In comparison, games such as Yu-Gi-Oh and Pokémon do not make money by relying on the sales of the game itself, but more like building an ecosystem of players, and then relying on a system of peripherals to make money.

And their first step is to sell the worldview of the work first.

In this game of Yu-Gi-Oh, the plot of the first-generation manga is generally integrated into it.

From the beginning of the duel island, the battle city behind the island, and the memories of the Egyptian pharaoh later, some major duels and important card groups in the original plot are all disclosed.

But in the same way, some unimportant, irrelevant, rambunctious supporting role battles must be omitted directly.

When Jing Yu first watched Yu-Gi-Oh animations, he only wanted to watch Wang Xiangkou gossip, at most paying attention to the growth in the city, and he didn't want to watch the battles of those insignificant characters.

Therefore, in the game plot, deletions and changes are basically willful. On the whole, the experience of game players is still very good.

However, the situation that Jing Yu was worried about at the beginning that the plot capacity was too long and the players became impatient did not appear.

After all, the feeling of playing this kind of golden role-playing game is like watching an operational movie. Even if you put aside the gameplay, just watching Muto's game is a great pleasure.

So Yu-Gi-Oh, on the first day of its launch, the global game sales exceeded 900,000.

And on that day, the entire game market clicked on the forum, and at least six or seven of the ten posts were about related topics.

There was no similar game in Da Zhou before, although from Jing Yu's point of view, the game he made was not without flaws. For example, in role-playing games, when encountering some boss battles, it is inevitable that there will be arrangements for the Chosen plot. At critical moments in Muto's game duel, he will always draw the Chosen Savior card, calling God to draw cards once or twice, This happens every time, it must be that the individual knows that he has been arranged by the game system.

But this kind of emotion is based on your understanding of the various card groups in the game. If you come to the body of Exodia, you will know the background and you will win. If you come to three blue-eyed white dragons, you will know that you can merge Summon the ultimate blue-eyed white dragon. After you are familiar with all these knowledge, you will have a deliberate feeling about the system's Shenpai card at critical moments.

Otherwise, if it is a first-time player, its first reaction is "Fuck, these cards can have this kind of linkage! I learned it, and the next time I encounter this situation, I can break the game like this." The content of new game knowledge The impact of thinking and freshness will cover up these deliberate game system behaviors to a certain extent.

So although Jing Yu personally felt that the plot of the game was deliberately arranged, but the players enjoyed it.

What's more, players on the big week plane have never played better games of the same type before, and they are even less aware of those problems.

The rave reviews on the first day of the game’s launch further boosted the game’s sales on the second day.

Therefore, the game sales of Yu-Gi-Oh on the second day did not decrease but increased, and the single-day sales exceeded one million

Hey, this data can be said to have directly stunned all practitioners in the global game industry.

A single-day sales volume of more than one million is nothing to those big game companies with decades of history.

But for a company like Bluestar Film and Television Culture Company, which has only been established for six or seven years, that is too outrageous.

What's more, this is not the first time this game company has created such a hit game.

The game of Destiny Guardian Night is not locked for the time being. From the current perspective, it is a TV series fan-oriented game. Although it is popular, the giants of the global game industry will not regard that game as a threat.

However, the following Rurouni Kenshin is different. The battle system is very well made, and the shaping of the worldview in the game is deeply rooted in the hearts of the people in the previous movie. Even those game manufacturers admit that this game is excellent.

But Yu-Gi-Oh directly made them feel a threat.

Even if the sales volume is terrible, the important thing is the popularity of the topic it arouses.

Be it Dazhou or overseas countries, game fans in the forums not only discuss the plot of the game, but also discuss the various combinations of cards that appear in the game. The duel understanding sprayed thousands of stories on each other, attracting countless fans to watch the battle.

In the live broadcast section of major live broadcast websites, the number of viewers of the live broadcast of the duel tutorial in Yu-Gi-Oh is the highest at the same time.

These kinds of data all show that.

This game is not only selling well, but also has a lot of stamina.

But there are also some people who think Yu-Gi-Oh's popularity is only temporary!

