Let you invest, you support half of the entertainment industry?

[The mobile game "PlayerUnknown's Battlegrounds" is very popular overseas, attracting countless foreigners to download it]

[The gun battle craze has set off around the world. What is the magic of this mobile game? 】

[Shocking, the boss of this game is actually him! 】

[The number of people online at the same time in the mobile game "PlayerUnknown's Battlegrounds" in China has exceeded 10 million, and it may become a phenomenon-level popular game]

Various news and press releases were spread all over the Internet. This time, the Blue Hole Propaganda Department seized the opportunity to capitalize on the popular phenomenon overseas and make it bloom domestically.

You must know that Blue Hole's Propaganda Department is a team sent from Jiaxing Propaganda Department, and both parties share Jiaxing's publicity resources.

Once this is done, the word "PlayerUnknown's Battlegrounds" mobile game can be seen anywhere on the Internet.

In addition, domestic games usually only stay in the wild, and from time to time they are beaten by overseas games. However, this time they took the initiative to go overseas and achieved impressive results, which immediately aroused the interest of countless netizens.

"Oh, is it true? Could it be that Wang Po is selling her own melons and boasting again, right? If you are famous overseas, you will be able to boast to the heavens and the earth."

"This is really not true. I am a beautiful Chinese student studying abroad. This game is very popular among younger people, and PC games are also one of the first choices for adult players."

"Ahem, I'm doing foreign trade here in Asan Kingdom. This game just came out, and the gamers here are like crazy. There is no game in the entire Asan Kingdom that can compete with it."

"Let me go, the producer of this game is Blue Cave, and the boss of Blue Cave is Xu Jia. Yes, it's the Xu Jia you know. This guy is really good at entertainment and games. I think he is going to compete with Penguin Gang. .”

Netizens were excited and felt extremely uplifted, especially since the producer was not Penguin or NetEase.

The number of domestic downloads has also skyrocketed, truly blossoming outside the wall and fragrant inside the wall.

…

The public’s popular awareness of the mobile game “PlayerUnknown’s Battlegrounds” is only on the surface.

I just thought, oh, there is another popular game, I want to play it if I have a chance.

But in the eyes of industry insiders, it is like the birth of a miracle. They know better than anyone how difficult it is for domestic games to go global and how fierce competition in overseas markets is.

When Xu Jia acquired Blue Hole, the PC game "PlayerUnknown's Battlegrounds" exploded in popularity. Everyone thought it was luck. It was rumored that the former planned to develop a mobile game, and everyone thought it was a joke.

You must know that every other industry is like a mountain. Xu Jia's success in the film and television industry does not mean that he can still do the same in another industry.

Unexpectedly, people really did it.

I feel so sore in my heart, how could you do it?

You have achieved such outstanding results so easily, which makes us colleagues feel stupid.

The key is this result, they have only dreamed of it, and they almost have red eyes.

"Notify everyone in the game department of the group to submit a research report on the mobile game "PlayerUnknown's Battlegrounds". A unicorn has appeared under our noses. What do you guys do for food?" Brother Ma He looked puzzled.

He knew that Xu Jia was a threat to the group, and he had been prepared for "PlayerUnknown's Battlegrounds" for a long time. However, he did not expect that the mobile game would develop so fast. In just one week, it had reached the top of the list of mobile game downloads in the world. .

He doesn't care about the success or failure of a game. What he cares about is whether Xu Jia will use this springboard to establish a foothold in the game industry and compete with their penguins for food.

He was already impatient when the two heroes were standing side by side, and now it was even more chaotic when the three kingdoms were standing at a tripod.

Every additional competitor means that the Penguins' foundation is being excavated.

After all, gaming is no more than anything else. Apart from instant messaging, Penguin attaches the most importance to it and is its main source of income.

"Okay, I will inform everyone right now, but Chairman, I think now that things have reached this point, it is irreversible. It is inevitable for Xu Jia to enter the gaming industry, so what we have to consider now is how to deal with it. " Yin Yu said.

He saw the crisis against the Penguin Group, and he also saw the opportunity for his own promotion. The more critical this situation is, the more suitable it is for ambitious people to stand out.

"Then how do you deal with it?"

Brother Xiao Ma glanced at Yin Yu. He was also dissatisfied with the latter. He made this guy pay attention to Xu Jia all the time, and he also paid attention to Lonely. Now he is getting more and more comfortable.

The trouble caused by Co-author Penguin has no effect on others.

A calm-minded person like him became uneasy in the face of the popularity of the "PlayerUnknown's Battlegrounds" mobile game. The main reason was that Xu Jia was beyond his control, and every move he made was beyond his expectation.

This situation is the most unsettling.

"First, we need to keep in touch with NetEase and strengthen communication. I think they don't want another player to share the cake in the long-quiet game industry. Second, we need to quickly develop our advantages and make a similar game. When mobile games come out, with our user base and inertia, even if we can’t outdo each other, we can still slow down the opponent’s pace, or even follow the trend and enjoy a wave of dividends. The third thing..."

A cold look flashed in Yin Yu's eyes, and he said faintly: "I have downloaded this mobile game and experienced it myself. In such a peaceful country like China, how could such a bloody and violent game appear, with both shooting and bloodshed? What to do if this is exposed to young people? For the healthy growth of the future flowers of our motherland, we must report and ban it."

This move is cruel and sinister enough!

Such a method of exterminating children and grandchildren made Brother Ma show admiration in his eyes. Business wars should use all possible means. As long as the final goal can be achieved, it doesn't matter what method is used.

"Okay, then I'll leave this job to you. If you do it well, it's all up to you, but if you don't do it well..." Brother Ma paused and didn't say much.

But while Yin Yu felt cold in his heart, he nodded quickly. Of course he knew the consequences of not doing it well. He lowered his head and said, "I don't need to be kicked out by the group. I don't have the shame to stay any longer."

…

On the other side, Xu Jia didn't know that a desperate plan against the "PUBG" mobile game was quietly unfolding.

He is playing this mobile game with Wang Sicong, who is also running a live broadcast. Needless to say, this guy is very supportive of Xu Jia. On the first day the mobile game was launched, he called on all the game anchors in Panda to try it.

"I feel that compared to PC games, the operation of mobile games is a bit too simple. It can be done without hands."

Wang Sicong is quite pure as a gamer, this guy judged from his own point of view.

"Then you have to consider that the vast majority of mobile game players are probably coming into contact with gun games for the first time, and you need to take care of their gaming experience. To put it bluntly, most end game users are not among the target groups of our mobile game projects at all. , although we don’t want it to become younger, we do want it to be simple, so just having hands is exactly what we want to achieve.”

While Xu Jia was operating the characters on his mobile phone, he was explaining to Wang Shicong via microphone. Of course, it was mainly for the netizens in the other party's live broadcast room. A down-to-earth persona would be quite helpful to his career.