History of Struggle of Salted Fish

Xiang Wan thought about running the restaurant for two days, and felt that there was still a lot to do. The shop was ready-made, and there was a candidate for the chef, so he decided to make a decision and called Mama Li to discuss it.

Xiang Wan's original idea was quite simple, to renovate the restaurant in Dongyue, let Mama Li be the chef, and then provide her with two second chefs, a few assistant cooks, handymen, hire a shopkeeper, and add a few Waiting hall, even if the stall is set up, I didn't expect that Li's mother was not very willing.It's not that she's afraid of earning less and working too hard, but she's worried that if the restaurant's future is not good, she will lose her position as the managing mother in the house.

In order to relieve her of the psychological burden, Xiang Wan had no choice but to make a compromise and let her continue to work as an errand at home. Then she would go to the store to cook more than 15 dishes every day, which would be regarded as hunger marketing. She added a subsidy of [-] taels of silver.At that time, if the income is good, the monthly bill can be increased. Once the income is guaranteed, I am afraid that she will refuse to call her back.

Xiang Wan had never managed any business in his two lifetimes combined, so he locked himself in the study and searched his brains to recall the business plans of his previous life. He really came up with a big frame, so he followed his train of thought and started to implement them one by one.

There is no need to choose a location to open a store. The shop in Ruyi Lane is now a restaurant, and it will be idle before Dongyue.Of course, the truth is: No matter how good the location of other shops is, she currently has no spare money to buy them.

Xiang Wan has also seen the current blueprint of the restaurant, and it can only be regarded as unsatisfactory in all aspects. After the conversion, the combined area of ​​the two floors is only more than 250 square meters, which can only be regarded as a medium scale.

Once you have a storefront, the next step is to determine the customer base and the main direction of your business, that is, market positioning, which will take some time and manpower.

Xiang Wan still found Li Quan and Meng Shan, and asked them to take their sons to a restaurant near Fengyaju for a few days. Fengyaju is also the name of their shop. The money is naturally hers The master paid for it only as the cost of market research.I didn't mention the specific requirements, because I was afraid that if I framed the content to death, there would be some omissions.Of course, the two of them knew that this meal was definitely not for free, but what they needed to know was which business was the best, what kind of dishes they were selling, and who patronized them.

However, within three to five days, the two of them returned with confidence. They didn't expect that Xiang Wan's first question had nothing to do with food and drink.

The first question is: what are the government offices, markets, and shops within a radius of 500 meters of Fengya Residence?Who are the surrounding residents?

Because the Yu family lived in the Erjin Mansion in Ruyi Lane some time ago, this question can't be difficult for the two of them.

Fengyaju is located on the west edge of Ruyi Lane. 30 feet to the east is the current Yamen of the Ministry of Industry, and 60 feet to the west is the most prosperous Royal Street in Shangjing. There are no shops, and Fengyaju is a little far away from the street entrance, and there are many restaurants and noodle restaurants on Yujie Street, which did not bring too much traffic to Fengyaju; there are no other offices in Ruyi Lane except for the Ministry of Industry, and the nearby Most of the residents are moderately well-to-do families, and there are very few low-income families.

In other words, the area is not large, the population threshold is insufficient, and the location is not good. Xiang Wan wrote down the useful information first, and then drew a circle on Yujie and the Ministry of Industry. It seems that only from these two place to start.

The second question is much simpler, and it was also investigated by Li and Meng long ago: what are the restaurants with good business around Fengyaju, and who are the diners?How much does a meal cost for a group of four?