I think players' interest in this kind of card game will soon disappear, because from a professional point of view, the duels in the game are actually not well balanced. To put it bluntly, the strength of a duelist depends more on his strength. The strength of the card group, let Haima, Muto Yuki hold the card group of Passerby, and it is estimated that many bosses will abuse it.

They believe that as soon as players realize this, they will immediately lose interest in the game.

Once the player adapts to the duel scenes and rules in the game, as well as the proficiency in using the opponent's card group, they will immediately find that this game is not so fun.

It's just that what they didn't consider was that Yu-Gi-Oh's work didn't become popular at all because of the balance of the game.

A large part of the reason why the original animation in the previous life is so popular is the freshness brought by the ace deck that emerges endlessly in every boss.

Otherwise, more than 20,000 cards have been produced for all reasons, and it is estimated that even the creators cannot remember how many monster cards they have created, and how many combinations and battle methods there are among these monster cards.

But can these affect the enthusiasm of the players?

The plot looks cool, and the game is fun to play.

Many new duelist players are attracted to the pit by the overwhelming praise and comments on the game on the Internet, and then once they enter the duel arena as deep as the sea, they can no longer get out.

Blue-Eyes White Dragon, Red-Eyes Red Dragon, Black Magister, Black Magister Girl, Pot of Greed, Resurrection of the Dead.

Players are immersed in the charm of these monster cards one by one

The game's sales also hit an exaggerated 6.7 million total sales in the week after its release.

And in the world's major game forums, there is no score lower than 9.2 for this game.

This result directly made many game colleagues express that they could not understand.

"I said, is this game really so fun? Why can't I feel it but fun!"

"I read the research report. Sixty to seventy percent of the audience of this game are teenagers and children. Could it be said that children only eat this set?"

"The difficulty of making this game is not too difficult! Although the screen modeling is not bad, but the combat design can be said to have no technical content. It is the monsters on both sides spraying light waves. This kind of game can sell more than 6 million copies in a week? Is the world crazy?"

"Then why don't you let your company set up a project to learn from it?"

"Come on, don't talk about it, don't say too much, there are hundreds of duel monster cards in this game. Although the balance may be problematic, these cards are self-contained and logically consistent. Let you go Design, what tricks can you design?"

"Not only the numerical design of duel cards, but also monster appearance design, plot design, and music integration. It is very simple to find faults, but like this kind of card game that is almost innovating from beginning to end, between thousands of monster cards Fight each other, combine, do you know how many card combinations can be produced? Up to now, players have not found a winning and invincible card group. This is already very remarkable.”

Although some people in the game industry are jealous of Yu-Gi-Oh's game sales, they still affirm the advantages of this game.

Indeed, in this kind of card game with purely original rules, the easiest thing to happen is that players show amazing imagination, come up with combinations of card groups that the creators did not expect, and create an invincible card group. There is also a study of some loopholes in the duel rules.

But these things...how could they not appear?

I don’t know how many times the duel rules of Jing Yu’s previous Yu-Gi-Oh have been changed, and I don’t know how many cards whose effects are too strong have been banned from duels between real fans.

In fact, the Yu-Gi-Oh, which Jing Yu took out in Dazhou, has deliberately avoided related content. Some bugs and loopholes that appeared in the Yu-Gi-Oh fan group in the previous life were directly avoided in the early stage of the game setting.

That's why after the game was born in the big week, fans couldn't find too many faults in it.

At the same time, after more than a week after the game was launched, Jing Yu struck while the iron was hot and sent a notification directly through the official global of Blue Star Film and Television Culture Company.

[The physical card of Yu-Gi-Oh will be sold globally shortly after the game is released]

This news was like a blockbuster that exploded among the Yu-Gi-Oh players.

"Really? Can the cards in the Yu-Gi-Oh game be sold as peripheral products?"

"My god, this old thief has such an imagination, such a business talent, how can he understand us so well?"

"Can you make the dueling device in the Yu-Gi-Oh game! For example, the device that can project monsters by inserting cards."

"Don't even think about it. How is that possible? The current technology is not yet able to miniaturize that kind of thing to a civilian price."

