Blue and white perfume!

Perfume is a luxury product, so it faces a different pork market than Qingyang Pork, and its sales methods and customer groups are also different, so they need to be treated differently.

Similarly, the blue and white perfume is not well-known at the moment. Lei Ziqing wants to bring it to the market better. Opening direct-operated stores one after another like Qingyang Pork is too inefficient and the advertising effect is too poor.

In terms of retail layout, Qingyang pork is enough, and the same is not required for blue and white perfume.

Therefore, Lei Ziqing had this plan from the beginning, opening up the sales channels of blue and white perfume through the online sales model, and building the reputation of blue and white perfume.

Majek looks down on blue and white perfume because there are too many well-known luxury brands in the world, but a large part of the value of luxury goods itself is reflected in their brands!

Seriously speaking, the quality of those so-called famous brands is not necessarily any better than that of other brands, and it is not uncommon for copycats to surpass genuine ones.

But why is it a famous brand? Why are so many people pursuing it and so many people willing to pay for it?

There are many reasons for this, but they can be summed up in two words, that is ‘inheritance’!

Whenever someone talks about those well-known luxury brands, when talking about their high prices, they will pull out the history behind them, the stories contained in them and various attractive opinions.

These views not only increase the value of luxury goods themselves, but also enhance their own taste and highlight their uniqueness, making you feel that the bag he bought for 20,000 yuan is worth every penny!

In fact, the 20,000 yuan bag and the 200 yuan bag may both be produced by the same foundry. The materials may be exactly the same, and the only difference is the brand trademark.

To put it simply, the brand value of the luxury product itself far exceeds its actual value!

Therefore, as a new product, blue and white perfume itself has no reputation or brand value at all. If it wants to occupy a place in the luxury market, Majek is not optimistic about its prospects.

In Ma Jieke’s view, if Lei Ziqing plans to enter the luxury goods industry, it would be better to spend tens or even tens of billions to buy a well-known old brand and then borrow the brand to go public. This way, there will still be some brand value.

Speaking of which, Qingyang Pork itself now has great brand value and is the only high-end pork brand; but this is a pork brand after all, and Lei Ziqing can’t sell perfume with a pork brand, right?

What’s more, if you sell pork well, you’ll also sell perfume well?

This is completely irrelevant. If Lei Ziqing really did this, it might be counterproductive, not to mention making people laugh.。

“Boss Lei, don’t worry, I will ask Taobei to actively cooperate when I get back. ”

Although he was not optimistic about the blue and white perfume, Lei Ziqing had to give it to him, so Ma Jack agreed immediately and did not shirk. Anyway,

no matter how good the blue and white perfume is, it is beneficial and harmless.

The blue and white perfume sells well. The rate share he gets is also high. Even if the sale is not successful, it is none of his business. Lei Ziqing still owes him this favor.

With this favor and relationship, when he cooperates with Lei Ziqing later, It would be easier to talk; when Lei Ziqing changes his mind one day and wants to sell Qingyang pork online, why not ask him for cooperation first? The two have discussed the cooperation, and

Lei Ziqing, as the host, also He specially invited Ma Jack to stay for a meal together, and chose to have a hot po

t meal at his own Qingzhuang hot pot restaurant. In the

hot pot restaurant, the two of them happily ate hot pot, and they both agreed not to talk about business anymore. Things are more about talking about some social news and various gossips. It is completely a conversation between friends, which can also bring the relationship closer to each other.。

“Boss Lei, before I came to Chengdu today, I saw a very interesting news on the Internet, which happened to be about the pork market. Have you seen it? ”

After talking for a while, Ma Jack suddenly seemed to think of something funny and asked Lei Ziqing with a smile.。

“Interesting news? Is that what the boss of Shentang Feed said? Lei

Ziqing was stunned at first, then immediately reacted, showing a disdainful smile and said: “That is indeed a very interesting joke!” ”

Shengtang Feed is one of the top five companies in the domestic feed industry. It is not as good as the leader of Old Hope, but it is larger than You’an Feed. Its market value is about 9 billion and less than 10 billion. Due to the

recent The price of pork has been falling, and the major pork stocks in the stock market have also been declining. This has made many people see that the sky-high price of pork is going away, and the market is returning to normal. But at this time, the boss of Shentang did not know if it

was He even went so far as to make wild claims in the media, saying that pork would fall to an ultra-low price of four or five yuan per catty.

He also gave a reason, saying that due to the influence of the sky-high pork prices in the past two years and official support, in the era of swine fever, After the impact has passed, the domestic pig breeding capacity has exceeded previous years, reaching 2 billion pigs per year!

More than 1.4 billion pigs are eaten in the world every year, of which ** accounts for half, which means ** a year There are more than 700 million pigs to eat.

In previous years, the scale of domestic pig breeding was only about 700 million per year, which was just enough to meet domestic needs and occasionally needed to be imported from abroad.

But now, this can produce 200 million pigs per year. The scale of 100 million has exceeded the consumption in the whole world, let alone the country.

By then, if two billion pigs are sold a year, the pork market will definitely be reshuffled due to inflation. By then, pork will become It is not impossible that the price of cabbage is four or five yuan a pound.

After calculating it this way, what Mr. Tang Shen said does sound reasonable, and he is not talking nonsense!

But as long as there is some brains and anyone who understands the rules of the market, he will know that he is Just talking nonsense, because this itself is impossible!

Now the country has the ability to raise two billion pigs a year, but if you have the ability, you may not do it. First, there must be enough profits, so that so many people will do it. Breeding.

Since we know that the price of pork has dropped, who would be stupid enough to raise pigs?

If the price of pigs really drops below five yuan, let alone making money, everyone will lose money!

So, this It is an impossible false proposition in itself. It is impossible for so many farmers to raise pigs, and it is impossible to raise two billion pigs.

Naturally, it is impossible for the price of pigs to fall by four or five yuan. This is It’s a joke, whoever takes it seriously is a fool!

Therefore, after the boss of Shentang Feed spoke, Liu Yonghao of Old Hope also came forward to refute his nonsense; this also caused some controversy on the Internet, and now Ma Jack said it , Lei Ziqing just listened to it as a joke._Fei

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