Rebirth Starts From 2006

Monday, December 22nd, 10:08 am,

In the central square of Hengli Cultural Tourism City, red flags were waving and crowds of people gathered. Guests from all walks of life and tourists from all over the country gathered together to celebrate the grand opening of Hengli Cultural Tourism City.

Boss Chen was wearing a handmade suit specially designed and made for him by Amy. The tie worn by Zou Rong hung snugly on his chest, and the lower half of it was covered by the buttoned suit.

It was just a red firework pinned to his left chest that made Boss Chen feel a little embarrassed.

It’s so shameful to act like a groom!

However, Boss Chen's appearance today made him stand out among the guests, attracting everyone's attention to him. Even if the superstar came, he could not steal his limelight.

In addition to being awkward, Boss Chen simply ignored it and spoke according to the content on the manuscript paper.

"Hengli Cultural Tourism City is an attempt by Hengli Real Estate Group to delve deeply into the real estate development business.

The real estate industry is not just about building a house and selling it to consumers, but is closely related to the daily lives of our people.

To a certain extent, all human activities are inseparable from the real estate industry. Farmers farm and need warehouses to store food. This can be regarded as the category of agricultural real estate.

The production workshop of a factory is a typical representative of industrial real estate.

In addition, there are educational real estate, medical real estate, office real estate, senior care real estate, etc.

Hengli Cultural Tourism City is a first-generation comprehensive real estate project that takes real estate as the starting point and integrates multiple industries such as tourism, culture, creativity, business, film and television, and leisure.

Hengli Cultural Tourism City has four core sectors:

The first one is Hengli Ocean World. Taking advantage of the geographical advantage of the Zhujiang River estuary, Hengli allocated 2,000 acres of land and spent huge sums of money to build a giant ocean world.

The current Hengli Ocean World is the largest ocean theme park in the country, with a total of eight theme parks, which fully integrates rare marine animals, top-notch amusement equipment and novel large-scale performances, and strives to build and create independent research and development by Chinese people with independent knowledge. property of the world's top theme parks,

The eight themed attractions, Whale Shark Aquarium, Dolphin Cove, Rainforest Flying, Polar Adventure, Hero Island, Walrus Mountain, Nansha Sea and Ocean Street, are sure to provide tourists with rich sensory enjoyment.

The second core project of Hengli Cultural Tourism City is the cultural tourism park.

In the cultural tourism park, we have created a group of 17 museums, covering categories such as ocean, history, social studies, emerging technology, literature and art, entertainment, games, etc. to meet the interests and needs of different groups.

In addition, Hengli Real Estate has reached a cooperation with Wheatfield Culture and Wheatfield Music Company to create an immersive cultural tourism project that appeals to both refined and popular tastes around the museum cluster, integrating special cultural and creative sectors, and filming of film and television series, to enrich the spiritual needs of tourists.

The third core project is the business tourism resort, which is mainly targeted at corporate and institutional customers. We focus on European-style castle hotels and characteristic commercial streets to build a leisure consumption sector to provide the most high-end business services to corporate users.

The fourth one is the yacht club.

As the first large-scale yacht club in Guangzhou, in addition to the iconic yacht building standing on the seaside, we have built 16 piers that can accommodate thousands of yachts.

In particular, three of the deep-water docks can accommodate the largest yachts in the world.

At the same time, we will also cooperate with the world's leading yacht factory platform in Italy to introduce yacht culture into the country and enrich the people's amateur cultural life! "

After reading this, Boss Chen finally paused, curled his lips imperceptibly, and finally said,

“Nansha Hengli Cultural Tourism City is Hengli’s first attempt in cultural tourism real estate. Although it is an attempt, our steps will not stop.

In the planning of Hengli Real Estate, we have started the construction of Hengqin Hengli Cultural Tourism City, Shanghai Chongb Hengli Cultural Tourism City, Tianjin Binhai Hengli Cultural Tourism City and other projects.

I believe that in the near future, Hengli Cultural Tourism City will usher in a prosperous future with the rapid development of my country's social economy and the significant improvement of people's living standards.

Thanks! "

Chen Yang put on a big smile on his face, nodded his head in greetings, and then walked off the stage amidst thundering cheers.

