Heads Up Hollywood

As expected, Michael Eisner couldn't sit still.

Under internal and external troubles, he could only be the young bird, and contacted Steve Burke, Barry Meyer, Tom Rothman, and Brad Gray and asked for a secret meeting.

With this step down, everyone is naturally happy to see the result. Except for Barry Meyer who made a fuss and put on a show, everyone else agreed.

Every year, Disney arranges a "recuperation event" held in the Disney World, which is a series of strategic consultations between the board of directors and some of Disney's entrepreneurial veterans.

Due to the recent change of Disney's major shareholder, this year's "rest and recuperation event" was held as scheduled, and more than a dozen directors were present, including shareholder representatives and retired veteran cadres like Roy Disney.

At the meeting, Michael Eisner kept a very low profile, vowing that Disney would get through the difficulties as soon as possible, and that he would put down his personal pride and take the lead in resolving the current chaos in Hollywood, returning to stability, and making money with harmony.

Scott Swift is happy with this situation, and immediately stated that he will find a way to solve the problem of "American Idol", and strive to keep the next season of "American Idol" on abc.

In short, after a meeting, the contradictions within Disney were temporarily under control.

Next, as long as the foreign troubles are resolved, Michael Eisner can pass the level successfully.

After the meeting, Michael Eisner approached Scott Swift specifically, and said straight to the point: "I know, you represent Twain!"

Scott Swift smiled. "What does that mean? I don't know."

Michael Eisner snorted, "You can't fool me, this is Tang En's handwriting, I've already seen it."

Scott Swift said indifferently: "Although I don't know much about the entertainment industry, I also know that Tang En has helped you a lot in the past few years, right? Without him, you might have stepped down long ago!"

Of course Michael Eisner understood this truth, so he sighed, somewhat troubled, "Yeah, how could I not know. In the past few years, New Universal has helped Disney a lot, and I can see that. At the same time, New Universal is encroaching on Disney's territory bit by bit. Even the 'Disney Princess' brand has been snatched away by him for most of it!"

"Disney Princess" is Disney's fundamental trump card.

The value of property rights is higher than that of Harry Potter, Star Wars, and Marvel DC. It's just that Disney has been using it to a limited extent, and has prohibited authorization for many "low-end" products. .

In the past few years, Twain has provided Disney with a lot of help, of course not for free. For example, the live-action movie adapted from Disney's animation has snatched half of the copyright through Rose Films.

What's more, in order to promote the greater development of "Victoria's Secret", Twain even obtained the authorization of "Disney Princess". In other words, in future Victoria's Secret shows, the images of princesses can be borrowed instead of blindly repeating the big-winged angel catwalks. This will greatly increase the brand effect of Victoria's Secret.

But it is a great damage to the image of Disney princesses.

In terms of using the Disney Princess brand, Disney has always been cautious to prevent over-commercialization and maintain certain high-end attributes.

But Tang En doesn't care about these things. After getting the authorization, he must use it to death!

In this Big Five alliance incident, Michael Eisner wanted to take back the part of the "Disney Princess" authorization given to New Universal, but was brutally killed by Twain in a flash.

"So what? The purpose of the commercial market is to make money, and the purpose of listed companies is to make profits. Michael, to put it bluntly, you are just a manager hired by Disney, and you are not the owner of Disney. As long as the stock price increases and the shareholders are satisfied, You'll be popular. As for the future... what does it matter to you? Your last name is not Disney!"

Such a cold remark from Scott Swift chilled Michael Eisner's heart.

This is an investor from Wall Street. He is really a profit-seeking wolf!

All I can think about is to increase the stock price, and I have no long-term plans at all!

Just like Paramount, after being in charge of Viacom President Philip Dorman, who was born on Wall Street, he adopted a series of profit strategies of killing chickens and eggs.

It is conceivable that within a few years, Paramount will secure its position at the bottom of the six giants, and it is not surprising that its performance is even surpassed by Lionsgate, becoming a giant in name only.

As a professional manager, the focus is on the current stock price.

The higher the stock price, the higher the option payout.

Although Michael Eisner is in his sixties, he has never thought of retiring, and he still has great ambitions. He really doesn't want to talk nonsense with capitalists like Scott Swift, and bluntly said: "This I admit it this time, and I will try my best to end this farce. However, the general meeting of shareholders must not be held!"

For listed companies, the general meeting of shareholders is held once a year. If it happens two or three times a year... that means the company is in serious trouble and the board has lost control of the company. In many cases, the chairman of the board of directors is going to take the blame and resign.

Scott Swift smiled, "I'll wait for your result."

