Reborn Monopoly System

Chapter 520 Purchase of naming rights for 370 million.

The spirit of Wu Yun’s meeting was completely conveyed, and it immediately aroused a heated discussion among everyone in the office.

Not only was it necessary to spend huge sums of money to fight for the naming rights of the variety show, but also the courage of She Tunxiang made many employees sigh.

This is especially true for those old employees of Weishi who moved from Pengcheng.

“The boss is still reliable! How could you get such treatment at Weishi before?”

“As expected of Mr. Wu, if you say you want to make money, you will make money!”

Wu Yun did not ask the employees to keep it secret. After all, after the meeting,

Douyin immediately divided into two groups and took people from Nirvana Investments all the way to the headquarters of Musical.ly.

The other group took the initiative to contact the TV station.

Because Musical. ly’s headquarters is in Shanghai, so Liu Zhijun and Tang Hongjiang quickly contacted Yang Guang, the chairman of Musical.ly.

The tea that had just been served was still steaming, and Yang Guang suddenly came to the door. He was very surprised by the investment in Douyin and Nirvana. He knew about Douyin. After all, it was very similar to his own products, so he naturally wanted to pay attention to it.

But after learning that Douyin was backed by thick thighs, Yang Guang felt a pang in his heart. The feeling of powerlessness.

Especially due to Douyin’s ten days of no-cost promotion, Yang Guang estimates that Douyin’s number of registered users in China has exceeded Musical.ly.

“Big dog owner!”

“I also want to be a kryptonian!”

I know that I can’t compete with Douyin, so Yang Guang asked someone to post the comments on the market that Douyin plagiarized Musical.ly!

The purpose is to attract more attention to Musical.ly and increase a wave of downloads. The next round of financing will attract more capital attention!

Of course, Yang Guang has another plan, and that is!…..

“Mr. Tang! Mr. Liu! welcome! Yang Guang walked into the conference room and greeted the two of them with a smile.

Liu Zhijun sat up straight and went straight to the topic:”Mr. Yang, you must be aware of our purpose!” Say a price!

Yang Guang did not make an offer immediately, but instead asked:”How many shares does Mr. Wu want?”

Tang Hongjiang said with a smile:”Our boss naturally means to acquire it wholly, with Douyin as the sole proprietor!”

Yang Guang was startled and said in surprise:”Douyin~ Do you have that much money?””

But as soon as he asked the question, Yang Guang felt that he had asked an idiot question. If you just plucked any leg hair from other people’s thighs, they would be thicker than his waist.

“Mr. Yang, you don’t have to worry about this, Mr. Wu has already invested 1 billion in Douyin! Use it to promote development! More funds will be injected in the future!”Liu Zhijun had a proud smile on his face.

After hearing this, Yang Guang felt more and more powerless in his heart. Others just used Jin Yuanbao to clear the way, so what else can they do! Half of the US$16 million raised last year has been spent so far, and the remaining funds If you fight with others, you probably won’t be able to make a profit.

This damn Huaxia currency player!

He thought so in his heart, but Yang Guang’s face remained unchanged and he said:”You two, we only succeeded in financing last year, and we are thinking about it. We have achieved great results in North America and overseas! I believe we will have better results in the future!”

“Originally we planned to launch Series B financing in early May! We are confident that we will achieve a valuation of US$500 million in Series B!”

“We have no plans to sell the company yet!”

Liu Zhijun and Tang Hongjiang looked at each other. Tang Hongjiang looked serious and took out a plan from his bag and said:”Mr. Yang, this is a plan for our Douyin, they submitted it! President Wu and I have not approved it yet.

After handing the plan to Yangguang, Tang Hongjiang introduced:”This is an overseas development plan submitted by Mr. Liu and others!” I want to take a two-pronged approach to occupy the domestic and foreign short video markets!”

“Let me tell you some news! During the time Douyin was launched, it spent nearly 100 million and gained 10 million users.”

Hearing the news, Yang Guang’s expression immediately changed.

“If your company has no plans to sell, then we will have to use the money from acquiring your company to promote and develop Douyin overseas.

At this time, Liu Zhijun, who was making a fool of himself, laughed and said:”It is precisely because our colleagues discovered your company’s products that we thought of acquiring your company, so as to avoid unnecessary competition and waste of money!””

“I believe that our Douyin can win. I wonder how sure Mr. Yang is? Take my advice, you might as well sell it now for a good price!

Yang Guang looked serious:”You two!” I really have no intention of selling the company! Please come back, you two!”

“hehe! Mr. Yang! You think about it slowly first! Next we have to go to the TV station. The bidding for the naming rights of this year’s Extreme Challenge will begin!”