Li Shirong, the newly appointed general manager of Hengli Cultural Tourism and the host of today's opening ceremony, quickly came to the stage, holding the microphone and said, "Thank you very much for Director Chen's speech. All employees of Hengli Cultural Tourism must remember Director Chen's speech." A message to make Hengli Cultural Tourism bigger and stronger,

Next, I would like to invite a certain leader to come on stage and give a speech..."

In the first row of guest seats under the stage, Boss Chen returned to his seat and sat down. Leader Wang, who was sitting next to him, came over and said with a smile, "Who wrote the speech today?"

Boss Chen gave a fake smile to prevent the camera from catching any indecent footage of him.

Then he put the manuscript paper on the table, gritted his teeth and said with a smile, "How did I know who it was? Originally, I was planning to go back to my hometown of Xijiang today, but I received a call from Lao Dai the night before yesterday and found out that today is the opening of Hengli Cultural Tourism City. celebration,

Then I just arrived in Guangzhou last night. As soon as I came here this morning, he stuffed me with this speech without even having time to change it. "

Seeing the smiling face of Boss Chen speaking angrily, Leader Wang's face burst into laughter, causing the cameras of several TV stations to turn here.

Leader Wang quickly coughed, tried to calm down his expression, and then asked in a low voice, "I heard that Mr. Huang is in retreat in Beijin?"

Chen Yang smiled and glanced at him, "Leader, what you said is right. Mr. Huang has been in seclusion for almost a month. Didn't you know?!"

Just kidding, the fact that Huang Shan is drafting the overall development plan of Rainbow Group for the next twenty years, as well as the relevant national planning outline, has long been spread throughout the upper levels of the system.

This grass eucalyptus, which has not yet come out, is related to the pattern and height of domestic industrial development in at least the next twenty years.

Now all eyes are fixed on the 28-story Beijin Rainbow Building office building.

Maybe due to confidentiality and other reasons, grassroots cadres don't know much about it, but the bosses at a certain level and above definitely know them all, one by one.

As a feudal official, how could Leader Wang not know this!

In response to Boss Chen's teasing, Leader Wang smiled nonchalantly and said, "I know, I know, but I don't know the inside story."

Then he asked softly, "How is the situation now? When can you come out?"

Chen Yang pursed his lips and shook his head slightly, "I really don't know this,"

Seeing that Leader Wang seemed a little unconvinced, Chen Yang grinned and said, "I don't need to lie to you. Originally, I wanted to wait for her to come out before making a schedule.

As a result, by the end of the month, she still hadn’t been released from quarantine, so I decided to go back to my hometown to have a look.”

As he spoke, he lightly tapped the manuscript paper on the table and chuckled, "Otherwise, I can read according to this thing?!"

Seeing Boss Chen talk about the speech again, Leader Wang couldn't help but smile and said, "I remember your literary talent is pretty good. You wrote the slogans for several of your advertisements last year, right?

Without him, the live performance would be over. "

Chen Yang sighed and said, "It's not that easy. You see, those things I said before were very easy. In fact, they were all thought out many days in advance. Some of them were the collective wisdom of Mr. Huang and Mr. Qin.

Besides, my mind is so full of plans these days that I have no time to think about this.

Anyway, it's just a speech at the opening ceremony. It's quite satisfactory, so that's about it. "

"Well, that's true,"

Leader Wang nodded, then looked at the celebration agenda in front of him and asked, "I'll finish my speech later, and it'll be over with a ribbon-cutting, right?"

"should be,"

Chen Yang smiled and said, "Mr. Dai and Mr. Cai ordered this together. I haven't seen it either, but you are the leader, so I certainly can't assign you too much work!"

"Above Heaven"

"I'm not talking about me, I'm talking about you,"

Leader Wang turned to look at him and chuckled, "I have something to talk to you about. You should be free later, right?"

"Well, I'm free,"

Chen Yang nodded, then raised his eyebrows and asked curiously, "If you want to see me for something, why don't you just call me and be done with it? Why wait until we meet now to talk,"

After a pause, he asked again, "Is it important?"

"It must be important, otherwise it wouldn't be an interview,"

Leader Wang smiled and said, "The other one, I only received the news this morning. I thought we were going to meet now anyway, so I didn't tell you in advance."

Hearing what Leader Wang said, Chen Yang couldn't help but become more curious, "What's going on?"

As a result, Leader Wang waved his hand and said, "It's not urgent. We'll talk about it later."

Seeing that Leader Wang was so mysterious, Chen Yang raised his eyebrows and did not ask any more questions.

