Analog company starts with technology

"What's wrong with big companies? They have to bow before public opinion..."

Chenghua Road wireless charging station.

Wu Wei drove his latest Tesla here for the second time. He drove in directly without encountering any obstruction from the staff, feeling uncontrollably proud and happy in his heart.

It was as if he had achieved some major victory.

He has the face of a proper villain.

The only regret was that his high school classmate Bai Xu was not in the car at this time, so he could not express his sense of superiority.

Last time, because of the car charging problem, Wu Wei became angry and took out all his anger on the charging station staff. He had a quarrel with them and finally posted the video out of context on the Internet.

In addition to doing this to vent personal anger, it was more out of fun and I didn't think too much about it afterwards.

But I never thought that as the matter fermented, with the help of Tesla owners as the main force, Xingyuan Technology actually compromised and agreed to open the charging station below to the outside world.

After learning the news, Wu Wei was naturally surprised and happy, but after being stunned for only a few seconds, he naturally took all the credit on himself.

No matter what, I came over to recharge the car to make up for the previous regret.

Wu Wei drove into the charging station and saw marked squares appearing in his sight. Except for the building materials used on the ground, which did not look like common cement and plastic, it was almost the same as a parking lot. It was no different from the charging station he knew. There is a big gap in style.

Some doubts could not help but arise in my heart.

"What the hell kind of charging station is this? How come there isn't even a charging pile? Why hasn't it been built and opened to the outside world?"

While he was complaining, he suddenly noticed a silver-white new energy car driving in from the corner of his eye. Although he had never seen the model and brand of the car, in order to understand the charging method of this charging station, he left He turned the steering wheel and followed.

Finally, the car parked next to the other party's car.

But when he was waiting for the other party to make the next step, he found that he had no intention of getting out of the car.

After holding on for almost five minutes, he couldn't bear it any longer and took the initiative to get out of the car and walk towards the other party, wanting to ask the matter clearly.

"excuse me!"

Wu Wei clicked on the other party's car window several times, and then he saw the glass rapidly descending under internal control, revealing a young man of similar grade to him inside.

After a slight glance, he asked with an impatient look, "What's the matter?"

Although Wu Wei didn't have much dealings with men, he still understood how to communicate. He immediately and skillfully took out a cigarette from his pocket, handed it to the other person, and explained with a smile on his face. :

"Brother, why is there no charging pile in such a big charging station? Do you know how to charge the car?"

The other party was not very polite. After casually picking up Hua Zi, he stuck his head out of the window and took a closer look at Wu Wei's car, and then answered Wu Wei with a look as if he was looking at an idiot.

"This is the wireless charging station of Xiaoxing Motors. Why are you coming here with a Tesla to join in the fun? You can't find the charging station. You seem stupid!"

"Don't you even go online?"

It was a slap in the face, with no face given to Hua Gen.

Wu Wei obviously did not expect that the other party would react like this. He was completely confused. He finally came back to his senses after noticing that the central control screen in the car indeed showed that charging was in progress.

Her cheeks were red and hot from the intense embarrassment.

Although I wanted to refute in my heart, I couldn't find a reason to reply. After all, it was really his fault this time.

The main reason is that he has been dealing with two or three rich women these days, and his body is really overwhelmed. He finally has some rest time, and mostly sleeps to restore his strength. How can he have time to care about these problems? I don't know what happened to Xiaoxing Automobile. normal.

In addition, Xiaoxing Motors has just been launched and currently does not have many users, so there are no cars coming to the huge charging station.

There is no difference from the situation last time.

As long as he knew something about the situation, he wouldn't have come here to humiliate himself. If there weren't other Xiaoxing Auto users around, he would have died today.

In this situation, the only thought left in Wu Wei's mind was to hurry up and leave here, so he didn't care about getting entangled with the man, and quickly returned to his car, and drove out of the charging station in a dejected manner.

at the same time.

Those owners of other brands of new energy vehicles who had previously pushed the Internet to request Xingyuan Technology to develop charging stations, after learning that only cars equipped with Xingyuan Technology charging interfaces can use wireless charging stations in cities across the country, can be said to be The collective was dumbfounded, only realizing it later.

It turns out the clowns have always been themselves.

