Since 1983

"The winner of the Best Actor Award at the 2nd Golden Indus Awards is..."

Li Xinjie, who won the Best Actress title last year, announced together with Mr. Pan Hong from the mainland: "Congratulations Ge You, "Kara is a Dog"!"

"Wow, boom!"

Uncle Ge was a little surprised at first, and then ran up excitedly to receive the trophy.

Since he took the route of Lunar New Year films, he has won fewer performance awards, and he was serious on stage: "The character I played is called the second child. This is the second awards ceremony, and it complements each other."

Not funny, but coming out of his mouth, with that characteristic slow emphasis, it was.

"Thank you to the jury, thank you to the organizer, thank you to Director Lu Xuechang, for allowing me to experience the feeling of receiving an award..."

Uncle Ge went down, Jiang Wen and Liu Jialing came up.

It was a bit of a surprise that the best director award was given to Lao Du of "PTU". The style of this film is too strong, and the director's talent is vivid.

With the Best Picture Award, "Kung Fu" has no suspense.

However, "Infernal Affairs 2 and 3" failed.

Same as the first session, this year's Golden Wutong also received a lot of attention, and the stars present were dazzled. Xu Fei didn't show up again, and just sat on the sidelines to watch the ceremony.

What he wants to guarantee now is the long-term and smooth development of Jin Wutong, not every session will be earth-shattering.

This time he deliberately kept a low profile, but the media didn't let it go.

At the dinner that day, the reporters ignored the stars and surrounded them. The theme was of course "Earth Cannon".

"We are now adopting a training-style method to prepare for the film. The progress is very smooth. At present, the three groups of art, props and special effects are the hardest.

We have drawn nearly a thousand concept drawings, made more than two thousand props, and designed more than 10,000 square meters of scenery. "

"Not enough, far from enough!"

"When we got started, we realized that the actual operation is much more difficult than imagined. According to this progress, I think the deadline may be exceeded, and funding is also a huge problem."

"But please rest assured, we will never give up."

Wow!

The reporter couldn't help applauding, look at Mr. Xu, who shoulders the moral responsibility with iron shoulders, and writes articles with skillful hands!

So I asked again: "Is there any progress in terms of actors?"

"Everyone is too enthusiastic. There are not so many roles at all, so we can only play guest roles. There are a few young actors who have been appointed, and Shen Yuan, the core character, has not yet been selected.

In addition, I will go to this year's Cannes Film Festival to meet foreign friends. "

"You mean, do you want to invite Hollywood stars?"

"It's not confirmed yet, but there must be an important role that needs a Western actor to play."

...

The news of the second Golden Indus and "Earth Cannon" is flying all over the sky again.

When Xu Fei came back this time, in addition to participating in the awards ceremony, the more important thing was to open up the summer vacation.

Thanks to his efforts, the Lunar New Year file in December is deeply rooted in the hearts of the people, but the summer file, National Day file, and Spring Festival file are still blank. In essence, there are still too few film sources, and the market has yet to be developed.

The introduction of films this year is aggressive, such as "The Lord of the Rings 3", "Troy", "Spider-Man 2", "Harry Potter and the Prisoner of Azkaban", "The Day After Tomorrow", "King Arthur" and so on.

"Lord of the Rings 3" has already been released, with a box office of more than 100 million yuan-more than 80 million yuan in history.

Wu Mengchen lined up his troops.

From June to August, there will be "Shrek 2", "Spider-Man 2", "The Day After Tomorrow", "Troy", "Sister Savage", "The Big Event", "Taken" and "Super Body".

It is said to be cruel, but it actually leaves enough space, with an average of only two and a half volumes per month.

Needless to say, "The Day After Tomorrow" did well at the box office.

"Sassy Senior Sister" is the same as "Sassy Girlfriend", directed by Guo Zairong, starring Jun Ji-hyun and Jang Hyuk, and rushed to grandma's house.

"The Big Event" directed by Johnny To, starring Ren Xianqi and Kelly Chen, also hit the street.