The two answered fluently: the restaurants with good business are all on Yujie.There are about 170 large and small shops on Yujie Street, of which there are 19 places where you can eat, including 4 restaurants, 6 restaurants, 5 restaurants, 3 noodle restaurants, 1 inn, and teahouses. Tea snacks, no hot dishes are not included, and almost all of the remaining 19 are doing well. Among them, there are two big restaurants with the most prosperous business, one is called Xiangruju, and the other is called Babaozhai.Most of the guests in Xiangruju are literati, inkmen and relatives of officials. If it is an ordinary table with 70 main dishes in a private room, the price is about 15 taels. Liquor is about 100 taels of silver; the diners of Babaozhai are mostly wealthy businessmen and official subordinates and small rich families who buy from Yujie. It is also 10 taels of noodles for a table of fourteen main courses in the private room. Two taels of silver, while the six dishes and one soup paired with wine for dine-in only cost [-] taels of silver.In addition to these two, there are two other wine shops that are also doing well, but they are both famous for their various home-brewed wines.

Xiang Wan was puzzled by the pricing methods of the two big restaurants, so he couldn't help but humbly ask for advice.

Li Quan immediately explained her doubts: literati and officials are not as generous as merchants, so Babaozhai's meals are more expensive, but Babaozhai's diner customers are usually managers and ordinary gentry , so it is cheaper than Xiangruju's dine-in.Of course, the dine-in environment of Xiangruju is also much better, and the tables are not so close.

Xiang Wan felt that he understood almost everything, so he asked another question, but he didn't want them to answer right away: What are the shops on Yujie that are profitable, regardless of their size or type of operation, and the name of the shop, the type of business they operate in the past few days? Just write a list and hand in the details of the goods, the size of the shop, and the year of opening.

Even though Monk Zhanger couldn't figure it out, the two of them knew that their master must be on target, so they didn't dare to be careless.Fortunately, this time, there is no need to go into the store to buy, just look at the number of people in and out and the objects they took out to make a rough guess.

Xiang Wan didn't urge them to reply, but calmed down and made some thoughts concrete.

The first thing to do is to think of a name that is relevant to the topic.

Because of what Li and Meng said before, the location and scale of his own restaurant are not dominant, so Xiang Wan decided that in the future, the restaurant can only follow the path of the private restaurant in the previous life, combined with high-end customization; The passenger flow is mainly on the Internet, supplemented by merchants who enter and exit the Yamen of the Ministry of Industry.In the future, the restaurant will take the mid-to-high-end route, so as to ensure that the wine is not afraid of deep alleys.Since the storefront is not big, such as Taibailou and Zuixianju must not work. The name of this store must at least be memorable and innovative.

After thinking about it for two days, Xiang Wan finally came up with a more satisfactory word, which was suggested by Jing Zhu'er.

That day, Xiang Wan made public her idea of ​​running a restaurant. Mrs. Xie said nothing but caring for her daughter's hard work. It's not up to you to take the lead?Only then was it revealed.When the maids heard that the family will have a new business after the year, they all congratulated them. Zhu Er then said that she hoped that the shop would be full of customers every day and that the business would flourish day by day.

Are guests coming like clouds?Xiang Wan thought the name was a good one.Not to mention the catchy words, the meaning is also good, so the name of the store was settled in such a muddle.

Just having a name is not enough, there must be trustworthy staff and dishes that can be sold.

Mother Li must take the time to figure out the dishes, and the manpower is so good that they can prepare them now.

As soon as Li and Meng handed back the archives of Yujie Wangpu that had been sorted out, Xiang Wan assigned them another big task: to find two skilled chefs and an experienced shopkeeper for the restaurant to prepare. Down.

It's not that Xiang Wan is in a hurry, for example, the supply of skilled chefs in the market has always been in short supply, and experienced shopkeepers don't move easily.Li's mother refused to take over the full power, so she had to find some useful ones to ensure the quality of the dishes and the daily operation of the restaurant.

This person is really not easy to find. Li Quan asked all the brokers in the city, but he didn't find a suitable candidate, so he almost squatted outside the big restaurant to dig a corner.

Li Quan and Meng Shan were busy running around, and Xiang Wan herself was not idle either. She first discussed with Li's mother the staffing arrangements for the restaurant in the future, and then she found a matchmaker to pick someone, but she didn't want to run into an acquaintance. She did it when she first arrived in Beijing That toothmaid.