The city's leaders were still chatting on it. They talked about Hengli's significant contribution to the economy, such as how many troubled real estate projects it had saved, and then they talked about Guangzhou's local culture and how to make good use of Hengli. Travel is a platform to carry forward Guangfu culture.

Anyway, it looks like it won't end anytime soon.

Leader Wang looked at the time, then turned his head and asked softly,

"I heard that you met with Lao Liu from Sichuan and started a big project?"

"Um,"

Chen Yang looked away from the stage, glanced at Leader Wang, nodded and said, "It's what I told you last time, the big entertainment platform plan.

Then when I went to visit Meigu, I talked a lot with Leader Liu and found that they still had some advantages.

It's just that for a long time, the western culture, dominated by ethnic minorities, has not been mainstream in our country's cultural system. People don't know much about things there. At most, they only know a little about face-changing in Sichuan Opera. ,

If you just want to play the cultural card there, traditional cultural projects may be enough.

However, such a project is not enough to support Chengdu and become one of the four cultural poles that you said together with Beijin, Shanghai and Guangzhou.

So I suggested to Leader Liu that on the basis of the big entertainment platform, we should use emerging animation and game methods to make western culture into a product that young people like to see and hear. This way, it will be easier to promote it.

Moreover, such products are easier to monetize and obtain economic benefits.”

Speaking of this, Chen Yang couldn't help but smile, "Nowadays, it is said that so-and-so is setting up a stage for the economy to perform, and all resources are for economic services.

In fact, there is nothing wrong with this logic, but it can easily lead people to put the cart before the horse.

A very simple truth, what if the stage is not set up properly and collapses when the economy is performing? ! "

Upon hearing this, Leader Wang shook his head with laughter, and then said, "I understand what you mean. If you want the platform to be stable, this project itself is the key.

However, project resources alone are not enough. They must be monetized and achieve economic benefits before project resources can be fully utilized.

This is indeed an interdependent relationship.

Therefore, your idea for Lao Liu is to use the rich cultural resources of the west to set up a stage, and then use a format that young people like to hear and see to attract their attention and even pay for it, thereby achieving the dual gains of cultural promotion and economic benefits! "

Chen Yang immediately laughed and said, "If you don't say that you are a leader, you are a leader, and you can see through me in just a few words!"

"Oh, I can't see through you,"

Leader Wang glanced at someone who was talking non-stop on the stage, his face remained calm, and he said softly, "I just want to know, you gave Lao Liu such an idea, and you also shouldered all the costs of the entire project. invest,

We know each other first. Guangzhou is also the place where you started. It is also one of the planned four cultural poles in the country. Don’t you have any suggestions or opinions? "

"Ouch, uu read a book;"

Chen Yang pretended to smack his lips in distress and said,

"Leader, you are really making things difficult for me. The situation in the west is different from us here. They have a blank piece of paper to draw on. You can just draw a few strokes at will, and it doesn't matter.

But here, with its backing to Hong Kong, it once became the pop culture center of our country. Cantonese songs from Hong Kong movies were popular all over the country.

Now, rather than building a city that is a regional cultural center, it is more appropriate to say it is revitalizing.

As long as we make good use of the resources at hand, it goes without saying that the entire Guangfu cultural circle, even across the country, who doesn't miss Cantonese songs and Hong Kong movies?

Isn’t this a matter of course? How can I add icing on the cake?”

He shook his head repeatedly and said, "I don't have the ability, I really don't have the ability!"

Leader Wang turned his head and looked at him with a smile without saying a word.

Chen Yang made him feel a little embarrassed and twisted twice uncomfortably, "Boss, aren't you making things difficult for me?"

Leader Wang chuckled, "In this case, I won't embarrass you, but there is a small condition that you must agree to."

Small conditions?

Chen Yang looked at him and blinked strangely, "What are the conditions?"

Leader Wang smiled and said, "If the city can build a cultural industry center, we can also build it, isn't it animation and games? You just mentioned Xiangjiang movies and Cantonese songs. Don't forget, Xiangjiang comics were also a big business card back then.

When it comes to anime and games, this place has more advantages than Johto! "

Looking at Leader Wang with a smile on his face, Chen Yang still didn't know what his idea was, and then asked, "You mean, do you want us to invest in a cultural industry center in Guangzhou?"

Leader Wang knocked on the table lightly, "That's what it means!"