Rebirth Begins with a Manga Adaptation

The ratings performance of Chess Soul is just a number to people outside the industry, but to people in the industry

It just feels like an exaggeration.

It is precisely because I am a person in the industry that I can understand what it means for a drama to break the average ratings of a single episode by 5% without the support of the platform popularity of the three major TV stations?

So the next day, a group of people in the natural industry frantically discussed this matter.

"It's Jing Yu, I heard he's only twenty-five years old."

"It's really outrageous. After so many years, I have encountered another drama that can challenge the three major TV stations."

"Xingtong, Vision, and Imperial TV are too popular. Even ordinary dramas on these three TV stations can still have good ratings. What's more, the quality of their self-produced dramas every season is very special. Well, under such circumstances, if the ratings of Qihun can surpass that of "Blade of the End", there is nothing to say! It can only be said that the quality of Qihun is indeed too high."

"It's just that the ratings of a single episode are about to catch up, and the average ratings of Qihun are still far behind? A TV series often has more than ten or twenty episodes, and one or two episodes with high ratings does not mean anything at all."

"The Soul of Chess is aired on Yunteng after all, so it's too difficult to get the average ratings up. It's outrageous that Soul of Chess has an average rating of 5.00 for a single episode. You think it can catch up with the average ratings "The Ending Blade. "The follow-up ratings of Chess Soul must rise to at least 8%. If it exceeds 9%, it is unlikely, and it is obviously impossible."

"What's impossible? Isn't it said that the soul of chess has two seasons? In terms of length, it's barely enough to support its popularity and word-of-mouth fermentation, and then convert it to the moment of ratings. Now the first season of the soul of chess has been broadcast to the seventh episode, the audience rating has reached 5.69%. In the first season, let’s accumulate fan popularity for this show. By the time of the second season, relying on the popularity accumulated in the first season, it should be able to start at the same level as the main dramas of the three major TV stations. on the horizon"

"Hey, isn't this a bit of a joke?"

"What's wrong with you? Yunteng's previous episodes aired for a whole season, and the average ratings were around 2:00. However, when it was on the three major TV stations, the average ratings were more than 5%, which was quite satisfactory. When the average audience rating is 6%, 7% or more, when the quality of the aired series is particularly good, the average audience rating can reach 8%, 9% or more, no matter what drama you are, no matter how good the quality is. It is impossible to cross the huge gap in the basic popularity of Yunteng and the three major platforms in two or three months. To put it bluntly, it takes time for popularity to ferment. The popularity accumulated in the first season of Qi Hun is just enough to offset Yunteng and Shang. The disparity in popularity between the three major platforms makes it possible for the main dramas of the second season of the game soul and the next season Xingtong and other channels to not fall behind when they start broadcasting."

"Don't forget, Yun Teng's ratings drama five years ago also aired for four consecutive seasons. After a whole year of popularity accumulation, and only counting the ratings of the last season, it can be so high. That drama The ratings of the first three quarters were all crushed by the dramas of the three major TV stations in the same period. No matter how good the word of mouth is, no matter how high the audience evaluation is, everyone thinks that drama is the best TV drama of the year, but its ratings just can’t reach it It's the highest in the year. There's no way!"

"And it's not that the dramas in the second season will necessarily inherit the popularity of the previous ones. Otherwise, the Big Six will all produce long-form multi-season series. Most of the dramas, the ratings of the second and third seasons are not as good as the first. In the first season, after all, the novelty of the audience has dissipated, and only if the quality of the plot continues to remain above a certain level, that will happen."

"That's true. But no matter what, even if the average ratings of a single episode of Chess Soul in the next week is higher than that of "Blade of the End", it will be unprecedented in the past five years. That is the absolute popularity of the top three. and status, finally being challenged by other TV stations.”

Jing Yu's name has become well-known in the film and television drama industry of Da Zhou in this week.

And after the soul of chess surpassed "Hunter", the ratings came to the fourth place this week

In the next few days, among the six major TV stations, Jingyu received all their calls.

They all came to ask Jing Yu whether he would like to change jobs in the future.

After all, the contract signed by Jingyu and Yunteng is not a secret. With the six major industry networks, there is no pressure at all to know some general details.

A one-year betting contract.

This is awesome! Such a sweet pastry has a contract period of only one year, oh no, counting the past three months, there are only nine months left.

For the top three, the main reason for recruiting Jing Yu is not to let such an outrageous guy wander outside their three TV stations. The sharpness of the chess soul has already made the top three feel a huge threat.

Indeed, judging from the current stage, the average ratings of the first season of Soul of Chess is not enough to threaten the top three main dramas, but it is hard to say for the second season.