Because she wanted to use her assistants and helpers in the kitchen, Mrs. Zhang brought a [-]-year-old and a half-year-old son and five or six middle-aged servants.

Xiang Wan asked Mrs. Xie to help select a few boys and four servants. The servants first went to the big kitchen to help, and the waiters were handed over to Li Quan and Mengshan to take care of them.The people settled down and paid the money, but Mrs. Zhang seemed hesitant to speak.Xiang Wan thought it was because she had run out of rewards, but Mrs. Zhang stammered that she still had someone else in her hand, and she wanted to bring it over to show the lady.

This is strange, if there is a suitable person, why didn't you bring it just now?

It turned out that this piece of lady recently bought a servant girl who was just in her early thirties. Because of her low price and young age, she bought it without asking much.When she changed hands and sold it, she was returned within two days. This woman turned out to be a concubine of an official family, and she never touched the spring water with her fingers.Mrs. Zhang bought someone but couldn't take it off, and she had to feed and drink for her every day, so it was inevitable that she would be treated harshly.One day she couldn't bear it anymore, so she revealed her background, she was the aunt of the former Minister of Rites Yu's house.

When Mrs. Zhang saw the master's family today, she had the heart to ask the Yu family if she still recognized this concubine, and she was afraid that the male master was dead and would make the lady in charge abrupt, so she said so.

Knowing that there was an inside story, Xiang Wan allowed Mrs. Zhang to bring him. This meeting meant that Aunt Su, who was sold out in the prison of the Ministry of Criminal Justice, immediately redeemed her.

Mrs. Zhang sees that the person can sell, so she doesn't want to be worth money. She just considers it an addition to the previous buyer.Xiang Wan also bought two additional maids from her to serve as Su's servant, and let Su live in an unused yard in the third entrance west cross yard, and arranged additional household items from the big warehouse, and allocated two rough maids. Make the mother-in-law give it to her.

For the rest of her life after the catastrophe, Aunt Su was naturally grateful to Xiang Wan's mother and daughter, and she was much more sensible than before.

Li Quan and Mengshan have been very irritable recently because they couldn't find candidates for the chef and shopkeeper. After returning home, they inevitably brought out emotions.

Mother Li didn't want to meddle in this nosy business at first, but seeing that her husband was at a loss, she had no choice but to stop hiding her secrets.It turned out that when she went out in July, she met her former senior brother, who was also the eldest disciple of her royal chef father.Eldest brother is now working as a chef in An Guogong's mansion, so he presumably has some contacts.Li's mother didn't say it before, because she was afraid that the melon field would fall to Li Quan. Her father used to let his senior brother be his son-in-law on purpose. Of course, she would not tell Li Quan about this.

Li Quan got the address, and went to An Guogong's mansion the next day to find someone.Although this senior brother couldn't come himself, he recommended two of his apprentices to try.To say try it is actually an understatement. The cooking skills of his two apprentices are also quite good, but their knowledge of the dishes is limited.

When the two arrived at Yu's mansion, they paid homage to their uncle first, and then were introduced to the master's house.

Xiang Wan saw that the two of them were only 25 and 15, and they had never been chefs before, so they didn't underestimate them. They directly presented three dishes for the school's skill test. Mama Li knew that since the senior brother dared to call someone, he would definitely not lose it. own face.Sure enough, when the dishes came out, they were really full of color, fragrance, meaning and shape.Because Xiang Wan took care of Li's mother, she only set the salary at 2 taels of silver. I heard that the two of them brought an apprentice each, and they added an extra [-] taels of silver.

Mother Li really didn't care about it. First, she regarded those two nephews as her own. Second, she only cooks 15 dishes a day and can get 20 two-month subsidies, including the monthly allowance of the mother in charge. There are also [-] taels.

Seeing that the chef's problem was solved, Xiang Wan finally let go of half of his heart.

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