the board of directors.

Liang Fuxing felt a little dissatisfied, but he could only arrange the new product launch conference according to this price.

However, when he saw the shocking comments on the Internet, his emotions finally bottomed out. Even if he was contradicting the chairman, he would tell his true thoughts.

The main reason is obviously due to the price issue, but as the rhythm gradually gets out of control, it has just risen to the quality level. Many people even follow the trend without thinking and force themselves to be black and black.

actually.

Without Xingyao's Starry system phone and its lower price, I believe most people would still be able to accept Xiaomi's new flagship phone, which costs close to 4,000 yuan.

It can only be said that I was born at the wrong time.

Lei Jun understood what Liang Fuxing was thinking, but in order to keep the market share occupied by Xiaomi this time and not be gradually cannibalized by Xingyao, he could only join forces with other brands to come up with such an operation that seemed to be suicidal.

Finally, he sighed softly, walked up to Liang Fuxing, patted him on the shoulder and asked: "Let me ask you first, if our new Fanxing system phone has the same price as Xingyao, can our sales exceed that of the other party?"

Facing this question raised by Lei Jun, Liang Fuxing was startled at first, and then his expression quickly dimmed.

Then he shook his head.

"It's hard."

"Xingyao has left a deep impression on domestic users after the chip incident. With the addition of their self-designed Tianxin No. 2, even if our price is the same, it will be difficult for us to achieve their sales results."

When Lei Jun heard this answer, he was obviously quite satisfied, and he put away his palms while replying.

"you are right."

"No matter what price we set, our market share will gradually decrease, and it is very likely that it will eventually be completely occupied by Xingyao. The current domestic computer market is a good example."

Lei Jun is right.

The many technologies mastered by Xingyuan Technology have tilted the balance of the entire market. If there is no way to change this situation, the final result is likely to be that Xiaomi loses the mobile phone market again after losing the domestic computer market.

This would be fatal for a company whose main business is mobile phones.

Although Liang Fuxing is aware of the company's current predicament, he can't figure out how to maintain market share if it is attacked by the entire network.

In confusion, he could only continue to ask: "But Chairman, what we are consuming now is the reputation and fans our company has accumulated over the years. Doesn't this speed up the decline of the company?"

"The company has its own plan, and you will know this soon."

Lei Jun did not finish what he said. While maintaining a sense of mystery, he forcibly ended the topic: "Okay, it's already so late now. Let's go back and rest quickly. We'll talk about anything tomorrow."

"Yes, Chairman."

Although Liang Fuxing still felt regretful and did not find out the reason in the end, he understood that he would not get any useful information if he continued to stay.

I can only follow Lei Jun's instructions and wait patiently for a few days.

So he responded casually and turned around to exit the office.

But what Liang Fuxing didn't see was that just after he left, Lei Jun took out his personal mobile phone and dialed an unknown number.

——

The next day.

Entering the new week, Niu Geng is in a more energetic state.

As the bacterial solution provided by the Xingyuan Microbial Wastewater Treatment Plant was put into use in Jingzhou City, Longhu and the moat in the urban area have undergone earth-shaking changes in just a few days. The water quality seems to have almost reached the standards of decades ago.

It seems that even the air is much better.

So much so that Niu Geng just gave up the habit of staying up late and often goes to bed early recently.

Therefore, we didn’t pay too much attention to the new product launch conference of our friends last night.

But with Lin Wan here, Niu Geng didn't need to take the initiative to learn about this news, and it would reach his ears immediately.

And that's exactly what happened.

Just as Niu Geng walked into the office and sat down, he saw Lin Wan pushing open the door and walking in, with a little worry on his brows.

"Boss, did you watch Warwick and Xiaomi's new product launch conference last night? The situation seemed a bit strange to me, as if they were actively targeting us."

"Oh, yes."

Hearing the sound, Niu Geng raised his eyes and looked very interested.

"Tell me."

"It's just that they held new product launch conferences at the same time, and they also set the same price, which is a thousand yuan higher than our Xingyao Fanxing system phone. Now all the online users are furious."

Same selling price?

Niu Geng was a little surprised: "This is really not like their behavior."

When I think about it carefully, I feel that there are many problems in it, as if they were deliberately created to achieve a certain purpose.

But just when Niu Geng was about to check some topics about this matter, he saw that the door of the office was suddenly pushed open from the outside. Qin Xiaoman walked quickly with a slightly anxious look. After coming to the desk, he hurriedly spoke Said: "Mr. Niu, I have something here that you may need to pay attention to."