For owners of new energy vehicles, the biggest problem is simply the difficulty of charging. After all, there are even no charging piles in some second-tier cities.

Once your car breaks down, you can only call for help.

It takes time and effort, but the most important thing is that this kind of thing is very disgusting.

Nowadays, there are obviously a large number of charging stations around us, and the charging time does not exceed half an hour, but we cannot use them due to brand issues, so we are not willing to do so anyway.

To solve this embarrassing situation, there is currently only one option, which is to buy Xiaoxing's first-generation smart car.

Anyway, the price of 100,000 yuan is not that expensive in the automobile industry. Even young people who have just started working can buy it with a car loan.

The key is.

Xiaoxing's first-generation smart car has artificial intelligence and driverless technology that traditional gasoline vehicles do not have.

Therefore, in this context, even potential users who originally only chose gasoline cars have begun to set their car purchase goals on new energy vehicles, and want to buy a Xiaoxing car to experience the convenience brought by technology.

As a result, Xiaoxing Auto offline stores in major cities are showing a trend of exploding customer volume.

All salespeople are operating under high load.

At the same time, the Jingzhou Xiaoxing Automobile Manufacturing Factory will also face great supply pressure.

…

As the saying goes, some people are happy and some are worried.

While the sales of Xiaoxing Motors were rising rapidly, Tesla was greatly affected, almost directly putting a pause on the sales of its recently launched smart new energy vehicles.

It went from being hot in the early stage to being in a frozen state.

The two brands originally focused on unmanned autonomous driving technology. Now Xiaoxing Auto adopts the latest microwave wireless charging. The overall score is naturally far higher than that of Tesla. Users will definitely buy Xiaoxing Auto without hesitation when faced with the choice. A new generation of smart cars.

What's more, the price of Tesla is in the upper-middle range even in the field of gasoline vehicles.

It is no exaggeration to say that Tesla is so real now that he can’t even see the taillights of Xiaoxing Cars, and he can only smell the exhaust fumes of Xiaoxing Cars...

wrong.

New energy vehicles have no exhaust.

"Consultant Shen, didn't you say that Xingyuan Technology's deployment of large-scale charging stations was a failure? Then I would like to ask you to explain to me what is going on now?"

Magic City.

Tras industrial area.

In the office, Ren Tianxiang's face was filled with anger, and he pointed at Shen Yongyan in front of him with a cold voice. If he wasn't trying his best to maintain his demeanor, he would have wanted to hit him like that.

When Xingyuan Technology acquired Bojun Automobile and spent a lot of investment and cooperation with the power grid to deploy charging stations across the country, Ren Tianxiang had a lot of worries. He always felt that this would pose a huge threat to Tesla and might even lose everything he currently had. owned domestic market.

But Shen Yongyan said that this was a failure of Xingyuan Technology, and it would eventually become Truss's wedding dress.

Therefore, Truss did not formulate a corresponding response strategy in the end, and now he is in a very passive situation, unable to escape even if he wants to.

really.

Xingyuan Technology has opened up the use of charging stations to the outside world. Car owners of any new energy brand can go in and charge, but so what?

Not being able to charge is not all in vain.

Now Ren Tianxiang only regrets in his heart, knowing that he should have formulated a response strategy earlier and should not easily believe Shen Yongyan's analysis.

However, things have already happened and it is impossible to change them.

Shen Yongyan's condition was not very good at this time. Although he was sitting on the sofa next to him, he was in a slightly sluggish state, with disbelief written all over his face.

Faced with the question raised by Ren Tianxiang, he shook his head and said: "This is absolutely impossible. Microwave wireless charging technology has never been conquered and cannot achieve real market popularization. How could Xingyuan Technology have used it in new energy vehicles? superior."

"The first batch of Xiaoxing car buyers have already conducted experiments. It only takes 20 minutes for the car's power to go from 10% to 100%. This is nothing if not microwave wireless charging technology."

"The facts are in front of you, and you can't believe it." After Ren Tianxiang finished speaking, he suddenly felt like a deflated ball and slowly sat on the office chair, showing no energy at all.

Shen Yongyan didn't know that Xingyuan Technology had indeed overcome the problem of popularizing wireless charging technology, but he was just unwilling to accept the fact that he failed again.

