Let you invest, you support half of the entertainment industry?

"No, I think what's going to happen next is exactly the opposite of what you expected. Instead of continuing to overheat, the idol economy will continue to decline from now on."

Xu Jia shook his head. Lu Ha's official announcement of their relationship showed the idol's peak popularity, but the rest of the way was downhill.

"Ah, why do you say that? I see that the company's notification fees for Cai Xukun, Xiao Zhan and others have increased sharply..." Miao Yuqing asked with some confusion.

"Have you seen the results of "Fortress"? Neither Wu nor Shu Qi can support the box office. And among all the movies and TV series with popular actors nowadays, how many can sustain the box office and ratings? Even for variety shows, many projects are considered to be not cost-effective, and they are rarely invited again.”

Xu Jia paused and gave a few examples: "For example, the company's recent popular dramas, "Celebrating More Than Years" and "In the Name of the People" are all supported by veteran actors. What does it mean? It means that the audience has established their own aesthetics. Now we know the importance of acting skills in film and television works, and good ones are always good."

"Tell Yang Tianzhen that her idol training plan can come to an end and focus on the in-depth training of artists. The artists who come out of our Jiaxing must have a solid support point, whether it is acting skills Whether it’s singing skills or variety show effects, you have to have something to show for it, and you don’t need someone who can only rely on marketing to get established.”

He knows very well that the foundation of Jiaxing lies in the audience, and everything Jiaxing does is based on quality.

Some people may not like the works they produce, but they will never be said to be bad.

Moreover, the company does not need to be like those small and medium-sized brokerage companies, which must rely on the income from the artist economy to survive.

For example, Leroy and Wow, these are some of the more famous idol management companies nowadays. The entire company is built on the income of one or two of the idols.

They just sign a large number of trainees, and if they can push them out with minimal resources, they will be considered successful. It's like raising worms. In the end, the idols who survive will never see the light of day and will only become the company's money-making tool. Unless the traffic is high and top-notch, it is possible to gain a certain degree of autonomy.

And the way they support their idols is no longer based on their works, but on marketing and press releases.

This set of tricks is Yang Tianzhen's gatekeeping skills. The former has always wanted to enter the idol economy because Jiaxing has a huge advantage in this aspect, but now there is no need to think about it. Xu Jia plans to block this hole. .

The double-edged sword of the idol economy may be suitable for small and medium-sized companies to take the wrong approach. Given the size of Jiaxing, the gains outweigh the losses.

"Yes, I understand what you mean."

Miao Yuqing nodded seriously. This was Xu Jia's control over the company's future artist management direction.

It is not an exaggeration to say that it is a matter of principle. She must convey it to Yang Tianzhen immediately to prevent the latter from taking the wrong path.

…

A week later.

Inside Jiaxing's office.

Xu Jia stood up and shook hands with Liu Yifei opposite him, calmly pulled out of Rouyi, and said with a smile: "Congratulations to Yifei for joining the big family of Jiaxing. I hope our future cooperation will be pleasant."

The process of signing the contract was not difficult. On the contrary, both parties were interested in it and the process went smoothly.

But Zeng Jia supervised the whole process. In her words, since Mimi was not at home, she had to prevent someone from breaking into the house.

Damn, are we that kind of people?

"I also hope. I didn't expect that two years later, it would turn out to be exactly what you said at the beginning." Liu Yifei said with a little resentment.

Once "Mulan" hit the streets, she had no choice, and now she's been labeled a box office poison.

Fortunately, the atmosphere in Jiaxing is much better than that of Huayi, and she is more satisfied with the resources provided. Otherwise, she might really consider retiring from the world.

Having said that, when Liu Yifei was at her peak, she did not develop in the mainland, but signed a contract with Suoni.

Perhaps he was aware of the filth and darkness of the Beijing circle and made this decision because he was unwilling to get involved in it. After all, at that time, as long as an actor wanted to get involved in the film industry, he could not escape from the three circles of Hong Kong, Beijing and Taiwan. Among them, the mainland Artists are especially popular in Beijing circles.

If interests are involved, there are many things to do.

From this point of view, Liu Yifei's avoidance of development in the mainland film industry is not a prudent and self-protective move.

"Ahem, there will be a signing press conference tomorrow. I'll have to trouble Yifei to make another trip then."

Zeng Jia interrupted the conversation between the two and murmured in her heart. Xu Jia specifically pushed Yang Mi to develop in Hollywood. Could it be that he wanted to take advantage of the opportunity to do something?

But after thinking about it, she gave up the idea. Xu Jia had both the heart and the courage to do so.

"It's time to take advantage of this press conference to reveal the news of your re-entry into the field of TV dramas. You should also be aware of your situation. Movies may not be suitable for you for the time being. You need to restore your popularity and audience popularity first, and then we will measure it for you. Tailor-made film projects," Xu Jia said.

He invited the other party to the company not just for feelings, but also for profit considerations.

The TV series will definitely be filmed. When the popularity is almost restored, the plan for the "Sword and Fairy" movie can be considered. The future road will definitely be much easier than the other party now.

"It's okay, just follow your plan and I will work with you." Liu Yifei nodded.

She has the right to know and make decisions about these plans. Both parties have discussed it before, so she will naturally not object at this time.

Jingle Bell!

Xu Jia's cell phone rang. He gestured to several people to answer the phone and left the conference room.

The caller turned out to be Wang Sicong, whom he had not contacted for a long time.

"What's wrong, Mr. Wang?" Xu Jia teased.

"Mr. Xu, you don't care about the "PlayerUnknown's Battlegrounds" under your control. After you wipe the game and play it, it is all hanged and there is no gaming experience at all. And I am not the only one who has encountered this situation. Related game anchors of Panda Live Everyone has feedback." Wang Sicong said angrily.

On a whim, this guy dragged Chen He and others to live broadcast "PlayerUnknown's Battlegrounds", and at the same time, he attracted traffic to his panda live broadcast.

Unexpectedly, after one round, he was beaten to the point where he, the young master of Wanda, was almost autistic.

This is the second one. The key is that cheats are rampant, which will lead to a decline in user experience. In addition to beautiful women dancing, their Panda live broadcast relies on the game anchors of "PlayerUnknown's Battlegrounds". They are all plug-ins. How can those anchors broadcast?

After hearing what Wang Shicong said, Xu Jia's face suddenly darkened.

He had given many warnings about cheating from the beginning, and he had to guard against it to the end.

But there are still such big problems, which can only mean...

Someone did it on purpose.