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If you want to talk about the most important thing after the Spring Festival, it is not Meng Huo's family problems, nor "Legend of Sword and Fairy", but the broadcast of "One Piece", which has been prepared for a long time. To read a book·1┼k╳a╬n┼s╳h╳u·c·c

There were still a few days before the broadcast of "One Piece", and many media took the initiative to promote it. As the best-selling comic in China, it didn't even need Phoenix Company to produce it to attract attention.

CCTV, Ninghai, Suhua, Tokyo, and many other TV stations and news media are paying close attention to the promotion of this animation, and the uproarious advertisements are even more than the TV series and movies in the Lunar New Year.

"Do you know what day tomorrow is?"

On the streets of Ninghai, Zhao Mei witnessed the reporters of Ninghai TV Station randomly interviewing passers-by. This is their special plan and it is being broadcast live on TV.

"One Piece, right?"

"Tomorrow is the broadcast day of "One Piece"!"

Passers-by know the answer, and the days when "One Piece" was broadcast are almost well known in Ninghai.

"Do you know where "One Piece" will be broadcast?"

"I know, it's on the app of He Xi's House!" A child raised his hand and said, the parent holding his hand also smiled: "We have already downloaded that app, too many people have downloaded it, I just hope Don't get stuck tomorrow!"

"It doesn't matter, even if you don't watch it tomorrow, our TV station will broadcast it in the next few days! We also have a special event, watch the animation to get prizes, please pay attention."

Zhao Mei watched this scene from a distance, until the female editor beside her patted her on the shoulder, and then she followed her around.

“The ads for One Piece are everywhere!”

Zhao Mei said that the posters of "One Piece" are also being played on the huge screen in the commercial center. For a while, it is a skeleton wearing a straw hat, and for a while it is the figure of the protagonist and his party, accompanied by a bold narration. ╠┝╣╣To ┠read┟book┝.`1·k`a-n, s^h=u^.

"China's No. 1 comic book adaptation! He Xi and Angel join forces! "One Piece"-an epic-level feature-length animation, will be released on 6 He Xi's Home app on Monday morning..."

Zhao Mei looked at this ad, and it would be played every 20 minutes from morning to noon. This was the first time she had seen such an awesome ad.

"do you know.

In these advertisements, Phoenix Company did not pay a penny. "The female editor laughed.

"Huh? How is it possible!" Zhao Mei didn't believe it, and spread the publicity all over the world: "How did these advertising fees come from?"

"It will be paid by Ninghai TV Station." The female editor said: "It is rumored in the industry that Ninghai TV Station took the initiative to bear the promotion expenses of Ninghai City in order to obtain the right to broadcast "One Piece"."

"A publicity of this scale. How could it cost several million?"

"Pfft... How can it be a few million!" The female editor laughed: "It will cost tens of millions, and this is not a one-time publicity."

"Tens of millions!!" Zhao eyebrows were dumbfounded: "Ninghai TV station doesn't have the right to broadcast, right? Isn't the broadcast of "One Piece" taken by Phoenix Company? Why does the TV station want to advertise it?"

"You think they're stupid, don't you?"

"Simply stupid!"

"However, what would you think if I told you that not only Ninghai TV Station, but several other TV stations including CCTV have also prepared huge promotion expenses?"

Zhao Mei was dumbfounded.

The female editor laughed. He patted Zhao Mei on the shoulder and said, "You have just entered our world, and you don't understand the benefits of "One Piece"."

Even if it costs tens of millions of advertising dollars, it will not lose money if it is invested in "One Piece". This animation is not only one episode, but a full-length animation. ╋To ┣read╣books w·ww. Evenly distributed, the advertising cost of each episode is actually not much at all, and the TV station has gone through careful calculations, so it will definitely not be a loss-making business.

"No one gets to broadcast it, but "One Piece" is a national-level animation. It is not the first batch of TV stations that broadcast it, and it can make a lot of money. It is broadcast four or five times a week, and its ratings will be amazing. "

The female editor said that the ratings of "Detective Conan" and "Pokemon" are likely to take a step back in front of "One Piece", how could the TV stations care about tens of millions of investments.

