Rebirth 2008: I Can Make Money Reading

Chapter 188 Industry suitable for the development of hometown

"Uncle, you can't underestimate the sashimi in our hometown.

In island countries, they call it sashimi, and it can become a masterpiece of island cuisine, so why not sashimi in our hometown, we are a big food country. " Mu Yang laughed.

In Greentown of Guangxi Province, and even in the entire Lingnan area, people who are familiar with Hengcheng regard Yusheng as the same as Hengcheng.

The reason why Hengcheng Yusheng is famous and delicious is closely related to its unique cooking technique and the fine selection of ingredients.

The choice of fish is particular, not all fish can be used as sashimi.

Yusheng is very particular about how it is cooked.

The first step is to stun the fish, then cut off a small piece of fish tail, hang the fish to let the fish drip dry blood, then wrap it with special fish absorbent gauze paper or special toilet paper to absorb the water, and then peel the skin and bones, Then wrap the fish meat with gauze paper for a while to make the fish meat drier, so that the fish meat looks more crystal clear...

When eating sashimi, put a lot of fresh raw materials, wrap a piece of sashimi, and put it in your mouth, you will immediately feel spicy, sour and fresh, with a strong aroma, and your taste buds will be greatly stimulated. out.

Of course, it is raw after all, so you can’t eat too much. You need to drink white wine and mix it with shredded ginger to sterilize it, and it can’t exceed your personal immunity. That being said, it is not a problem for the locals to eat it frequently, and it is not a problem to live to the age of eighty or ninety. This is something that outsiders cannot understand, but it does exist.

But Mu Yang also knows that eating raw is not good, and eating once in a while is not a big problem, he really can't resist the temptation of delicious food.

When we had dinner yesterday, my uncle said that he bought fish this afternoon and went home to make sashimi.

"Hehe, Ayang, tell me, maybe we don't know the treasure in the game." Song Jian couldn't help laughing.

Mu Yang said seriously: "If you want to turn something into a local specialty, first of all, the ingredients and taste must pass the test.

Isn't there a young reservoir in our town, backed by a mountain, with good water quality, and close to the county road, it's a thousand acres in size, but the renter doesn't know how to develop it, he just wants to sell fish wholesale, what a waste of it.

I want to contract it over, and it doesn't cost much a year, as a raw material for sashimi.

Of course, this is not the most profitable way. "

"For you, the contract fee is indeed a small amount of money. You say selling fish doesn't make money, so what else can you do to make money? Traveling?" Song Jian asked curiously.

Mu Yang shook his head: "Of course not traveling."

travel?

NO, ten years later, cultural tourism is basically gone, and Mu Yang doesn't have the ability to change the situation.

Mu Yang went on to say: "It seems that Uncle doesn't like fishing. Near the first- and second-tier cities, there are mountain ponds with a little scenery. Fish farming and selling fish are no longer the main means of making money, but fishing."

"Fishing is charged by the catty, which is more expensive than what is sold in the market; the other is charged by the day, no matter how much you catch, there is no extra money. If you are in City H, the minimum is more than a hundred yuan a day, and the maximum is hundreds of yuan. .”

"If I get the contract, I need to renovate it to make the scenery better. It's such a big reservoir, and it's only far away from Greentown. It's not too far to drive for a few dozen minutes."

"Of course, there may not be much popularity at the beginning, and it needs to be accumulated slowly and publicized. But as long as people come, they will always want to eat and drink. Then, the local sashimi shop will gain some popularity."

Song Jian thought it was nothing at first, but after listening to it, he slowly savored it, and it seemed to be really good.

The locals didn't start it. First, they didn't think of building a supporting chain. Second, they didn't have such a large amount of capital, and they would probably lose money in the early stage.

Mu Yang continued to analyze: "I want to build a food street. That kind of antique building is very good, with a KTV box attached. It should not be too far from the reservoir, it's better to be nearby."

"The main feature of the food street is sashimi. Let people know that when you talk about sashimi, you will directly think of our place, gaining fame and forming a word of mouth. Others such as grilled fish, fish hot pot and other special dishes, etc., the price It can't be too expensive."

"Don't worry about making less money, as long as there are people, there will be consumption, and they will earn back from others."

"Uncle, have you noticed that there are a lot of big and small cars passing by on County Road 576 every day. You can set up an auto repair shop. It happens to be wide enough to attract popularity. These drivers also have to eat, repair and wash cars. Those who drive Long-distance drivers want to find a place with a beautiful environment to stop and rest. The high-speed service area is fine, but the consumption there is too high.