As for the lower three of the six majors, the potential shown by Jing Yu may be that the three of them will challenge the upper three, so that the top three of the six majors, as everyone said on Dazhou TV, will become an opportunity for the top four. .

Of course, this process cannot be completed in a day or two, but what if Jing Yu is the kind of persistent screenwriter? If he can maintain his peak period for five or six years, or even higher, and create several works of the level of Qihun during this period, then everything is hard to say

These three TV stations are naturally more enthusiastic about Jing Yu.

However, Jing Yu rejected all these calls to solicit him.

His one-year contract with Yunteng has only passed three months, and he certainly wouldn't think about it so early. He's not a job-hopping maniac.

What Jing Yu just wants to think about now is how much the follow-up ratings of the drama Soul of Chess will rise.

But when Cheng Lie walked into the crew this morning, his expression was filled with anger. Anyone with a discerning eye could feel that he was a powder keg that was about to explode.

"What's the matter, Producer Cheng?" Jing Yu greeted Cheng Lie with a smile.

"Could it be that the parents at home forced the marriage again?"

Although Cheng Lie is in his late thirties, he is still a golden bachelor. This kind of situation is very common in the devil, and he goes to the gym to exercise when he has nothing to do. If it weren't for this guy who also likes to watch videos of beautiful girls dancing, Jing Yu They all suspect that his sexual orientation is male.

"It's not that problem. It's going to the three major TV stations." Cheng Lie's tone became resentful, and he gritted his teeth.

"Almost today, they uniformly announced to audiences across the country that they have adjusted the broadcast time of some non-main dramas on the station to ten o'clock on Sunday night."

"The broadcasting time of non-main dramas. Adjusted to 10 o'clock on Sunday night?" Jing Yu took a closer look, and his expression changed.

Ten o'clock on Sunday night, that's the time slot for the broadcast of Soul of Chess.

Don't look at the dramas broadcast by the Soul of Chess and the six major TV stations. The 4% ratings of this drama and the 5% ratings of that drama are actually nonsense. The dramas of these major TV stations are all consciously staggered. In fact, most of the viewers of these dramas are from the same group, they just watched different TV dramas in different time periods.

And Xingtong, Didu TV, and Vision TV broadcast some non-main dramas on Sunday night at ten o'clock, and the direct result is that among the audience of Qihun, there may be some people who like to watch those dramas, But what will happen if the two dramas are broadcast at the same time?

Diversion of audience.

Of course, the ratings and audiences of several dramas are definitely not completely overlapped, but only partially overlapped. That is also to let these overlapped audiences make choices

At ten o'clock on Sunday night, should I watch the soul of chess, or watch other dramas?

For the soul of chess, as long as 0.5% or 1% of its viewers with a total of 5% ratings are divided, it will be fatal for the soul of chess

"What are they trying to do? Isn't this pulling the chess soul to explode together?" Jing Yu said in a deep voice.

Those dramas were aired at the same time as the Soul of Chess, and the most affected ones must be themselves.

Because the popularity of Qihun is higher and the quality is higher, if the audience is really forced to make a choice, most of them will still choose Qihun. The result of this is that the ratings of Qihun may drop by 0.1%, but those dramas may drop. Double, or even triple the ratings.

"Because Qihun has already threatened the three major TV stations in the spring." Cheng Lie said in a deep voice.

"The first thing that will be directly affected is the "Blade of the End" of Vision TV. If it develops as usual, the ratings of the eighth episode of Chess Soul will rise by a wave the day after tomorrow, and then it is very likely that the ratings of the eighth episode will eventually exceed the ending. Blade, the Vision is the most intense. It's the most aggressive."

"Then there are Xingtong and Didu TV. Now everyone in Dazhou knows that Qihun will produce a second season. Although it seems that Qihun is not a big threat to the dramas of these two TV stations for the time being, what about the next season? Qihun In the second season, that’s not sure. Now, let’s snipe the soul of chess, so that the ratings of the first season of the soul of chess will drop, and the growth rate of popularity and influence will slow down. That is definitely beneficial to them in the summer. After all, they also I am afraid that after the popularity of the first season of Gossip has accumulated to a certain level, when the second season starts, they will be able to ignore the traffic gap between Yunteng and their platforms, and be on the same level as their main summer dramas, and then lose to the final ratings of "Soul of Chess" Cheng Lie said.

"The main reason is that we, Yunteng, challenged them to the top three and succeeded once five years ago. They were bitten by snakes once, and they were afraid of well ropes for ten years. This time, we made preparations in advance."

Cheng Lie said that Jing Yu also understood why the three TV stations did this.

Abandon the car to save handsome.

Sacrificing some medium-investment quarterly non-main dramas and the soul of chess broadcast at the same time and self-detonating, escorting the ratings ranking of their main TV dramas.

Today, Kawen only coded 5,000 words.