Zhao Mei was speechless, He Xi was indeed terrifying, she had not been in this circle for a long time, but more and more she realized that He Xi was like a peak that could not be challenged, he was almost invincible in this industry.

"Would you like to cherish it more, is it impossible at all?" Zhao Mei said discouragedly.

"Haha. It's good to have a fighting spirit. In the past few years, no one has said that there is no need to cherish it. Don't be discouraged." Although the female editor also felt that it was impossible, as an editor. She still had to encourage Zhao Mei: "Dreams should be there, maybe they will come true!"

"Your partner is so mysterious, it's not hopeless." The female editor said, she also didn't know who the company matched with Zhao Mei. It was a top secret, and few people except the chairman knew.

She is curious. Zhao Mei's ability is already very strong, but in order to cooperate with that person, she has to train during the Chinese New Year. Moreover, the company has issued an order to support their combination with all resources.

It is conceivable that that person must be extraordinary, and the treatment of the angels back then was not as good as him. Even if he couldn't be more regretful, he must be a very extraordinary person.

"You have to be confident." The editor encouraged.

Zhao Mei's mood improved, and she nodded: "I hope he is really a powerful guy."

In the same night, Shen Jie came home from get off work.

She took out her mobile phone and searched the app store. She was about to download the new version of He Xi's Home Forum Client, but she couldn't help exclaiming: "5 million downloads, so fast!"

Not long after the app was opened for download, Shen Jie took a look. It was already the most downloaded software today, and she thought that the further down the app, the higher the download volume. ⊥≠≧≡≈to ≠≠read ≡books≧v≥≮∈·1·c·c

Waking up the next day, Shen Jie opened the app store again to check. Sure enough, the downloads had already exceeded 20 million, and it was still increasing rapidly. Thousands of people were added every time it was refreshed, and the speed was still increasing.

"It's number one this week!"

Shen Jie was very pleasantly surprised, the number of downloads ranked first, today is a new week, the second software is only a few million downloads, not even a third of it - according to this driving development Go on, this week's software champion is undoubtedly it.

"As expected of him!"

Shen Jie was full of joy, and then hurried to the company after washing up.

The Phoenix Company has not started work yet, but Xu Jing already has customers. Shen Jie's daily job is to receive customers with him and expand her network.

She already has a lot of important clients. Maybe it's because she still bears the title of 'famous voice actor', and those entrepreneurs are also very polite to her.

When Xu Jing was talking about important business with the client, Shen Jie had a break and walked out of the office. Opened a new app outside.

She has also played the He Xi Home Forum app in the past, but now this new version seems to be redone, with different functions and interfaces.

The new icon of the app is a phoenix, while the previous one was a cartoon character of "cherish", and the current icon seems to better express its meaning to the Phoenix company. The app of He Xi's Home Forum can no longer be said to be the app of He Xi and his fans, but should be the app of the entire Phoenix Company.

In fact, although the name of He Xi's Home Forum has not been changed, the content has long been diversified. All professional cartoonists of Phoenix Company have their own separate forums.

In addition to the forum for cartoonists, there is also a forum for popular comics. A while ago, there were forums for "Phoenix" and "Flower Season". It can be said that after several years of exhibitions, it is no longer a simple forum, but a huge forum. comic exchange platform. v≦want≠read≮book·1╋k┼a╋nshu·c·c

The new style in the app is also very simple, as soon as Shen Jie logs in. She saw a chat icon shaking. It was her own fan group that she joined anonymously, and the number reached 2,000.

The fan group seems to be talking about "One Piece", which is very lively.

"In two hours, it will be time for "One Piece" to air!"

"Haha, after waiting for many years, I got up early today, for fear that I would miss it if I slept late."

In addition to "One Piece", they are also talking about new app features.

"Haven't everyone found that the new software has many more functions?"

"Now, I like that shopping mall. There are a lot of peripherals and animation bds for sale. All of them are genuine products - I won't have to pay money to profiteers again!"

"That's right, and the tipping function is also much more convenient - now there are many fanartists' posts that can be tipped directly, and many people have tipped in the morning."

