Tokyo Video Game Tycoon

Chapter 438 Waiting for Retirement and Freedom

When Hayakawa Ueto announced the price of the new handheld, Zhu Youxing suddenly remembered a very famous scene in his previous life.

One of the most memorable scenes in gaming history.

In the original world, Sega and Atari still had a certain market at that time, and Nintendo ruled the entire market.

Then Sony released its own first-generation home console products. At the press conference, the host only said a number.

299.

This represents the selling price of this new console.

In the original world, the general price of a game console at that time had increased to more than three hundred dollars, and most people actually accepted this price.

But suddenly Sony entered the market and lowered the price to $299.

Fortunately, Nintendo said that their family has a god-level game lineup.

But Sony's punch directly killed Sega and Atari, which were still in the market at the time, and these two companies completely lost their chance to stand up.

This is a price war, just like that.

Zhu Youxing, who has the memory of his previous life, wanted to reproduce the classic scene of his previous life very much at that moment.

The total cost of my handheld was finally controlled at about 170 US dollars.

But he directly said a price of $149.

That equates to a loss of twenty-one dollars on the sale of one.

If 100 million units were sold, wouldn't it be a loss of 2.1 billion US dollars?

Of course, this account cannot be calculated in this way.

I am afraid that it will be three to five years before 100 million units are sold.

The performance of processors in this world also obeys Moore's Law, that is, the performance of processors doubles every 18 months, but the price remains the same.

And my own handheld is going to be sold for more than five years with the same performance.

Under the premise of the same performance, the annual cost of the handheld will be reduced according to the reduction of mass production scale and chip cost.

Selling one this year may result in a loss of US$21, but next year, the loss may be less than US$10, and in the third year it may even turn a profit.

In his previous life, Xiaomi in China took this path. Of course, he liked playing monkeys very much. When he was losing money in the early stage, he engaged in hunger marketing to save himself a little loss. It can also continue to attract attention, and then wait two to three months or even half a year. The cost is reduced, and then the goods are sold to earn blood.

Of course these are irrelevant, video games are the most profitable things.

If the sales are right, all the losses that year can be made back by relying on video games.

In this way, the market, word of mouth, and profits are won. Players are happy, and they are also happy, a win-win situation.

Then it is very confident to say the $149 Zhuyouxing.

There is also the reappearance of the old stalk, which is a very famous scene, isn't it very cool?

And the feedback from the players is quite real.

They screamed on the spot.

Compared with the mediocre response from Su Rui Electronics next door just now, it is almost a judgment call.

As for the game release?

Go to his game release, players want to watch me play a video for you, there is no need for me to appear at all.

And now Zhu Youxing can confidently say that even if he doesn't broadcast the trailer, players will decisively buy certain series of works without any hesitation.

Zhu Youxing went behind the scenes, and the staff behind the scenes were also stunned.

It was the fastest launch they had ever seen.

A string of numbers is finished.

Not to mention their staff.

The asses of the spectators and journalists are not hot yet.

What about the duration of the press conference?

Of course, there is nothing to do. There are plenty of trial machines in the venue. You can try it out, and I don’t need to talk so much nonsense.

The Legend of Zelda and Super Mario were originally prepared, but now most players have a premonition that Super Mario will have a new work, and there is actually no need to promote it by yourself.

It's The Legend of Zelda, but it can be promoted in the future.

The complete players are very satisfied, quite satisfied, extremely satisfied.

The new handheld next door looks great, but the price is 249

Youxing Electronic Entertainment's new handheld has a larger screen and a slightly worse picture, but it only costs 149 yuan.

In fact, it is difficult for normal people to see the subtle differences in the picture.

It is not possible to see these differences unless the two game consoles are placed together and the same game is played at the same time.

And, a big screen is justice.

Youxing Electronic Entertainment is a full 1.2 inches bigger.

Take an inappropriate example as an example, this is like a cup, you know everything.

It had been three minutes since Zhu Youxing stepped off the stage, and the players at the press conference were still shouting excitedly, which was enough to prove the impact of the price on them.

And the presentation of this press conference is also very dramatic.

This is simply the best press release ever.

All the reporters at the time even forgot to pick up their cameras to video and take pictures, and then it was over.

Many reporters were dumbfounded on the spot, and then hurriedly asked their colleagues to ask their grandpa to tell their grandma for a photo or video taken by them.

You can't afford to buy it at a high price.

Then the smart reporter took the mobile phone and started editing the manuscript on the spot.

Ten minutes later, the dramatic press conference of Youxing Electronic Entertainment was released on the Internet.

Three numbers made the players go crazy, and shouted loudly on the spot to take my money, I want to buy a game console now!

What kind of response is this?

What kind of horror effect is this?

No one dared to think that the press conference could be held like this.

No, maybe someone thought about it, but no one dared to take such a risk.

Because other companies need to be responsible to their shareholders and be responsible to their shareholders, they must try their best to satisfy shareholders.

But Zhu Youxing doesn't need to be responsible to anyone. If he is happy, he can dismantle the company. No one can fart.

The eyes of many company bosses who saw this scene were red.

They are not jealous of Yuxing Electronic Entertainment's huge response because of the three figures.

They are jealous of Youxing Electronic Entertainment and do whatever they want.

To be honest, many CEOs have gradually transformed into slightly more advanced wage earners as the company expanded.

In this process, they continue to raise funds and sell their rights in exchange for a larger market.

At the same time, they have gradually lost their freedom, and they can no longer control the company they founded at will.

And seeing Zhu Youxing's free-spirited appearance and confident expression, they were most jealous of this freedom.

Back then, we also had the confidence.

But now we have more responsibilities, and they can no longer do this kind of thing.

I really wish I could do the same thing once.

Even if you resign because of this... Uh, let’s forget about it, making money is still important, put aside freedom and so on, and it won’t be too late to be free after retirement.

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