“Our witch boss is determined to win this naming right!

Liu Zhijun said with a smile:”You should think about it first!” If you figure it out, please call me!”

As he said that, Liu Zhijun handed over his business card.

On the way back,

Liu Zhijun asked:”Mr. Tang, do you think Yang Guang will sell it?

Tang Hongjiang laughed and said:”It’s just a way to sell it for a price!” I found out who was behind those who said Douyin was plagiarized.”

“It’s him?”Liu Zhijun was a little surprised, but then he felt it was natural.

“so! This Yang Guang feels more like a businessman to me than a programmer! I believe he will choose the best ending!”

“The only thing I’m worried about is that the lion will open his mouth behind Yang Guang!”

Speaking of this, Tang Hongjiang raised a smile and said:”Mr. Liu, in this case, we can first announce the news that Douyin is going to enter foreign countries! Throw some smoke bombs!”

“After getting the naming rights, I think Yang Guang will come directly to the door! Liu

Zhijun smiled and said:”No matter what, today’s situation allows us to make a deal, and it is only a matter of time to acquire Musical.ly.”

Tang Hongjiang frowned slightly and said,”Mr. Liu, you should move faster!” From a capital perspective, the sooner we acquire Musical.ly, the better!”

“OK! Tomorrow the Magic City Guards have invited us to bid! Oh shit! These people’s prices are too harsh! The naming rights for a broken variety show cost more than 200 to 300 million yuan! Liu Zhijun complained.

The next day, Liu Zhijun and his assistant arrived at the Magic City TV station early.

Because they had received the news early, the reception staff of Magic City TV enthusiastically introduced Liu Zhijun and others to a well-appointed large hall. meeting room

“Mr. Liu! Please rest here first! There are seat cards for each unit on the table!”The receptionist first guided Liu Zhijun and others to register.

Liu Zhijun found the location of Douyin Technology Co., Ltd. and signed, and then he saw with his peripheral vision that there were signatures from other companies on the list beside him.

These people are really active! Liu Zhijun thought that he The advantage of being a local snake is that I will be the first one. I didn’t expect that there are already two.

“Mr. Liu, An Muxi and Mengniu people are already here!”The assistant whispered in Liu Zhijun’s ear.

Liu Zhijun took the lead to follow the staff and signaled the assistant to stop talking.

It wasn’t until the three of them were led to the designated seats to sit down that Liu Zhijun said:”I just browsed around, at least there are Eight companies! It was a fierce battle today!

The assistant said:”Mr. Liu, people from JD.com are here too!” I saw JD.com’s sign-in form.

Liu Zhijun shook his head and said,”It looks like he’s going to bleed heavily today!” If Boss Wu hadn’t stopped Pin Xixi, Pin Xixi would have come to disrupt the situation.”

“Wait a minute! You two be smart! When I make a quotation, help me pay attention to the expressions of other people in charge.”

In less than fifteen minutes, all the companies that came to participate in the bidding arrived.

“Whoops!~”

“Welcome to our Magic City TV! I am Li Xiang, the office director in charge of marketing!”A capable middle-aged man about forty years old pushed up the glasses on the bridge of his nose, looked at the eight units participating in the bidding, and couldn’t help but reveal a warm smile on his face………

“alright! Ado! Let’s take a look at the data from the first season of Extreme Challenge first!”Li Xiang handed over the microphone to the host after a long speech.

Perhaps knowing that everyone came here for the extreme challenge, Magic City TV first showed the ratings of the extreme challenge and the audience’s reaction.

The next step is Listening to the report, Li Xiang sighed because of the data support that the first season of Extreme Challenge brought to the sponsors.

When recruiting sponsors for the first season, he did not dare to ask for too high a price, but only asked for a base price of 100 million. , he didn’t expect to be taken advantage of by Tmall.

Thinking of this, Li Xiang looked at Tmall’s representatives and saw that they looked confident, as if the naming rights for the second season were already in their pockets.

After all, these reports were just a formality. None of the units participating in the bidding knew these data, but the data provided by Magic City TV was more specific and detailed.

While Liu Zhijun was watching the ppt, he also paid attention to the expressions of his opponents around him.

“Below are the rules for this auction to be announced by our station manager!”

A fat middle-aged man with a big belly walked onto the stage with a smile on his face, as if his face had been squeezed into a chrysanthemum.

“Welcome friends from afar, the rules of this auction are very simple, the highest bidder wins!”

“Of course, competition is competition…….”

After a few more minutes of tirade, the station manager announced:”I announce that the bidding for the naming rights of the second season of Extreme Challenge has begun!”