"I used to be able to tip on the computer network, right? But many people are too lazy to recharge, and now they can tip directly on their mobile phones. It's much more convenient-do it! Why can't I draw, and those colleagues can make money!"

"It is said that this tipping function has also expanded its scope. When "One Piece" is broadcast later, we can also tip it, and it will be displayed in front of audiences across the country!"

"Damn it, isn't it. Doesn't it mean that rewards can be seen all over the country?"

"Then it must be rewarded! I want to show my face in the whole country. I am a local tyrant and I am afraid of anyone. I have booked the first place!"

Seeing this, Shen Jie was stunned, and then suddenly laughter came from around her, she looked back, it turned out that Xu Jing and the client had finished talking and came out, and the client was looking at her and smiling.

"Is Miss Shen looking at the new app?"

Shen Jie quickly put it away: "I'm sorry..."

"No, it's okay. Actually, I also care about the reward." The customer smiled and said, "Especially the video reward function, Mr. Xu, is this Mr. He Xi's idea?"

"Yes." Xu Jing nodded: "That kid suggested it"

"It's really a good idea. Teacher He Xi is amazing...I thought it was just an ordinary app before, but now it seems that I really underestimate Teacher He Xi."

The customer admired: "With Mr. He Xi here, it's no wonder Phoenix Exhibition is so fast."

Shen Jie was a little curious why this person would say this. After sending the client away, she quickly called Meng Huo and asked if he had come up with the idea of ​​tipping.

"Of course." Meng Huo nodded, "I did it."

The new app can indeed be rewarded, and in fact, fans can also reward each other. This is the inspiration he got from some websites in his previous life.

The tipping function is not mandatory and does not affect the environment of the entire app. It doesn't matter if no one tipped, as long as someone tipped, it is earned.

Shen Jie was quite surprised: "But don't other TV stations object to your doing this?"

"No, they didn't object, it's too late for them to be happy!"

Meng Huo said with a smile, people in this functional TV station also know that it is true that accepting a reward from "One Piece" will give some bad associations to other TV stations that have purchased broadcasting rights, but on the other hand, Meng Huo has made it clear that this The second time is an exception, he will not let Phoenix Company reach out to the video business.

Even if the tipping function is a big success, Meng Huo will not abandon the TV station's partners because of these benefits. On the contrary, he opened the video to these TV stations. They will broadcast animation here in the future. If they can get a reward, Phoenix will only charge the channel fee, and give them the rest.

app is a platform, it is equivalent to an additional broadcasting channel and an additional source of income for TV stations - how could they object, now they don't know how much they expect this reward function to be successful !

"This function will bring interesting effects." Meng Huo said: "If fans are willing to give rewards, TV stations will find ways to do more activities and planning in the future, increasing their differences to attract rewards-and this will also increase The stickiness of app users is of great benefit to our company."

"You think so deeply."

Shen Jie sighed, thinking of the excited fans in the chat group just now, she felt that this tipping function would be a success, and rich fans would be happy to use tipping to increase their popularity.

Shen Jie was convinced. She had heard that Meng Huo was also excellent in management, but this was the first time that he felt that his business acumen and vision were not inferior to his talent in comics.

And although it only charges channel fees for video rewards, if the plan is successful and the reward function becomes popular, the TV station will spend more money to buy copyrights, so in fact, Phoenix Company can also get part of the reward income. It's a win-win idea.

The most wonderful thing is that Phoenix Company has increased user stickiness, and its position on the mobile network will be unbreakable. The win-win business plan will also allow them to gain full trust from local TV stations and other partners.

From this incident, Shen Jie knew that Meng Huo was indeed a business genius, and also a genius for winning people's hearts.

"You are despicable..."

She said to Meng Huo on the other end of the phone, and Meng Huo was taken aback: "Why are you scolding me all of a sudden?"

"Leave me alone!"

Shen Jie hung up the phone angrily, and then thought that she thought that at least in the management of the company, she would not lose to him soon, but she didn't expect Meng Huo to be so powerful, and he had such an amazing idea silently.

It's no wonder that Xu Jing told her that the direction of the Phoenix Company for so many years has been steered by Meng Huo, and he is the soul of the Phoenix Company.

This is not an exaggeration. (To be continued.)

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