Business: The rise of tech giants

On August 8, the Xinghai Computer flagship store in Dongcheng District opened.

The flagship store in Dongcheng is located on a commercial street with a total area of 260 square meters.

The decoration is still the Xinghai minimalist style that is well-known to everyone. Wang Lei has made subtle innovations based on the original store layout, making the store decoration closer to the on-site layout. The completed Dongcheng flagship store has even become a scene nearby, and every day Some people come here to visit.

If this were placed more than ten years later, it would be considered a popular place for Internet celebrities to check in.

One week after opening, the average daily sales volume was 50 units, which was slightly worse than that of Dapingyang and Guigu.

After all, in the living area, the daily flow of people is still far behind that of the Computer City.

In fact, this sales volume is already very high. After all, computers are now considered large items in the household, and they are not bought every day like vegetables.

The purpose of opening a flagship store in a living area is not only to make money, but also to promote the brand and promote word-of-mouth marketing.

On August 15, the Xinghai Computer flagship store in Chaoyang District opened.

On August 22, Xinghai Direct Store opened in Shijiazhuang Taihe Electronic City.

On August 25, the Tangshan Yansha Building store opened.

On August 31, the Xinghai store on Haiyang Road in Qinhuangdao opened.

In just one month, five Xinghai Computer directly-operated stores have opened one after another. In these five stores alone, Xinghai Technology invested more than 3 million yuan.

The opening of each place brought a sensation.

Thanks to the top-to-bottom efforts of Xinghai Technology, Xinghai Computer now has a very good reputation in Tiandu and Northern Hebei Province.

The outstanding-looking products and excellent customer service have made Xinghai Computer’s name spread word of mouth. At this time, as long as you treat customers a little better, they will sincerely think of you.

At this time, if you build a brand sincerely, people will easily accept it.

……

“Mr. Li, Xinghai Technology invested heavily at one time to open five flagship stores. Are you confident about the future development of Xinghai Technology?”

The beautiful host holding a sign in her hand that marked the financial channel of China Central Television was interviewing Li Xinghai ably.

Li Xinghai talked to the camera:”Of course I am confident! Although Xinghai Technology has just been established, we have the best engineers, the best designers, and the best after-sales team. Xinghai Computer is responsible for every computer sold to the end. Our goal is to develop the Xinghai brand into a world-renowned computer brand.”

Anyway, you don’t have to pay taxes when you brag. There is a TV station interview for free publicity, so you can brag.

The camera turns to the Xinghai Computer flagship store in Chaoyang District.

This is a store with an area of more than 500 square meters. Next to it are Rolex and Patek Philippe is a specialty store, and Xinghai Computer’s store is perfectly integrated among them without appearing obtrusive at all.

This is the aura of the brand.

Xinghai Computer’s momentum has gradually formed.

The store lives up to expectations. Looking from the outside, It was very lively inside, and there were people watching and trying out each display machine.

As the beautiful host walked into the store, the camera followed.

The host first walked to a family of three who were trying out the Xinghai G5. They were all paying attention. Watching”Need for Speed 3: Hot Pursuit” running on the G5. Under the display of the shopping guide, the game with full special effects and the roar of the motor coming from the speakers has a special charm.

“Three, this game has very high requirements on the CPU and graphics card. Generally, computers cannot run with all the special effects turned on, but on our G5, we can see that the displayed pictures and game experience are very good, without a single Stuck and stopped. In fact, the configuration of G5 can be used as a graphics studio”

“Do you still have games on your computer?”The middle-aged man frowned slightly.

“No. The game was installed specifically to demonstrate the capabilities of the computer to customers.”The shopping guide didn’t panic at all and answered unhurriedly.

“Well, computers are good. The middle-aged man nodded and asked his wife:”What do you think?””

“It’s pretty good-looking, so let’s just have it. They say that Xinghai computers are of good quality and good-looking, and that’s true.”The middle-aged man’s wife nodded in affirmation.

The young man’s face was filled with joy.

At this time, the host picked up and interrupted:”Hello, I am Lin Wei from the Financial Channel of CCTV. Can I conduct a simple interview with you?”

“Can”

“Are you going to buy Xinghai Computer?”

“Yes”

“Why choose Xinghai Computer? I mean there are so many computer brands out there, why choose a new brand that hasn’t been around for that long?”

“Because the computer has good performance and looks good. With the same configuration, I would still like to buy a computer with beautiful appearance”

“So are you so confident about a new brand?”

“We also learned about it carefully. The reviews of Xinghai Computer are very good, and the after-sales service is guaranteed. My colleague bought Xinghai Linglong. When using it at home, the voltage burned out due to unstable voltage. Xinghai Computer replaced the power supply for free. This makes me have a good impression of this brand. It is a brand that is responsible to its customers. I can rest assured.”

“OK, thanks for the interview”

……

After CCTV’s Financial Channel interviewed Xinghai Technology, it was like a nationwide advertisement for Xinghai Computer, and Xinghai Computer’s reputation grew to a higher level.

The brand Xinghai Computer began to gradually become imprinted in the minds of the public.

The popularity of the Xinghai Computer flagship store has made people with sharp minds see business opportunities.