Let you invest, you support half of the entertainment industry?

"I don't dare to take it. I'm just a bad old man, and I won't have any bright spots." Ni Dahong waved his hand quickly.

The Su Daqiang he played was something he himself despised. Not to mention it was popular, he would be satisfied if he could avoid being scolded.

"Hey, that's because you don't know what young people like today. It's different from what it was ten or twenty years ago. It doesn't mean that good people are liked and bad people are hated. Young people nowadays just like weird things."

Xu Jia saw that everyone had raised their ears and was obviously very interested in this statement, so he continued: "To give a few examples, you know what kind of ghosts Zhuge Liang played by teacher Tang Guoqiang was spoofed into, and what happened recently in Among the popular film and television clips on Douying, one is Wang Yousheng who smiles with the corners of his mouth turned down in "Bright Sword", and the other is the clip of an undercover pangolin poisoned with chicken soup in "The Battle of Jiangnan"."

"This is an old drama, and not many people cared about it at the time. However, after the baptism of time, it has been loved by young people. Some people think it is vulgar and that the aesthetics are declining, but in my opinion, it is just the opposite. This shows that aesthetics are upgrading. These young audiences have accepted too much information and have long been tired of seeing some conventional old routines. A sharp angle is the magic weapon for winning."

"The Su Daqiang you played, although the things you did were annoying and seemed a little too artificial, they were all within the acceptable range. At least they didn't break the bottom line. In addition, you brought the character to life, which made him look cute. I'm sure you'll be waiting to be trending after the TV series starts airing. I've already informed the agency that your activities and endorsements have been suspended for this period of time. You won't wait until "Everything Is Good" starts airing. Let’s discuss it later.”

Among these words, everything else is secondary, and the last sentence is especially liked by Ni Dahong.

It also attracted waves of compliments and congratulations from others.

It's very simple. With Mr. Xu's guarantee, Su Daqiang will definitely become popular, and popularity means huge amounts of money.

Who doesn't like money? I really thought that Ni Dahong came out to film even at his age just to devote himself to his acting career.

When actors film, especially older ones, they are definitely there to make money.

Just for the sake of performance, acting in a drama is much more enjoyable than filming a TV series.

What's more, the money you make is not shabby, you earn it with your own strength, and you feel at ease.

How many people want to earn but still can't.

"Then I accept your auspicious words, Mr. Xu. I don't want to be popular. I will be satisfied if I can buy more things for my family." Ni Dahong said with a cupped hand.

He doesn't care whether he's popular or not. At his age, being popular is of no use. He can't fly into the sky, and it's impossible to play a leading role. On the contrary, it can easily affect the original rhythm of life.

But as Xu Jia said, making more money is a good thing, and his agency contract can now be signed with Jiaxing.

"I came here just to see you and express my condolences. I brought you something to eat and drink. I also gave everyone a red envelope as a small token of my gratitude."

Xu Jia also did not forget the staff around him. Occasionally one or two actors became popular, but it was no longer important to Jiaxing now.

As long as he is willing, he can push any artist in the company into the public eye. A big hit may not be possible, but a small hit is stable.

These staff members in front of us are the ones who really help Jiaxing become the foundation of high-rise buildings. The more they number, the more stable Jiaxing will be.

"Wow, thank you Mr. Xu!"

"Long live Mr. Xu, I know that as soon as Mr. Xu arrives, wealth will come."

"Hey, the newcomers are still cheering, and the old people have already started lining up."

The crowd cheered and became visibly energetic.

After he distributed the red envelopes to everyone with his own hands, he asked everyone to eat the lunch he had brought, and then he was free to talk to Xu Jizhou.

"Director Xu, is there anything the crew needs help with during the filming?" Xu Jia asked.

After all, the other party is not one of Jiaxing's own, and I'm afraid he doesn't know his own style of doing things. When facing investors, ordinary directors can hide problems as much as possible and try to digest them themselves.

This is also a drawback of capital entering the film and television industry, that is, investors do not understand film and television production, and they also like laymen to guide experts.

Over time, the experts who dared to resist were kicked out by investors, and the rest were naturally the silent ones.

So Xu Jia only asked if he needed help, not if he had any problems.

"Not yet. With the resources allocated by Jiaxing, it is enough to make such a TV series, and even far beyond it." Xu Jizhou is also an honest person.

People would like to have as many resources as possible, but he directly said that the resources were exceeded.

"Haha, exceeding the limit is a good thing. At least it proves that the project itself will not have an impact on resources. Even if there is an overflow, it is better than a decrease in quality." Xu Jia said.

His first and first responsibility is the quality of the project, so that he can be worthy of the fans who like Jiaxing.

It's very simple. Only when Jiaxing's fans are satisfied will they have enough trust in Jiaxing and extend it to other consumption items in Jiaxing.

For example, members of +Video, tickets to Jiaxing Paradise, and offline activities such as talk shows.

Jiaxing can maximize the profit of a project through all aspects of surroundings, and this part of the income can cover the overflow of Jiaxing's investment in the project, thus forming a virtuous cycle.

Consumers can spend their money with Jiaxing with confidence, and Jiaxing uses the money to produce products with reliable quality and give back to consumers.

This is the value of word-of-mouth. Even at critical moments, Jiaxing can use its strong word-of-mouth to overdraw future earnings from consumers.

Companies that have reached this stage basically have their own place in the world.

To achieve a cycle further up, that is what only giant groups will do, and Jiaxing is moving towards this step.

After a brief chat with Xu Jizhou, the latter reported to Xu Jia the situation of the crew.

Realizing that there was indeed no problem, Xu Jia left the crew and went to "Everything Is Fine" next door.

Everyone has known about his arrival for a long time, and everyone is eagerly looking forward to it.

"Oh, I'm looking forward to the stars and the moon, but I'm really looking forward to Mr. Xu's arrival. This guy didn't even start lunch, he's just waiting for you." Director Kong Sheng said with a smile.

Although he is not an internal employee of Jiaxing, he has been working with Jiaxing for a long time. He is considered senior, so naturally he is not a stranger to Xu Jia.

"Waiting for me? I think you are waiting for the red envelope and the banquet."

Xu Jia laughed and waved his hand to signal his assistant to bring the banquet up, "It's better to follow the old rules. I don't ask you to remember me well, just don't put down the bowl and curse me."

With that said, he first handed Kong Sheng a big red envelope and asked casually: "By the way, where are you, Mr. Hou?"

Logically speaking, "Everything Is Good" should be regarded as a big project between Noon Sunshine and Jiaxing, and Hou Hongliang should not be absent.