“The base price is 200 million!”

When Director Zhao made the announcement, the entire conference room suddenly fell into silence.

Seeing that no one was trying to show off, the leader of Tmall shrugged and raised his hand directly:”200 million!

Before he finished speaking, the representative holding the Mengniu brand directly increased the price by 10 million:”210 million!”

An Muxi:”220 million!”” vivo:”240 million!”…….

When several families bid for 300 million, half of the people fell silent.

Director Zhao and Li Xiang couldn’t stop smiling. They didn’t expect that a bidding process would allow the company to gain so many additional benefits.

After Liu Zhijun saw that Tmall people raised the price to 300 million, the venue suddenly became quiet.

Director Zhao picked up the microphone and was about to speak when Liu Zhijun raised his hand for the first time and said:”320 million!”

“Which company is this? Douyin Technology! ? So rich?”The person in charge of Mengniu turned to his team members and asked

“Mr. Zhang, Douyin Technology has only become famous in the past half month! It’s an Internet company!”A young man introduced,”Really rich! They also spent money to organize activities, and I participated in them all!

A girl on the side said:”Of course you are rich if you have the fifth-ranked boss behind you!””

“fifth? Wu Yun! The young man was a little surprised,”I haven’t noticed this yet!” The girl said disdainfully:”

Li Yong, don’t think that I don’t know what you are doing on Douyin!”

Li Yong’s face turned a little red, and he quickly signaled:”No, no, no, no!” A sealing meal!”

“Two meals!”

“make a deal!”

“Ahem! The person in charge of Mengniu frowned:”If you have anything to say privately, it seems we have to give up this time!””

“Everyone who plays the Internet is a big dog!”The person in charge of Mengniu then looked in the direction of Tmall.

The person in charge of Anmuxi was a charming and beautiful woman in her thirties. She then raised her hand and said:”330 million!

The assistant behind him quickly said:”Sister Wei!” This price has exceeded our established bottom line!

The beautiful woman shook her head and said,”I’m just trying!” If we exceed it, we will give up. Let’s just compete and run!”

In An Muxi’s assessment, because Extreme Challenge has only been broadcast for one season, no one can guarantee the ratings in the second quarter. What if the second season fails miserably?

So An Muxi’s top management has discussed the highest psychological The price is 320 million

“350 million!”A loud voice echoed in the conference room.

Everyone was in an uproar, looking at the Tmall team with the eyes of a big dog.

The person in charge of Tmall looked like he was sitting firmly on the Diaoyutai, and it seemed that he was bound to win.

Zhao The director smiled so hard that the fat on his face trembled, and he quickly turned his attention to the direction of the Douyin representative.���Jun’s expression remained unchanged, he raised his hand directly and said:”370 million!”

“Stable!”The assistant looked at the twitching facial muscles of the person in charge of Tmall, and whispered in Liu Zhijun’s ear.

Sure enough, the person in charge of Tmall couldn’t sit still anymore, looked at Liu Zhijun’s expressionless face, and finally thought about it and did not continue to quote.

“370 million! Douyin Technology bids 370 million! Is there any higher! ?” Director Zhao’s voice was filled with excitement.

After repeating it twice, no one continued to quote. Director Zhao finally made a decision with some regret:”Congratulations to Douyin Technology for winning the naming rights for the second season of Extreme Challenge!”

“Bang bang bang bang~” First the employees of the TV station, and then the participants all applauded.

Applause for the funder!

Applause for the wrongdoer!~

“Why! ~Obtaining naming rights is becoming more and more expensive these days!”The beautiful woman clapped and sighed,”Get ready, run, we An Muxi are bound to win!”

“Congratulations to Mr. Liu! The person in charge of Tmall shook hands with Liu Zhijun with some regret and said:”Originally we wanted to bid again, but it was not worth it!””

“Mr. Wang! We at Douyin will do whatever it takes! Notes: This is the first shot at Douyin!

Liu Zhijun said with a smile on his face:”Before I came here, our witch boss specifically told me that there is no need to report to him if it does not exceed 500 million!” I can make the decision directly!”

“Why! We did not lose unjustly! Although our Ali family has a big business, there are more places where we need to spend money, so we are not allowed to be too extravagant!

Liu Zhijun just smiled slightly and did not answer the call. He just handed his business card to Wang Ping:”Mr. Wang!” There will be opportunities for everyone to work together in the future!”

Liu Zhijun met with many company leaders, received seven business cards, and then followed the TV station staff to go through the formalities.

“Douyin spent a huge sum of 370 million to sponsor the extreme challenge!”

“Who is TikTok! ?”

(End of this chapter)