The original version has two small supporting roles, You Yong and Ding Haifeng, invested by China Film Group, and entered the country as a co-production film. Now the neck is tight, and it is directly released as a Hong Kong film.

What Xu Fei showed was "Super Body" and "Taken", one in July and one in August, which were released simultaneously overseas.

"House of Flying Daggers" is reserved until the end of the year.

Wu Mengchen had a good idea, but just after the schedule was announced, the Film Bureau suddenly issued a verbal order.

...

"Domestic Protection Month?"

In Lao Wu's office, Xu Fei spit out five words with a subtle expression, tsk, forget about it.

"The Film Bureau issued a verbal order, hoping that theaters across the country will support domestic films. Every year from June 10 to July 10, or from July 20 to August 10, the introduction of overseas blockbuster films is not encouraged during this period."

"Is it too general? How to do it specifically?"

"Specifically, it depends on the schedule of domestic films. If it is released in July, it will be protected in July; if it will be released in August, it will be protected in August. If it is released in both July and August, then both will be protected."

Old Wu was also very subtle, and said: "I even talked to me specifically, meaning that I focused too much on importing films. I said it was to open up summer time slots, and students have vacations in July and August every year, which is a rare golden time slot."

"Then they said, it can be developed with domestic films!" Xu Fei laughed.

"Yep!"

Wu Mengchen nodded, and said seriously: "I have thought about it carefully, and this matter needs to be looked at dialectically.

Now that the market is getting better and better, there is no need to say much about the potential, but Hollywood's offensive is also getting stronger and stronger. I think it is necessary to implement some protection policies.

But the film bureau is old-fashioned, simple and rude.

This policy should not be called the protection month of domestic films, but the protection month of good domestic films! "

"Papa papa!"

Xu Fei couldn't help but patted his belly: "I agree a hundred times!"

When later generations mention the National Protection Month, some people always despise and ridicule it.

The fact is that many countries have film protection policies. Like Japan and South Korea, it is much stricter than in China, but some people just can't see it!

Historically, since "House of Flying Daggers" was released in July, the Film Bureau only gave a verbal notification, which later became an invisible rule.

There is no "House of Flying Daggers" now, but Lao Wu's doing this also gave birth to the Domestic Protection Month.

In the process of the development of Chinese films, the protection month has indeed played a big role in avoiding being crushed by Hollywood. However, in recent years, this unwritten rule seems to have disappeared because of the rise of Chinese-language films.

Where is the problem?

For a long period of time, countless bad movies have been crowded into July and August, relying on the schedule to get a ticket and leave, not thinking about making progress, and ruining the market.

Even though it was the protection month, it ended up protecting a lot of bad movies!

Xu Fei was heartbroken when he mentioned it.

What a great opportunity! I gave you a golden summer vacation for nothing. If you don’t develop well, you only know how to consume the audience. Later, the audience didn’t buy it, and turned their heads and began to criticize the policy.

It can't be so cheap!

Wu Mengchen reflected for a while, and then said: "But after all, we can't use administrative power to define a movie. It is good or bad, and it should be protected or not."

"Actually, it's not difficult..."

Xu Fei thought for a while and said, "If you can't use administrative power, then use publishing power.

China Film and Acorn have the most extensive distribution channels, and when those bad movies are found, it is not up to us to decide when they will be released? If you are worried that there will be no film sources for the summer vacation, then I will make more films. "

He shrugged: "At this point, are we still afraid of offending people?"

"you……"

Wu Mengchen pointed at him, don't be so blunt!

...

Ever since, after the verbal order was issued.

All filmmakers and theaters immediately changed the film schedule.

"The Day After Tomorrow" has been released simultaneously with Hollywood, on May 28.

"Sister Savage" is on June 4th, and "Troy" is on June 10th.

"Shrek 2" and "Spider-Man 2" went directly to mid-August. "Big Event" is open online and will be released in mid-June.

Films such as "Warm", "Mong Kok Night" and "Jasmine Blossoms" have been transferred to this schedule.

"Super Body" and "Taken" are co-productions, so they are not affected.