China Entertainment 2000

Chapter 344 The battle for colorful ringtones

At this moment, even Song Ke, who was determined to jump out and do it, was slightly shaken.

Since the official break with Zhou Jianhui, he has been very clear that he has been excluded from Warner's core management. The reason why he hasn't resigned yet is simply because he has to do one more thing - and this thing happens to require his official status as Warner's deputy general manager.

“The more the market goes down, the more obvious the winner-take-all effect will be.

"His fame and brand have been completely established. I have no doubt now that even if his next album is a piece of shit, it will easily sell more than a million copies."

Mainland music producer Zhang Yadong, who is regarded as a genius by many people, put down the album "Lianshan" and said with emotion: "And the market will give him the opportunity to start over after one or two failures. This is what he The gold content now.”

As a music producer, Zhang Yadong knows better than anyone else how difficult it is to make such an album.

The perfect combination of business and concept can not only effectively ensure the overall aesthetics of the album, but also make the album a hit. at the same time. Each album is guaranteed to produce more than five hit songs——

What is the concept of having more than five hit tracks in each album?

Damn, since the concept of the Chinese music scene was born, no one has ever been so awesome!

What’s even more terrifying is that these were all written by Zhou Yi alone.

Jay Chou and Tao Zhe, your mother still has to ask the team for help, it’s really outrageous!

"Now I understand why you are so afraid of him."

Zhang Yadong, who is not very interested in running the company, laughed and teased his old friend: "If I were the boss of China Mobile in charge of this area, I would also want to choose Zhou Yi as the person for the ring tones testing business. His singing ability is terrible. .

"Not to mention anything else, just this song "Fairy Tale" is enough to give them a good start."

Among the singers under Song Ke, none of them could compete with Zhou Yi in terms of song popularity.

"The ringback tone business was proposed by me and people from Taihe Media after we got the matchmaking from South Korea's SK Telecom. Whether the newly established Taihe Maitian can gain a foothold in the domestic music industry in the future and become an industry leader all depends on this wave. .

"If it were you, would you accept being plucked for your hard work?"

Song Ke asked, sitting down on the sofa at his friend's house, closing his eyes and rubbing his eyebrows.

On February 25 this year, South Korea's SK Telecom integrated various resources and officially began to open the pilot ring back tone business to the Korean people - and it has been out of control since then.

In just half a year, the ring-back tone business swept the entire country of South Korea, and also helped South Korea's SK Telecom's performance skyrocket.

Because he is short and tight, Song Ke often travels to South Korea on business trips to experience the so-called Korean Wave, so he also noticed the ringtone business. Coincidentally, mobile communications in various provinces and cities in China have also begun various mergers, reorganizations, and acquisitions.

Due to the huge profits that ringtones can bring, after some investigation, Song Ke finally reached a cooperation with Taihe Media who contacted him. At the same time, he also found friends related to Didu Mobile through the connections behind Taihe, and the two parties reached an agreement. Preliminary exchange of views.

Everything was going smoothly and for the best——

He continued to work at Warner until everything was ready, then left to establish Taihe Records, and took away many of his mainland singers, leaving Warner China an empty shell——

At that time, it signed a pilot contract with China Mobile for the ring tones business at lightning speed, and promoted the songs of the new company. With the help of the profits brought by the ring tones business, the newly established Taihe Records directly became the mainland The leader of the music industry.

He will also be able to expand his business territory.

But I absolutely shouldn’t. What I never expected was that Zhou Yi would show such a big face at the World Cup - after finishing his next English album, after the first two English singles and the help of the World Cup, it was directly Killing all over the world!

Some people in the relevant departments of China Mobile who attach great importance to the ring back tone business took a look: Which Taihe Maitian should we choose to cooperate with? Now the company doesn't even have a shadow. Don't tell me what Laolang Pushu said. Wouldn't it be better to choose the world-famous Zhou Yi?

This will cost Song Ke his life.

He had planned well. The Taihe Wheat Field he created in the future would also receive preferential treatment during the promotion period of the CRBT business, and everyone around him would be able to make a lot of money with the help of CRBT.

This is also the reason why Xiao Dajin used the source of song inspiration to attack Zhou Yi's personal image - it can not only promote his upcoming movie, but also destroy Zhou Yi's image and prevent him from being so high within China Mobile. priority.

There are so many scandals that everyone can just laugh and say that you are a talented person, but at this juncture, your image will be damaged if you are questioned about your inability to be a good person. If China Mobile wants to use it, you still have to consider the public image - after all, the ring back tone business is currently only planned to be promoted as a pilot, so the choice must be very careful. careful.

Three people make a tiger, and a crowd makes a gold.

In Taiwan and Hong Kong, being short and tall is not enough, but in the mainland now, he is really good at talking, especially among all kinds of media friends who will praise him. He has many friends.

And Zhouyi has offended many print media.

"After all, English songs are still a niche in the mainland, so I haven't done anything before. After all, Zhou Yi and Zhou Jianhui are not easy to mess with. But it is different after the release of his third album. I also know music, and I know this song "Lianshan" very well. "What a sensation it can cause."

Song Ke lay on his back on the sofa with his eyes closed, feeling unwilling to do so.

He was powerless to stop fans from buying Zhou Yi's album. The only thing he could do was to damage Zhou Yi's personal image. Moreover, ordinary slanders and rumors will not have any effect on Zhou Yi.

As a result, among the people he was familiar with, there was only one person who had the ability to undermine Zhou Yi's image from the side.

After all, Gao Dajin has the help of traditional media channels behind him, not to mention that some of Warner's own media channels are still in the hands of his deputy general manager.

Considering Zhou Yi's momentum, he also deliberately attracted some other allies - such as Sina CEO Duan Yongji, who has a good relationship with Aida, who also misses Zhou Yi's Sina shares. With the short and tall Song Ke standing in front of the stage as gloves, he would naturally want to give it a try;

Another example is Huayi Brothers, who want to promote the new movie of Gao Da Jin, and Xi Yang Yang Records, which has been eaten up by Zhouyi in mainland China.

"You have really changed, Song Ke. If it were you before, you wouldn't want to target a musician like this."

Zhang Yadong looked at the familiar face in front of him with a somewhat sad expression.

"I am a businessman now in Yadong. Shopping malls are like battlefields. I must win this ringtone pilot contract. This is related to whether all of us can become the leader of the mainland music industry in the future."

Song Ke opened his eyes, and the purity of his former career as a singer was no longer in his eyes. What was in his eyes was only the cruelty gained from the ups and downs of the business world.

If Zhou Yi's personal image is successfully distorted by Gao Dagen, he can still rely on his albums to bring his image back in the future;

If he misses this contract, he will really miss the best opportunity to rise, and he can only watch Warner, who owns Zhouyi, take off again.

That would be worse than killing him.

"Why don't you try to dig out Zhou Yi and Zhou Jianhui? Maybe they will also be willing to change jobs?"

"I'm so full that I have to look for two dads to help me? Then why did I use Warner as a springboard to hook up with Taihe Media? Isn't it better to stay at Warner?"

Zhang Yadong, who had always been casual, was left speechless by the rhetorical question.

It seems that there is indeed some...reason?

……………………

"That makes sense!"

In the imperial capital, Gao Dajin, who has always been known as a scholar, intellectual, and scholarly family, broke his defense: "How the hell did a few college student fans of Zhou Yi laugh at me today?! Said that they are more educated than me?! They know what culture is. ?!"

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