I estimate that if the scale is formed, at least a few hundred drivers will come in and consume every day. "

"You can also have a farmhouse. The mountain scenery of the reservoir is so beautiful, and it is so close to the green city, there will always be some people coming to play."

"Fishing reservoirs, specialty food streets, car repair shops, farmhouses and other four major investments, with diversified development, quickly gained popularity.

Next, I will talk about the second type of investment, which is snail noodles. "

The more Song Jian listened to it, the more fresh he felt it. Later, he didn't dare to miss a word and listened carefully.

"Well, you went on to say, why did you think of making snail noodles?"

Mu Yang said patiently: "In other provinces, many people may not have heard of our special diet in Gui Province. The most famous one is Guilin rice noodles, but the popularity is not high.

The snail powder is a breakthrough point, young people nowadays are very homely, like to eat late at night, like to have strange taste and cheap food, sour, smelly, spicy and refreshing are just in line with the taste of the public, and the snail powder can be packaged.”

In 2019, the entire industrial chain of snail noodles has exceeded 13.5 billion yuan, of which 6.25 billion yuan is prepackaged snail noodles.

It is estimated that in 2020, snail noodles will become the explosive point of Internet celebrities, with the output value of bagged snail noodles exceeding 10 billion yuan, and the output value of raw materials and other auxiliary industries exceeding 10 billion yuan.

The upstream of snail noodles is bamboo shoots, beans, snails, and yuba, the midstream is the manufacture of prepackaged snail noodles, and the downstream is sales channels such as supermarkets, convenience stores, and e-commerce platforms.

The supporting construction of rice, beans, bamboo shoots, fungus and other snail noodle raw material bases has a scale of 500,000 mu, driving 200,000 farmers in the raw material base, and more than 250,000 jobs in the upstream and downstream industrial chains of snail noodle.

As of July 14, 2020, there are a total of 13,863 companies related to snail noodles nationwide.

From the perspective of registered capital, 99.71% of the enterprises have a registered capital of less than 5 million yuan, 36 enterprises have a registered capital of 5 million to 50 million yuan, and 4 enterprises have a capital of more than 50 million yuan.

Of course, Mu Yang is not clear about these specific data, but he knows that snail powder will be very popular in a few years.

Nowadays, snail noodles are not well-known in the country, the market size is only a few hundred million yuan, and there is no packaging bag for snail noodles. It can be fired, or rely on bags of snail powder.

The snail powder has its own attributes, sour and smelly - it makes people want to try it, and the taste - hot and sour appetizer, I still want to eat it.

Many people don't know its taste, and it is unrealistic to eat it in Gui Province, so the only way to try it is to buy it in a bag.

Of course, some Internet celebrities brought goods, MIN Daily took the lead in making fans, and various cross-border marketing methods naturally quickly attracted the attention of people across the country.

He intends to invest 50 million yuan, but he will definitely not spend his energy on it, and he has no time to manage it. He will directly hand it over to professional managers to ensure a small profit. It can directly solve hundreds of jobs and at the same time drive Local farmers plant bamboo shoots, beans, and raise snails and other industrial chains, benefiting tens of thousands of people in the local area.

Mu Yang came slowly, and Song Jian felt that it was very feasible.

It was the first time I heard Mu Yang talk about these business ideas, and his thinking was very clear and novel. Song Jian admired it very much. This is the reason why Mu Yang can make money in business.

After Song Jian finished listening, he asked with concern: "Then you do so much, and you invest a lot, right?"

Mu Yang pondered for a while, and said: "The annual rent of the reservoir is estimated to be hundreds of thousands, but it needs to be transferred from someone else, so pay a little more. If you don't want to transfer it, I will pay liquidated damages at worst.

The rent is not a big deal, maybe the renovation fee will cost a little more, two to three million is required. "

Song Jian said: "You don't have to worry about the reservoir. It's due in half a year. If you invest in it, the town will directly appoint you to contract it."

"That's easier to do, and saves trouble." Mu Yang smiled, and power is a good thing, "Nongjiale plans to invest five million yuan;

Special food street, this is the big investment, it is estimated to cost 20 million yuan, including at least ten restaurants, each with a building area of ​​no less than 500 square meters, each with different characteristics, and different consumption levels. "

"The car repair shop doesn't need much money, hundreds of thousands of yuan is more than enough, mainly to attract popularity."

Mu Yang's dividends to his uncle and aunt are mainly dividends from these investments, and other investments are not included.

"The snail noodle factory is only 50 million yuan." Mu Yang replied easily.

Song Jian summed it up and was a little surprised: "The pre-total investment is about 70 million yuan, and your investment is very large.

Especially snail powder, is the investment a bit big, I thought it would be just a few million yuan. "