Almighty Game Designer

In the official forum of "League of Legends", a new post has aroused everyone's hot discussion.

The title of the post is: Real shot Chen Mo playing "League of Legends", the head of the Tauren rescues the injured pit teammates!

Seeing this post, everyone's first reaction is not to believe, after all, Chen Mo playing "Warcraft" is the first person in the country, when he hanged the domestic masters, there is also a title is "cramp hand", this kind of person How can you play League of Legends with League of Legends?

After reading the video, it was really a pit teammate!

"Hahaha is amazing, s God, what is the situation, how to sneak up the Internet cafe to play the game, and was photographed!"

"Looking at this back is indeed Chen Mo."

"Crazed me, I just felt that this cow played well when I hit it. As a result, the scene of the sword saint to the side of my card is really laughing at me!"

"I really saved the dead and hurt the cow! I thought that only I would make such a mistake!"

"No, this should be an assisting cow! The best sixth man!"

"I can't imagine, Chen Mo actually can't play "League of Legends", s God turned out to be a pit goods, hahahaha!"

"I feel that this cow is for me to play, this wave can be 0 for 5!"

"I also want to play "League of Legends", I think I can abuse God!"

"I have to play too! The lost scene in Warcraft can finally be found in League of Legends!"

This video is not only a hot topic in the League of Legends players, but even players of other games know it.

And Chen Mo’s nickname has one more: to save the dead and help the injured Serent.

......

Experience the store.

Chen Mo looked at this video, silent for a while.

Hey, brother is guaranteeing the fairness of the game, how can it help to save the wounded?

But this time is also unclear, think about it or forget it, just this video is also very topical, equivalent to disguised to the "League of Legends" propaganda.

So far, the promotion of League of Legends has been very successful.

Game platform promotion, online advertising, Internet cafes and other promotion strategies have been adopted in a multi-pronged manner, so that the popularity of "League of Legends" has suddenly risen to a high position, such as a wave of generals who have swept the target player group targeted by Chen Mo.

Who are the target player groups in League of Legends?

Mainly aimed at school and out-of-school teenagers in the age group of 12 to 30 years old.

These people are characterized by their keen interest in online games, but they are under pressure from their studies and work. Most of them don't have a lot of time, and they prefer the game for this test operation.

A relatively fatal problem with traditional mmorpg is that the time cost of playing is relatively high, and individual costs require a relatively high cost of money. Players of this age group of 12 to 30 years old, or are still in school, or already working, have not spent much time playing games.

The economic ability of these players is also generally weak, and there are many people who are free-to-play players. Games like League of Legends that don't cost money can guarantee fairness, and games that can be loaded with technology are perfect for them.

Of course, there are also some college dogs with money and leisure, but those people are a minority. And even if it is a college dog, League of Legends is equally appealing to them.

Therefore, Chen Mo's promotion strategy has been specifically extended to Internet cafes and university campuses. Especially the pc Internet cafe is too suitable for promoting "League of Legends".

......

On February 10th, three days after the launch of League of Legends, Chen Mo announced the first day of retained data of League of Legends.

The number of players who logged on the first day reached 390,000, and the next day's retention reached 73% of the madness.

Of course, the number of active users of the entire Thunder game platform, 390,000 does not seem to be a particularly terrible number, but most of the players on the Thunder game platform are mobile gamers (the entire game market is the same) They like the game "Yin Yang Shi" and "Happy Fun Music". The real core PC players do not have an advantage.

However, this number is also very scary.

You know, Diablo had only 280,000 sets sold in the first week of the year. "League of Legends" has not yet had such a high opening cg, and there are not many fascinating plots, just relying on crazy promotion and free games. At two points, it is not easy to attract so many players.

Moreover, "League of Legends" is a brand new type of game. Many players are confused after seeing the description of the game. There is not much power to download it on the PC. Therefore, it is already possible to get this data. Very successful.

The number of players in this volume is also enough to support the matching system in the game, to ensure that players with similar levels match the game together, and try to ensure that all players have a winning percentage of 50%.

Although it is sometimes foolish to force a 50% win rate, it also maximizes the gaming experience of most players.

After Chen Mo announced this data, the emperor's mutual entertainment and fantasy game platforms are a bit untenable.

As a professional game channel provider, they are very clear about the meaning of this data, which means that "League of Legends" has the potential to become a super-explosive game, this data has been even more than some classic dominant game works.

The only good news for the Emperor and the Fantasy is that the players' evaluation of League of Legends is not too high.

At present, the players' scores for "League of Legends" are basically around 8.4 points. Although this rating does not look low, after the release of "Warcraft" and "Diablo", the score has never dropped by 9 points. of.

From some specific player evaluations, this work does not reach the level of "God" in the minds of players.

Most of the players' evaluations are "not bad", "playing down", "playing novelty", there is not much brainlessness, obviously, the "completely free fair playing game" is a gimmick to attract players and score high. Played a very crucial role.

There are also some players who are disappointed with this game, even including some of the core players of Chen Mo.

“I feel that the style of painting is too cartoon, no immersion.”

"Chen Mo has stepped back? There is no plot mode, even the opening cg?"

"From the perspective of research and development time, I always feel that Chen Mo is playing something, and the old players of Warcraft are a little uncomfortable with this game. Maybe the disabled players will like it."

"I originally thought that Chen Mo will be an official cog, but the difference with cog is too big? Changed Chen Mo's style all the time, and forced to drop too much!"

These evaluations have made the emperor's mutual entertainment see a glimmer of hope.

"League of Legends" can still achieve such terrible results, then what about cog?