Game Designers: You Don’t Understand Charity

  Mohai City, Tianyuan Primary School.

  It was almost dusk, and it was the end of school time. Groups of students with immature faces came out of the school gate.

  Some people poured into the standard yellow bus at the door, and some people walked in groups on the way home.

  The setting sun trailed a long trail of light and shadow behind the group of children.

   "Hey, have you heard, a new game has been released recently, let me tell you, it's super fun!"

   "Hey, what is it, let me tell you."

   "It's the Mole Manor on the Origin Game Network. You should have heard of it more or less. The posters just past the school gate are all over the place."

   "Oh, you said that, it feels like the Moore Manor of Fengyun Jiujiu Game Network, what's so special about it."

   "That's different...Let me tell you, I think Mole Manor is also fun..."

  A figure passed by the group of students.

  At the front of the crowd, the student who spoke was full of enthusiasm, and described it vividly with his friends with his hands, saliva splashing.

   A group of people making a sound of wonder or curiosity.

   "And let me tell you, this Mole Manor is different from Moore Manor and the Purcell." At the end, the student smiled mysteriously at his companions.

   Straightened his back proudly, "There is no anti-addiction in this Mole Manor, and the income of Mole Bean will increase with the online time. When I play on weekends, it's really cool."

   "Huh? Really or not." The friends were surprised.

   "That's much better than Moore Manor. I let my parents hang up to work, and Moore beans are earning less and less. I just go to play by myself every day." Some people scratched their heads.

   "That's right, Moore Manor's anti-addiction is too much, you can't enjoy yourself at all." Obviously, there are still many Internet addicted teenagers in the crowd.

   "How did you do it, please teach us?"

   Facing the humbly asking for advice from his partners, that person also felt a little bit of vanity.

   "Okay, okay, I won't play tricks with you. If you want to play Mole Manor, you just need to search for an information card on the Internet. Remember that you must be an adult, and then..."

   "This way, that way, that way..."

  The voice gradually faded away.

  The figure who passed by before gradually stopped.

   "Using the campus as a medium to promote at fixed points, and then spread the influence through word of mouth among children, is really a good way of promotion."

  Muttering softly, Fang He picked up a scattered poster from the ground.

   Above, the publicity posters of Penguin's Mole Manor, which have been common in recent days, come into view.

  As for the conversation just now, Fang He has heard it countless times on his way home these days.

   "On the children's online games, the anti-addiction mechanism adopted is much more perfunctory than other ordinary computer games. Is this really good?"

  Fang He frowned and thought, always feeling a little uneasy.

  Looking up at the gate of Tianyuan Elementary School not far away where posters were scattered everywhere, Fang He whispered to himself.

   "Go and ask Mr. Yun for his opinion tomorrow..."

  Facing the sun, Fang He turned on his mobile phone and flipped through the news, pausing slightly in his hand, the expression on his face eased.

  Looking at Luo Qing's playful words, Fang He showed a soft smile on his face.

  …

  Penguin Game Department.

  In the department that has been working overtime in recent days, the lights are still bright at this time, and the conference room is full.

   "At this stage, our mole manor has received a very good response from the market."

  Wu Ke was explaining on stage.

  Besides, Yan Kang crossed his legs and looked at the screen casually.

   "We spent a lot of money on the plot, bgm, character creation, and scene drawing, which caters to the appetite of the player group."

   "Now the game Mole Manor has become the most popular game on our origin game website."

   "The number of online users is close to one million, and the gap between those games on the Fengyun Jiujiu game website is very small."

   "Everyone is doing a good job at this time."

  Wu Ke's tense face eased a little, and he nodded as he looked at the crowd.

  The atmosphere relaxed, and there were some smiles on everyone's faces.

   "Just this...isn't it enough?"

  At this time, Yan Kang's sudden words made the atmosphere suddenly stiff.

   Wu Ke turned his head slowly.

  Yan Kangyou got up from his seat leisurely, and lazily said: "No matter how many highlights there are in the game, they are all copied from the Fengyun Jiujiu game website anyway, so that is not enough to call it an advantage!"

  Yan Kang's merciless words fell, making all the members of the planning team in the audience blush, but due to Yan Kang's majesty, they did not dare to speak back, but were a little aggrieved.

   Wu Ke frowned: "What do you mean?"

   "It's very simple." Yan Kang looked indifferently, "It's not enough to have the same game elements as Moore Manor, we must expand the content of the game!"

   "Also, now that the player base has grown, revenue should also be put on the agenda."

   "Otherwise, the group of old men in the headquarters will keep talking."

   Wu Ke was puzzled: "Isn't it too fast to start generating revenue now?"

  Yan Kang sneered, "You have to know, we are not doing charity. The entire game department has been 'working hard' for so long, can't we earn money for food?"

  Wu Ke was silent, this is indeed an unavoidable question.

  Even if it is an online game for children, after all...you still need to make money in order to exist.

  Pairs of bright eyes have been raised from the table, and Yan Kang's just a few words have gathered the morale of people's hearts, which can be said to be sharp.

   "What do you want to do?" Wu Ke could only retreat.

  Yan Kang smiled, "Don't worry, this does not conflict with what we are going to do next, and it is even beneficial and harmless."

   "The next thing to do... you mean the game content?"

"Exactly!" The corner of Yan Kang's mouth drew a hint of sarcasm, "Fengyun Studio also produces too many games, and they don't even understand this simple and easy-to-understand principle. The stone hit itself in the foot."

   Before Wu Ke could ask, Yan Kang pointed to the big screen in the conference room.

   "Paid Product!"

   "We must start by deepening the content of the game. This part is inevitable, and it is also an opportunity for us to regain the opportunity." Yan Kang's eyes brightened.

  Wu Ke made it clear immediately.

  Although paid products and online shopping malls will diversify players' experience, they are undoubtedly a great way to enrich the game content and enhance its attractiveness.

   It’s like, you are holding the same firearms as your friends and opponents in the gunfight game, but at this time the relevant skins are launched in the mall, and it’s up to you to buy or not.

  Not to mention anything else, just being able to buy skins is an expansion of the game content.

  And on the basis of maintaining the balance of the game, some novel props are launched, which can also help some impatient players get started with the game quickly.

   and so on.

   Wu Ke nodded thoughtfully and looked at Yan Kang.

   "Where do you want to start?"