Valley Emperor

Vol 2 Chapter 2125: Competitive automotive market

Although the automobile branch of Zhaoqing Machinery Company is only a subsidiary of Zhaoqing Machinery Company, and even the automobile business engaged in is not the main business of Zhaoqing Machinery Company.

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However, we still cannot underestimate their energy.

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Pang Yanlun, the head of the automobile branch, formally presented the report on the automobile branch's entry into the vehicle business at the head office meeting.

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Naturally, the head office will not block it. Anyway, the head office will not invest too much resources. If the subsidiary is willing to engage in it, it is a good thing. After all, the automobile industry belongs to the emerging sunrise industry, and there is definitely a future. It is competition. very intense.

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If the auto subsidiary does well, it can also bring about greater achievements. If it does not do well, it will not affect the entire Zhaoqing Machinery Company.

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Of course, apart from the lack of financial support, other technical support is still available. Anyway, this is a wholly-owned subsidiary, not an outsider.

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After receiving the approval and limited support of the head office, Pang Yanluon also started to act. With the technical support of the head office, he set up a vehicle research laboratory and conducted market research to determine the model.

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In the current Datang Empire, although the automobile market has great potential, the competition is equally fierce. In addition to the four major automobile companies, there are actually dozens of large and small automobile companies.

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But only the big four car companies can have an absolute strategic advantage in a certain field.

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For example, Hangzhou Power Machinery Co., Ltd. is the absolute king in the field of mid-to-high-end private passenger cars, and the West Lake brand car has become a symbol of the rich.

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Qixiang Automobile Company, on the other hand, has occupied a large market in the middle and low end. Their Qixiang brand cars and Feixiang brand cars have firmly occupied the market of middle and high income groups in cities.

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Is Zhongyuan Automobile Company? They belong to the king in the field of trucks. At the same time, they use their advantages in the field of trucks to open up a new car segment of sedan and trucks, and have achieved great success. The field of low-end private cars has advanced, and it has set off a tragic price war with Qixiang Motors.

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The last Songjiang Heavy Machinery Co., Ltd., this company is the ruler of construction vehicles. They have launched multiple models of heavy construction trucks, excavators, bulldozers, cranes and other mechanical equipment, which can be said to directly build the foundation of the Datang Empire. The construction capacity of Songjiang Heavy Machinery Co., Ltd. has been greatly pushed up. Whether it is in the infrastructure construction of the city, or in the national engineering Yellow River diversion project, the Suez Canal, the Panama Canal and other large-scale projects, Songjiang Heavy Machinery Company's projects can be seen. vehicle.

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They are also the largest transmission supplier in China.

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Seeing that the domestic automobile market has begun to explode recently, Songjiang Heavy Machinery Company has already had a new project, that is, using their technical advantages in heavy construction vehicles, they have developed and launched trucks for road transportation.

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Different from the trucks of Zhongyuan Automobile Company, which have a load capacity of less than five tons and mainly focus on 1.5 tons and 2.5 tons, the trucks launched by Songjiang Heavy Machinery Co., Ltd. have a load capacity of five tons!

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To put it a bit harshly, they directly transformed the heavy-duty transport vehicles for engineering and introduced them to the transport market.

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In addition to these four major automobile companies, the market occupied by more than 20 other automobile companies in the Datang Empire is very small, and behind these more than 20 automobile companies, there is no lack of support from large capitals.

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For example, the Eastern Automobile Company, this automobile company is directly affiliated to the Eastern Power Company, and the Eastern Power Company is the third largest steam engine manufacturer in China.

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Zhenjiang Automobile Company, this is a subsidiary company of Tianjin Youbang Machinery Company. Tianjin Youbang Machinery Company is a competitor of Zhaoqing Machinery Company. Being a competitor of Zhaoqing Machinery Company can already prove the strength of the company. The company has also launched several cars, but without exception, they all failed for no other reason, the performance was too bad, the price was too expensive, and they were completely uncompetitive in the market.

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Then there is Huangpu Automobile Company, which is a subsidiary of Feng's Shipping Company. Feng's Shipping Company is currently the largest purely privately-owned enterprise in the empire. Its shipping company ranks second in the empire all year round, and its shipbuilding business ranks first. The top five in the country, its steel, mining, and machinery businesses are not bad either.

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Fung Shipping has built a series of industrial chains around the core business of shipping, and its scale is very large.

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However, the two cars launched by Huangpu Automobile Company were basically not recognized by the market, and their sales were very mediocre.

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The above-mentioned car companies are all subsidiaries of those big companies, but none of them have been successful.

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Why?

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Patent!

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Taking advantage of the first-mover advantage, the four major automobile companies have actually built a complete patent firewall before other companies enter the market. For example, the trucks of Zhongyuan Automobile Company, you say that their automobile technology is very advanced?

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Nonsense!

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There are many powerful machinery companies in China, but why can't they manufacture similar trucks for sale?

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Because the **** Zhongyuan Automobile Company has applied for more than a thousand patents around the appearance, internal design, parts and even production lines of trucks. In principle, you can develop and produce trucks, but you cannot use their various designs. Zero components, and even many proprietary products on the production line that you can't use.

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Similarly, Qixiang Automobile Company, Hangzhou Power Machinery Company and Songjiang Heavy Machinery Company have also established huge patent pools around their core products.

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The four major auto companies sometimes grant mutual patent authorizations due to demand, but for external manufacturers, they seldom grant authorization.

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Whether you want to make cars or trucks or even construction machinery~www.wuxiaspot.com~ you have to start from scratch, find ways to bypass their patent restrictions, or obtain their patent authorization.

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However, there are now at least more than 3,000 patents related to automobiles of the four major automobile companies. Whether it is to obtain authorization or to bypass them, it is extremely difficult.

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That's why it's been so difficult for other companies to break into the auto industry.

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However, Pang Yanlun believes that these problems are difficult for other companies, but for Zhaoqing Machinery and Automobile Company, although the difficulties are still there, they are surmountable.

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For example, in the current automobile production line, many key technologies are patented products. However, Zhaoqing Machinery Co., Ltd. basically has these patents, because these production lines themselves are jointly developed by the four major automobile companies and Zhaoqing Machinery Co., Ltd. Although Zhaoqing Machinery Co., Ltd. cannot With this kind of authorization to sell the production line, but they themselves have the right to use.

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In addition, Zhaoqing Machinery Co., Ltd. is the largest machinery company in China, and they have the second most patents among domestic institutions. Well, the Royal Institute of Technology is naturally the first.

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