However, at this time, it is meaningless to argue about right and wrong. What needs to be done most is to come up with a plan as soon as possible to eliminate the impact of Xiaoxing Automobile and hold on to the domestic market.

It can be expected that if Tesla does not take any countermeasures, it will not be long before the entire domestic new energy market will be snatched away by Xiaoxing Motors.

Tesla may even be in the embarrassing situation of not being able to sell a single vehicle.

If it really gets to that point, it will undoubtedly be a fatal crisis for an automobile manufacturing company.

It may withdraw from the domestic market at any time.

When the office fell into silence, Ren Tianxiang calmed down slightly and took the initiative to speak: "Now is not the time to be decadent. We must find a way to change the current predicament of Truss, otherwise the situation will only get worse."

Shen Yongyan was shocked, but he was absolutely unwilling to admit his failure just like this, so after hearing Ren Tianxiang's words, his thoughts were running rapidly in his mind, thinking of the so-called solution.

The next second.

I don't know if his mind suddenly turned around, but Shen Yongyan suddenly looked happy and said quickly: "It's not that there is no turning point."

"Really?"

"Quick, tell me quickly."

As soon as these words came out, Ren Tianxiang's appetite was immediately whetted, and he immediately responded, signaling Shen Yongyan to continue talking quickly.

"Xingyuan Technology has developed microwave wireless charging technology. This is indeed a very big advantage in the field of new energy vehicles. It is also unmatched by other brands of cars. However, after all, their Xiaoxing Automobile has just been established not long ago and only has one Manufacturing plant.”

"As far as I know, the automobile production line in that manufacturing plant has an annual output of up to 150,000 units. There is no way to meet the market gap. I believe that Xiaoxing Motors will soon be in shortage of supply."

"By then their enthusiasm has gradually dissipated, and it will not be so difficult for us to break the game."

Ren Tianxiang listened to Shen Yongyan's words very seriously, and carefully analyzed the feasibility of it. After all, due to the situation caused last time, no matter what decision he made, he must be cautious.

Speaking of which, he knew quite a bit about the automobile manufacturing plant in Jingzhou City. Before the acquisition by Xingyuan Technology, he investigated it as a potential rival. Indeed, as Shen Yongyan said, the annual output could exceed ten Fifty thousand vehicles.

According to the current popularity of Xiaoxing Automobile, I am afraid that it will be completely out of stock in a few days.

It can only be said that Xingyuan Technology pushed it out prematurely.

certainly.

The safest way for Ren Tianxiang is to install the wireless charging interface developed by Xingyuan Technology on his new energy vehicles.

But this is basically impossible to happen. He is just thinking nonsense.

Xingyuan Technology's development of microwave wireless charging technology will inevitably involve huge investments. If it is not involved in the field of new energy vehicles, there is nothing wrong with licensing this technology to other car brands. But now that Xiaoxing Automobile is here, how can it give away market share in vain?

Thinking of this, I couldn't help but sigh.

"Oh, this is the only thing we can do now. I will report this matter to Mr. Marsne."

After saying that, he stood up and walked to the conference room next to him, leaving Shen Yongyan alone in the office, with a cold and cruel look on his face.

…

…

Friday, July 23rd.

In Longhu High-Tech Park in Jingzhou City, Niu Geng was sitting in his office. While his assistant Qin Xiaoman was helping to sort out his clothes, he asked, "Are all the major domestic car brands here?"

"Yes, Mr. Niu, I have arranged them all in the core conference room." Qin Xiaoman replied immediately.

"Then go meet these old fritters."

Hearing this, Niu Geng nodded and immediately left the office.

The large-scale emergence of wireless charging stations has allowed many domestic car brands to see opportunities and want to get a share of the pie with Xingyuan Technology.

So many people sent requests, hoping to obtain the technical authorization from Xingyuan Technology to install wireless charging interfaces on their own brand new energy vehicles, so that users can enjoy the convenience of microwave wireless charging and contribute to the development of the new energy vehicle industry. contribute.

And Niu Geng had his own plan from the beginning. Since these brand owners came to him, he simply gathered them all together, so that no matter what kind of cooperation they discussed, it could be solved with the fastest efficiency.