"But it's great to have cards around!"

"So I don't have to duel with those computer npcs in the game, but I can hold a card group and fight with my friends in real life?"

"hiss"

"I can't do this. I'm so excited that I can't sleep. There's a guy in the forum who fights with me every day. The deck he imagined is invincible. When the time comes, the real person will ask him to duel to kill his prestige."

"So among the game cards sold by the old thief, is there really a card like Blue-Eyes White Dragon?"

"Then Exodia also has it?"

"I like black magician girls!"

"Then what about the three phantom gods that appear in the following content?"

"Three Illusory Gods, what is that?"

"It's just that there is a chapter in the game later, and there will be such a huge card in it. The game has been released for more than a week. Is there anyone who hasn't played this part of the content?"

"Not at work, I can only play for an hour or two a day, and now I haven't even beaten Bekas."

"My god, the old thief is going against the sky! Did he think of selling cards from the very beginning?"

"I feel like I'm really selling cards. If there's a blue-eyed white dragon in it, I'll buy it no matter how much it costs."

"What if, like in the game, there are only four blue-eyed white dragons in the world?"

"Then I guess there will be more people who want to buy it. It doesn't make sense if this kind of card sells too much. A limited edition is the kingly way."

Fans are very excited about the content announced by Jingyu Company.

As for his colleagues in the game industry, they were once again shown by the operations of the Blue Star Film and Television Culture Company.

Many people with keen senses immediately realized what is the selling point of Jing Yu's game?

Make money from game sales?

Of course, judging from the global release price of Yu-Gi-Oh, which is close to 200 yuan, and the sales volume exceeding 8 million in less than two weeks after its launch, the production cost of Yu-Gi-Oh has already been withdrawn. Judging from the huge sales volume of this game today, it is very possible that the total sales volume of the entire game will exceed 20 million in the future.

This game is actually very profitable compared to its little investment.

But now that business news about Jingyu selling cards spreads.

"This is outrageous, can you still sell cards?"

"Needless to say, I know what this company is going to do in the future? It must be a live-action film and television drama for this game, right? Expand the influence of the work."

"This Nima is not just a simple game. The real profit points of Yu-Gi-Oh are in these places."

"He, Jing Yu, didn't make games to sell from the beginning, he sold the concept of card gameplay. How much money can you make by selling games? Selling cards and concepts is the kingly way. It's the same as Doudizhu, and the gameplay of Doudizhu and other games If it is spread to the masses, the sales of playing cards will never dry up. Is this sustainable development?"

"So the real intention of this game is to spread the concept of fighting monsters through the game?"

"Of course, the game has only been online for less than a month, and people have already released a plan to sell card sets. Do you think this may be an idea that Blue Star Film and Television Culture Company saw on the back of the game's sales? Of course not. Possibly! This kind of business plan must have been thought up before the game went live."

"What is the chairman of this company doing? How did I find out that he is more proficient in playing these games than those of us who have been in the industry for many years? From the beginning of creating this game, he has already planned the follow-up business operation model of this game. gone."

"You deduce the intention of Blue Star Film and Television Culture Company from the content of Yu-Gi-Oh. It's a leek, but it feels like his fans are still happy to be harvested, which is outrageous."

Because of the mature business operation model of the previous Yu-Gi-Oh, Jing Yu doesn't have to wait until the works become popular to try out the business operation models one by one like those new games.

What kind of model can be developed, and what kind of model can be used in the market will waste a lot of manpower and material resources before finally finding a mature path.

In Da Zhou, Jing Yu didn't need to think about all these things. The business model of this game in his previous life had already given Jing Yu the answer.

Jing Yu only needs to copy. To be precise, he just needs to copy according to the spending power and habits of game players in Dazhou. So these actions give everyone the feeling that...

Sophisticated, and, extremely predictable.

That's right, the creator of the game project knew the release status of the work, and after perfectly predicting the response of the work, he formulated a complete set of commercial IP operation plans in advance.

This kind of feeling is not only produced by outsiders, even the employees of Jingyu Lanxing Film and Television Culture Company have this kind of mentality.

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like