My Age of Investment

In the Facebook conference room, Xia Jingxing called a group of company executives for a meeting.

He sat in the first seat, looked at Evans, who was sitting in the second position on his left, next to the puppy, and asked, "How is the development of the information flow product?"

Evans nodded and introduced: "Most of the technology has been conquered at present, and after testing, it is found that there are still some problems in the details.

It will take another three or four months before the official product can be launched. "

Xia Jingxing tapped the table with his fingers and it would take three or four months.

He couldn't wait any longer. The current situation on Facebook is completely different from the previous life.

Dating.com, Juyou.com, F agency... These competitors lie down one by one, but there is also a Google as their biggest competitor.

Google and Facebook competed in the past, but after years of going head-to-head, Facebook has grown strong enough.

At present, they and Google have not completely torn apart their faces, but in his heart, he has long regarded Google as the biggest enemy.

While he's pretty sure, Google Video has come down a rocky road.

But that doesn't give him any sense of security.

He acted as if nothing had happened, but in fact it was just to give confidence to the people around him.

If he, the CEO, is afraid of Google, the battle will not be fought.

"Hurry up, in March next year, I want to see qualified products."

Xia Jingxing looked into Evans' eyes and said these words in a non-negotiable tone.

Evans nodded, "No problem, promise to complete the task."

"Is information flow product very important?"

Lori joined late and didn't know at first that the company had a new product in development.

After the inspection period was passed, Xia Jingxing did not continue to keep secrets, so that she and Owen, the financial officer, knew about the product.

It's just that Luo Li didn't know how powerful this product was, so when he saw how Xia Jingxing attached great importance to it, he asked this question.

"Very important,

enough to change the tide of war. "

Lori nodded and didn't ask any further questions.

"I want to develop a new feature for Facebook."

Several executives present raised their heads and looked at Xia Jingxing.

Xia Jingxing said lightly: "Advertising system! I think the time to monetise advertising has gradually come."

Yang Niu frowned, "Start advertising now? Would it be too early?"

The dog nodded, "Yes, I also think it's a little early, we are not short of money now, and if we are short of money, we can still get financing from the market.

I think the social share should be stabilized a little more, and it should not be rushed. "

As someone who manages the money bag, Owen has always been worried about the speed of spending on Facebook and YouTube.

When he heard that he was going to develop an advertising system, his eyes lit up, and he stood up to support:

"I have a different opinion and I think it's a good thing.

Everyone knows that the hidden advertising value of social networking sites is a gold mine. We haven't been digging this gold mine, it seems very wasteful.

Like Dating.com and Juyou.com, they have been looking for advertisers to cooperate and earn a lot of advertising revenue.

Their market share is far behind us, and even they dare to monetize advertising, why can't we?

I think this is a good idea. Once we have stable revenue, in addition to supporting the consumption of Facebook and YouTube, we can also increase our market valuation.

One of the things that we are most criticized by investors now is that our revenue is too small, and we sell T-shirts, and our cooperation with Amazon and P\u0026G is not a particularly stable cooperation model. "

Yang Niu objected: "Our website does not have so many various advertisements, which is an important reason why users choose us.

Simple, clean pages, Facebook is called the best social networking site by users.

If we rashly launch the advertising system, it is very likely that some users will be driven away.

I'm not against online advertising systems, but there is a premise. We must wait for the market share to stabilize and beat Juyou.com. "

Owen retorted, "We have already defeated them, Juyou.com video traffic has plummeted by half, and Juyou.com, only some young people who like porn/porn, fancy pages will like it."

Seeing that the two were about to quarrel, Xia Jingxing coughed and said, "My idea is to develop an advertising system first, not to say that it will be launched now.

And the ads will not be stupidly posted directly on the homepage of the website, or other places that affect the user experience.

We launched "enterprise account", and enterprises can also establish a Facebook account, and through Facebook's advertising system, self-service advertising, and can choose to advertise to those people.

For example, Procter \u0026 Gamble wants to sell a tooth whitening sticker to senior girls who are about to enter the workplace.

They can use our advertising system to screen out all the senior girls on Facebook and send them a P\u0026G dental sticker ad.

In addition, P\u0026G can also choose the delivery area, such as California, or other states.

You can even narrow the area down to a city, a school. "

Hearing this, everyone gasped, this is the wealth password of social networking sites.

Yang Niu asked: "A website like Juyou.com that does not have full real-name authentication, isn't it impossible to accurately grasp user information?"

Xia Jingxing nodded, "So they can't become a climate. Real-name social networking can not only form a more stable user relationship chain, but we can also achieve more accurate advertising in advertising.

For advertisers, it is self-evident that which type of website they choose to cooperate with is more beneficial to them. "

"Daren, does this advertising push system need to use information flow technology?"

Evans understood it immediately, and judged that the information flow technology that was being developed needed to be used.

Xia Jingxing smiled and said, "That's right, so now I have to add another task to you, developing an advertising system."

Evans scratched his head, "At that time..."

"Develop information flow products first. This is the foundation. With this foundation, the advertising system can be launched."

Xia Jingxing looked at Yang Niu and explained, "When the information flow product is launched, it's time for this war to come to an end.

We will follow the trend to launch the advertising system, which is a natural step. "

Yang Niu rolled his eyes at him, "Then you didn't say it earlier! In this case, I have no opinion."

Xia Jingxing looked at the dog again, the latter smiled and said, "I have no opinion, boss, you have the final say."

Xia Jingxing looked at Evans again, and warned, "You guys have an arduous task now, and it may take a few months of hard work.

If the development task is successfully completed, the company credits all employees involved in the development with a great credit. "

Evans thought for a moment and said, "Daren, the ad system may be a few months behind the news feed product.

If the situation allows, I hope the company will hire another batch of engineers. "

Xia Jingxing nodded, "Any other requests can be put forward together."

Evans knew that the task was important, so he was rude and began to keep making requests.

"Lori, check with Evans. If he needs someone, you can recruit him."

Luo Li nodded towards Xia Jingxing, "No problem, I will do my best to cooperate with Evans' work."

"In addition, we also need a few skilled people who have worked in the advertising department of Internet companies."

Xia Jingxing looked at Luo Li and said, "It's better to be someone from Yahoo or Google, the two companies have negotiated more advertising contracts and have a lot of talent.

Google is also listed now, and there should be a wave of departures.

You think of a way to see if you can dig some talents here. "

Xia Jingxing was so outspoken that he asked Luo Li to poach people from Google and Yahoo.

It's not that you can't get along with Google, but the people at Google are really good.

If you dig some people over, maybe you can bring some advertiser resources to the company, killing two birds with one stone.

Lori nodded, indicating that she had taken note.

Owen looked at Xia Jingxing, hoping that the latter would assign tasks.

Xia Jingxing thought for a while and then ordered: "Let's get in touch with the major venture capital institutions first, we should arrange a round of financing next year.

Completed an unprecedented round of Series B financing at a shocking valuation height. "

Owen's eyes were shining. After the meeting, he knew that Xia Jingxing was not exaggerating, and the scale of the Series B financing would definitely not be a small amount.

Everyone else cheered, too, swept away the pressures that Google brought.

The company is not without a backhand. Everything it is doing now is brewing a big counterattack.