Michael Eisner said: "I said yes, and I will do it. No one understands Hollywood better than me. I know their mental state at the moment. No one wants to make trouble anymore."

Scott Swift shrugged, "That's the best way. Both parties will benefit from cooperation. It can't be cheaper than Silicon Valley, right?"

Michael Eisner really laughed.

When the other party said this, it was tantamount to admitting that he was completely ordered by Tang En!

"But..." Michael Eisner paused, "I have one condition!"

"oh?"

"You must give up Disney's shares! Keep up to 30 million shares!"

This is the bottom line for Michael Eisner.

It is impossible for him to let Disney's major shareholder be Tang En's client. Doesn't this mean that Twain can influence Disney's decision-making at any time? This is a nightmare!

Scott Swift shook his head, smiling.

Michael Eisner gritted his teeth and insisted: "You have to do this! Otherwise I will make this public!"

Scott Swift said with a smile: "Michael, you are in a hurry. It's not that I disagree with reducing my shareholding, what I mean is...Actually, I don't even want to hold a single share of Disney stock. I manage A high-tech Internet venture capital fund, not related to entertainment companies."

Michael Eisner breathed a sigh of relief, for the best!

After this farce was born, everyone broke up at once, and the well water does not violate the river water.

This hidden major shareholder hangs over his head, which really makes people sleepless at night.

"However, I also have a request."

"explain."

Scott Swift said: "This time I invested in Disney, but I spent a lot of money. I took out a loan of 1 billion US dollars with a monthly interest rate of 5%. This is a lot of interest."

Michael Eisner's expression suddenly changed.

Short-term bonds with a monthly interest rate of 5%?

This is really big! This is to become the master of Disney, and it has cost a lot of money!

"When this farce is over and "American Idol" is stabilized, Disney's negative sentiment will disappear, and the stock price will have a big boost in the short term. Within half a year, I will arrange to buy your shares, You will make a lot of money." Michael Eisner shook his head, a little depressed and helpless.

It is easy to ask God, but it is difficult to send God away.

This is spending money to ask him to quit, how much fire is there!

Scott Swift was very dissatisfied, and stretched out two fingers, "You have also checked the return rate of the Swift Fund. Disney is a good company, and the return rate should not be too low...forget it , to save your face, I won’t talk too much, and return 20% in half a year, no problem, right?”

Michael Eisner can really live and die!

20% return in half a year?

Doesn't this make the lion open his mouth?

On Wall Street, a fund with an annual return of 12%-14% is considered a high-quality fund.

"What? Is there a problem?" Scott Swift had a half-smile expression.

Michael Eisner took a deep breath: "Yes! No problem! Within half a year, I will arrange to take over all the Disney stocks in your hands at a premium of 20%!"

Scott Swift hurriedly said: "Don't forget, there is still interest!"

Michael Eisner said angrily: "Don't take me for a fool! Even if the 5% monthly interest rate is true, the borrower must be Twain Capital! He is the richest man in the world, is it interesting to play such a trick? "

Scott Swift laughed loudly, clapped his hands and said: "I think so too. That's fine, let's forget about the interest, let him suffer a bit. But the 20% of the Swift Fund The after-tax rate of return cannot be less.”

This time after the tax change again?

Michael Eisner's face was livid, and he stood up angrily, "That's it!"

...

After Dunn finished talking with Scott Swift, a satisfied smile appeared on the corner of his mouth.

It seems that everything is in order.

In New Universal's film and television entertainment strategy, Netflix is ​​a vital link, especially Netflix's streaming media business.

The streaming media business is too fierce. Once it appears, it will destroy the video tape and DVD market, and seriously encroach on the TV station market.

Shoot the bird.

If Tang En launched Netflix recklessly, and then dealt a fatal blow to Hollywood's sales industry, then the Big Five alliance would really have to go all out.

This is not the same as launching a platter investment business.

Platter investment is a help, which can make life better for Hollywood colleagues.

The streaming media business is different, it is stealing other people's jobs and making money yourself!

Although Tang En was bold and reckless, he was very cautious in this matter.

In the previous life, Netflix was careful and cautious. It launched the streaming media business after many years of streaming media business. Even so, it was once squeezed by Hollywood and almost went bankrupt. If it weren't for the original drama to save lives, Netflix might have collapsed.

Don't dare to be the first in the world, only then can you become a master.

Especially after the menacing attack of the Big Five alliance, Tang En became more cautious.

In the streaming business, he doesn't intend to be the first to eat crabs.

By taking advantage of this negotiation opportunity, you can "give up profits" to your colleagues in Hollywood!

Yes, make a profit!