Technology empire starts from industrial manufacturing

Chapter 134 New Year's Day Mobile Phone War (2)

Yutong Technology, located in Shibian Town, Hezhou City, covers an area of ​​30 mu. The factory building is built by itself. The magnificent office building has ten floors, followed by a large factory building of tens of thousands of square meters, with complete hardware and mechanical facilities. , with more than 5,000 employees, it is a well-deserved leading enterprise in Shibian Town.

At this time, in the general manager's office, Jiang Feiyu was sitting on the reception sofa and talking on the phone, and beside him was a beautiful secretary who was giving him a full body massage

"Old Cai, it's 2003, and today is the day when Yutong 03 goes on sale. Can't you say something nice? At least I'm the first one to call for New Year's greetings!"

"It's not me hitting you. Look at the mobile phone brands that are going online simultaneously today. Do you have a chance to stand out? I have persuaded you to go online at another time, but you just don't listen. Wait until tomorrow morning to see today's technology sales list, and you will cry when!"

Cai Dongqing's merciless words came out on the phone.

"What you're talking about is nonsense. The Chinese New Year is approaching. It's the custom of Chinese people. Whether it's preparing new year's goods or changing mobile phones before the new year, it's always too late. If I delay going online, I probably won't have my share of the soup!"

"Okay. Then I wish you a successful start, break out of the siege, and drive foreign capitalists out of the country"

"Hmph, this sounds like a serious matter. Let's not talk about me, let's talk about you. How is the sales of the new electronic toys you launched recently?"

"It's on the street!" Cai Dongqing replied very simply and very bachelor.

"What? Can you still hit the street? How much is the daily sales?"

Hearing Cai Dongqing's words, Jiang Feiyu was quite surprised. The new electric toys launched by Diao Toys have always been smooth sailing. Even if the sales ranking did not reach the top three, the top ten definitely did not run, but this time they said they hit the street.

"Hehe, it's less than 10 million, and it's run over by that kid Chen Fan."

Cai Dongqing's voice didn't sound unhappy, she spoke very easily.

It sounds like a lot, but for a company of the size of Diao Toys, there are thousands of directly-operated stores across the country, so the money can't be splashed out if you put it in, so it's really a waste of time. .

"Tsk tsk, it really echoes the old saying that the waves behind the Yangtze River drive the waves ahead."

"Hehe, worry about yourself. Diao has a wide range of products. Even if electronic toys hit the market, the impact will not be great. But you, Yutong Technology, is mainly engaged in mobile phone products. If the market share is divided, you will feel uncomfortable. Don't forget, Chen Fan's smartphone is also online today!"

"Cut~ Yutong is an old brand that has existed since the reform and opening up. Even if it is not good enough, I can still let him ride on my neck?"

Jiang Feiyu pouted and replied.

These words come from the heart. Even though Yutong’s word of mouth has declined severely in recent years, a skinny camel is bigger than a horse. These words are not groundless.

"Hehe, the current era is no longer what it used to be. The market's acceptance changes day by day. If you still want to live on your laurels, it will be a matter of time before you get photographed on the beach by that kid Chen Fan. You can do it yourself. Speaking of which, I want It's a meeting!"

After finishing speaking, he hung up the phone without waiting for Jiang Feiyu's response.

After the phone call, Jiang Feiyu became surprisingly silent, then looked at Xiao Mi who was working hard on massaging him, got up and pushed the other side aside, and then gave instructions.

"Go and call Old Xu from the marketing department!"

Today is January 1, 2003, which is also the day when mobile phone brands from all over the world compete shirtlessly in China.

From the development of new products to the launch of the market, it will take more than half a year, no matter how fast, from market research, product design, technology upgrades, function testing, investment in research and development, official production, assembly, and later advertising promotion, this series of After the process, it is a huge cost investment.

And for all these efforts, the only thing that can truly verify its value is the market. No matter how perfect your packaging is, no matter how rich your functions are, if no one pays for it, your product is a waste product.

But no matter what, all mobile phone manufacturers participating in the war have absolute confidence in their products, especially foreign manufacturers, such as Samsung, Torola, and Nokia. There is no need to make excuses for modesty. The market feedback over the years is The best source of self-confidence.

Therefore, these foreign-funded mobile phone manufacturers don't care about local companies in China at all. Their opponents are all mobile phone brands from other countries.

It's ironic to say that a group of foreign-funded enterprises came to Huaxia to compete for the market, but there is no such thing as local enterprises.

So don't look at the ordinary generation of smartphones, which have been in a turmoil recently. Even on the day of the press conference, Samsung China President Jin Fuzhi and Nokia North China President Chris Sander came to join in, but this does not mean that they put Chen Fan on Competitors of the same status, but out of curiosity, and at the same time agree with the application of full-screen touch technology to mobile phones, so they exchanged contact information with Chen Fan before leaving.

In fact, their evaluation of Chen Fan is quite high, and they think that one day in the future, the other party may become the leader in China's mobile phone industry, and the leader who occupies 10% of the market share is nothing more than that.

In fact, there are quite a few people with this kind of thinking, including Wang Dongcheng from the technology media today.

Today's technology media is not a traditional media, but a self-media company based on alternative rankings based on the Hurun List.

The sudden emergence of Hurun in the early 1990s, Hurun, which started with the list of China's 50 richest people, has made countless fortunes under the development of China in the past ten years. Run, it can be said that Wang Dongcheng has a thorough understanding of its rise.

Therefore, in the late 1990s, the technology media Today was established in a similar manner, and at the same time, a ranking list was also established.

And his ranking is different from Hurun's 100 Rich List, which is based on the ranking of China's technology field, such as the sales ranking, or the cutting-edge technology ranking, and the market capitalization ranking of technology companies.

As long as it is an electronic-related product, he will classify the sales list according to different industries, and of course there is also a sales list for the entire technology industry.

Once this kind of targeted sales list was launched, it immediately attracted the attention of the relevant technology industry. Wang Dongcheng seized the opportunity and took it as an opportunity to develop steadily step by step. Later, China vigorously promoted the development of domestic technology. Wang Dongcheng It has also received strong support from the government. Therefore, today's technology media has developed by leaps and bounds in the past two years. Today's influence, at least in the field of technology, even surpasses the Hurun Report.

Wang Dongcheng was very busy today. Even though it was the New Year's Day holiday, he couldn't get a rest. He had been waiting in the office for the summary of the data.

Every year on New Year's Day, mobile phone brands will launch new products to occupy the largest market share at the beginning of the year, that is, the new year's mobile phone market battle horn sounds, and the sales data on the first day is often It basically represents the ownership of the throne for this year.

Therefore, the mobile phone technology sales list released tomorrow has attracted too much attention, and there may even be the attention of domestic official leaders, so Wang Dongcheng dare not slack off in the slightest, and must personally review every data.

Around 20 o'clock in the evening, there was a knock on the office door, and then a middle-aged man walked in, holding a thick information booklet in his hand.

"Mr. Wang, the first statistics are out!"

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