Let you invest, you support half of the entertainment industry?

"Well, my idea is to communicate with the creative team in the form of interviews, and explain to the audience how hard-earned the discounts of this event are, and if you miss it, you will never have it again, and then I will introduce the Jiaxing-produced Get rid of the gold content..."

The anchor lost his voice as he spoke, because it was obvious that Xu Jia's face was not good-looking.

Obviously, his plan did not catch the other party's attention.

"Do you know who the protagonist of this live broadcast is?" Xu Jia asked.

Only then did he realize that when he proposed an advanced idea, the problem was that he had no supporting characters.

Unlike in the previous life, when e-commerce live broadcasting was on the rise, if you threw a stone on the streets of Hangzhou, you might be able to hit a sales anchor.

Nowadays, few people understand the concept of selling goods.

"Is it the crew?"

The anchor replied cautiously.

In his opinion, as the boss of Jiaxing, Xu Jia would definitely want to introduce more of his company's products.

"No, it's the audience. We are not CCTV. Even CCTV does not have the dominance it once had. There are too many young users who no longer even watch TV. The ratings of the Spring Festival Gala are also the lowest in history. What does that mean?"

"It shows that viewers have more choices. They can watch live broadcasts, play games, and listen to cross talk. All these require only a mobile phone. With just a swipe of their finger, they can exit the live broadcast room and go to other software. You can't keep them. Audiences, what’s the use of having an empty live broadcast room?”

Xu Jia paused. He realized that in such a short period of time, even if he explained the key to selling goods through live streaming to the anchor in front of him, it would be useless.

The live broadcast will start in an hour, so there is no time to give the other party time to digest.

But he was not willing to just rush the duck to the shelves.

If the first shot of live-streaming sales fails, this model can easily be copied by Penguin and other companies.

With the size of the treasure, if Fan learns from the past, will there be any matters about Dou Ying?

"What, what's the problem?"

Zhang Yiming also saw something was wrong and asked quickly.

"The person you found can only be said to be a host, not an anchor. I suggest changing him." Xu Jia said.

He had no time to take care of the host's face, and he was not in the mood to care about other people's opinions. He said bluntly: "The person must be replaced, and it must be done immediately."

Even if he were an ordinary person, Xu Jia might not be so stuck.

However, as a host, I have never experienced the baptism of the Internet, and the group that the live broadcast faces is simply not the right one.

"Okay, whoever it is, I'll make arrangements now."

Zhang Yiming was more polite. He didn't ask the reason, but just asked what kind of person Xu Jia wanted.

"Inform the person in charge of Dou Yingshang's agency if there are any Instagrammers with large fans in Shanghai who can be here within an hour. Please submit a list and we will select them from there."

Xu Jia would rather find a non-professional person who is familiar with Douying users, so that he can at least be more down-to-earth, so that users will not feel rejected and unfamiliar after seeing it.

In addition, this is another kind of publicity for Douying.

That is the up owner with a large number of fans. In addition to making short videos, there is another way to monetize.

Following the words of these two big guys.

The entire Douying was in motion, and even people from Magic City Internet basically knew that ByteDance and Jiaxing were going to launch an important cooperation.

There were already a lot of people watching the two families, but with this move, naturally the news couldn't be concealed.

…

penguin.

Xiao Ma was listening to Yin Yu describing the latter's contact with Xu Jia during this period, and his views and comments on this person and Jiaxing.

"In my opinion, the most powerful and miraculous thing about Xu Jia is that he has an astonishingly long-term vision. Others may take one step and look at three years, but he makes me feel that he is taking one step and looking at three years. From my perspective on Jia After understanding the history of the rise of the industry, I found that from the very beginning, this guy’s path was towards the present three years later.”

"For example, IP, Yue Wenming is obviously owned by us, but most of the online novel copyrights were acquired by Jiaxing in 2014. Even if we didn't allow a buyout at the time, we still bought the production rights. At that time, Jiaxing was just a fledgling start-up company.”

There was a hint of admiration in Yin Yu's tone. If he were in Xu Jia's position, he might still not be able to touch Penguin's side, let alone become the object of Penguin's attention now.

He even thought that Brother Ma in front of him might not be as good as Xu Jia, but this idea went around in his mind and he didn't dare to think about it anymore.

After all, if Brother Xiao Ma is not as good as others, then Jiaxing's upper limit is beyond imagination.

"According to what you said, we have to be vigilant with every step this guy takes, because he is probably planning for the future."

Brother Xiaoma was not arrogant at all, but carefully analyzed, "In this case, whether it is Dou Ying or MiHoYo, which he personally invested in, the potential should be higher than we expected."

Douying is just that. This kind of software that only has daily users but cannot retain users can only slightly threaten Penguin, but cannot become a serious problem.

On the contrary, it was MiHoYo that made Xiao Ma feel wary. Games have always been Penguin's cash cow, and such a large enterprise is entirely based on the revenue from games.

If the game field is invaded by someone, it will definitely be severely damaged.

Ding dong!

Yin Yu's cell phone rang. He took it out and took a look, his face changed drastically: "I received news that Jiaxing and Byte are conducting an important cooperation in Magic City. This time Xu Jia and Zhang Yiming appeared together in Douying. The entire Byte’s resources have been mobilized.”

This kind of action cannot be hidden from anyone. The only uncertainty is which field Jiaxing and Byte will enter through this cooperation.

"There is no rush, we should stay the same to cope with the ever-changing situation. As the dominant party, we should be the ones who are anxious."

Xiao Ma looked calm. Penguin had encountered many challengers until today. For him, this was just another time. "Inform the people in the group's technical department and be ready at all times."

It’s true that Penguin’s copying method doesn’t exist. As long as the other party reveals its flaws, he can activate ‘Bring it to you’ here.

"yes!"

Yin Yu quickly left the office.

The same scene also happened at the headquarters of giants such as Alibaba and Baidu.

Jiaxing alone and Byte alone are not terrible.

The scary thing is that if the two come together, who knows what kind of bomb will be brewed.

And at Douying headquarters.

Xu Jia has already received the list of candidate anchors reported by the agency.

"These are all up owners who are in the magic city and can arrive at any time. Their number of fans is more than 500,000." Horse-faced Manhui reported.

Xu Jia came without an assistant this time, so naturally it was his turn as the only Jiaxing manager on site to show up.