Reborn Aristocrat: Return of the Vicious Heiress

In just one month, T-K Group and Lanxin Company had a full confrontation on their product technology, innovation, quality and logistics.

Because Lanxin Company has the support of the Zhishanya Association, and the strength of the health care industry in the whole country Z, Lanxin Company has created products in just four or five years. A close match.

Compared with the famous foreign brands, the health brand of country Z is not inferior.

The news was widely reported by the media.

People resist foreign acquisitions, and their enthusiasm for protecting national brands is even higher.

The T-K Group is deeply trapped, and there is a tendency of getting deeper and deeper.

Joss was in a heavy mood, feeling as if he had fallen into the trap of the other party, but thought about it and couldn't figure out, which part went wrong?

The meeting room was immersed.

Joss sits on the main seat, looks at the subordinates of Tong Tang below, and uses an old saying of country Z that is: the defeated rooster—dejected!

"In the product war, we have lost the first opportunity. If we can't pull back the journey, the TK Group will completely lose. Everyone on the scene will accept the position of the headquarters, downgrade and lower salary, and more importantly. Resign for blame and never hire. "

Jos said with a heavy expression on the back of the hearts of everyone present.

The atmosphere in the conference room was even more dignified.

Chu Jingnan sat in the conference room. The results of the product warfare were somewhat unexpected.

But if you think about it, you can see that all of them fell into Bella's trap.

Product warfare, you can play qualification wars, market test wars, product praise wars, and world-renowned warfare. These are the advantages of T-K Group and their main battlefield.

However, Lanxin Company has bypassed these shortcomings, and directly submitted battles to the T-K Group, fighting technical formulary, equipment innovation, quality effects, and sales logistics.

After a large-scale rectification of Lanxin Company more than a year ago, these are the main battlefields of Lanxin Company.

Joss said helplessly: "Although we did not lose in the technical formula battle, we did not win. Lanxin Company is a TCM healthcare brand. Among the many health care brands in the world, TCM products stand out because of their unique types. Qualified to compete with our products. "

The effectiveness of health care brands is actually very similar, but it is only one product that works better that T-K Group is able to have a place in the world's health care brands by standing the test of the market for many years.

However, Lanxin Company does TCM health care products, which is different from other health care brands. Moreover, their products have been recognized by professional TCM masters and have been tested by various organizations around the world. The quality and effect have been verified.

"Equipment in equipment innovation. The TK Group ended in a fiasco because of the opportunism of Lanxin Company. The TK Group was established more than 70 years ago. Most of the factory equipment was established 67 years ago. The equipment and machinery are not up to today's standards, and they are not as advanced as they are now. Of course, the TK Group keeps pace with the times and has been constantly rebuilding factories, improving machinery and equipment, and striving to advance with the times, but we cannot completely abandon them all at once. All the original possessions were replaced with the currently selected equipment, so we were caught in their trap. "

Z country's leading SF logistics, why can it succeed later, defeat the country's large and small logistics companies, and dominate the entire logistics industry, because they bought airplanes at the beginning of their establishment, other domestic logistics, it is impossible to completely give up what they already have Trains, cars, buy planes, and compete with SF.

So far, the only thing they have the upper hand is the sales logistics war, but Lanxin's e-commerce network marketing and logistics services are quite complete. The gap between the two is not too big. Lanxin company loses, and e-commerce network marketing The operation time is too short.

As for the quality effect war, the contest is still ongoing.

However, Joss was not optimistic.

When he thought of taking on the task of the headquarters to invade the health care brand market in country Z, the chairman personally called him into the office and let him try his best to obtain the formula of Lanxin Company.

The products and quality of the headquarters are definitely recognized by the headquarters.

There was still silence in the conference room.

Joss was a little irritable and raised his voice: "Everybody has any thoughts and opinions on this acquisition war, and they can come up at the meeting."

A year ago, when the meeting was not noisy,

Silence like this makes Jos's heart more dignified.

One of them courageously said, "Joss, the people of the Z country resisted the acquisition, and their enthusiasm for protecting national brands was soaring. TK Group was caught in the turmoil and has lost market competitiveness. The company's financial support was limited, and the product lost We have no opportunity, no human resources, no financial resources, and no support. Today we are simply struggling with beasts, but we are struggling to die. We cannot win this battle. "

Successive failures have frustrated those who have always been arrogant and unfavorable, and still can't cheer up from the blow.

"Joss, today's situation is very unfavorable to us. We have insufficient funds to continue the acquisition plan. The country Z branch will pay a bitter price. The head office will also have a great decline in strength because of our acquisition plan. The consequences are not what we can afford, and I suggest to the headquarters to give up and abandon the acquisition plan. "

On the cliff.

Although it is the next policy, it always looks good.

"I also agree to abandon this acquisition plan ..."

...

In the meeting room, more than half of the people supported the suspension of the takeover war.

The folder in Jos's hand slammed the desktop fiercely, angrily: "Stop!"

In the conference room, gradually fell silent.

Jos was furious: "How much hope does the headquarters give us in this acquisition war, and how much financial and material support does it give us? Now that we have encountered a little difficulty, everyone wants to give up? Can you afford the cultivation and high expectations of the headquarters? Can you afford the huge financial and material losses you lost before? "

The roar of Joss, full of anger, kept rising.

In the conference room, everyone listened to his violent voice, daring to be angry but not to speak.

Jos lost his temper, and finally asserted, "You don't have to say much. This acquisition war, even if it is difficult, we must fight on."

In the current situation, they are already trapped in a difficult situation.

Suspend the acquisition, not to mention whether the headquarters side will agree, or Lan Xin company side, I'm afraid I will not give up easily.