The rise of nanometers

Chapter 73 Coming in droves

At the same time as Zhengchuan Co., Ltd., Four Star Glass and Kibin Group launched their actions.

The headquarters of Schott, Corning, and Electric Glass also issued instructions to their branches in China to test the attitude of Suiren Company.

The domestic medicinal glass market is surging, and the influence of Suiren Company in another market is also increasing day by day.

After more than a month of sales, the non-stick pans and knives produced by Snail Industry have brought initial changes to the market.

In the domestic non-stick pan market, Supor occupied most of the market, while Midea and Joyoung occupied a small part, and the others were all miscellaneous brands.

The entry of the snail industry directly caused the non-stick pan market to enter a reshuffle stage.

The reason why Huang Xiuyuan is obsessed with the industrial chain and even produces non-stick pans himself is to force the industry to reshuffle.

If Snail does not launch non-stick pan products and takes the initiative to go to these companies to discuss cooperation, it will fall into passivity. It will take the initiative to come to the door itself and ask others to come to the door. Those are two different concepts.

Just like Lu Province Pharmaceutical Glass, if Snail Industry did not manufacture glass bottles at that time, Suiren Company took the initiative to find the other party for cooperation. Whether the other party believed it or not was really a problem. Even if it was cooperation, the conditions would not be better than now.

This is the difference. You take the initiative and the other takes the initiative. This is a change in the strength of both parties.

Only by putting the knife on the opponent's neck can Suiren Company take the initiative and make the opponent obediently obey.

The non-stick pan business of Snail Industry is like a bayonet right at the heart of the non-stick pan business of Supor, Midea and Joyoung.

In particular, Supor, the giant in the cookware industry, has been greatly impacted by the snail industry.

When Snail Industry promotes non-stick pans, it sometimes pushes advertisements on blogs and adds a very simple and crude quality verification method, which makes the reputation of Snail Non-stick pans boom.

This quality verification method is to use a key to scratch the coating of the pot hard. Scratches will appear on non-Snail Industrial products. Faced with non-stick pots of this quality, there is no way for those fake and shoddy counterfeits to imitate them.

The snail industry has announced to the outside world that all dealers selling snail non-stick pans must agree to be tested by consumers on-site to ensure that they are genuine snails.

If a dealer displays snail non-stick pans and does not agree with consumers to try, consumers can directly call and complain, or send an email to Snail Industry.

There will be disagreements about testing, either the dealer is fooling you with fake and shoddy products, or the dealer is doing it deliberately. In either case, Snail Industry will make it difficult for the other party to go around.

It is the strength of the snail's non-stick pan that produces a strong repulsive effect.

Lin'an, Zhejiang Province.

The headquarters of Supor Company is in Lin'an.

All the company's management, including President Su Xianzhe, frowned.

They have two reports in hand. One is the sales of pots and pans this month. Sales have shown positive growth for several consecutive years. Sales volume showed negative growth for the first time in December. Although it only fell by about 2.1%, this is A clear sign.

At first, Su Xianzhe thought it was the impact of the economic crisis, but after in-depth investigation, they discovered the real reason behind the negative growth.

An unexpected opponent appeared in front of Supor.

The second report was the test report on the Snail non-stick pan. When they saw that the report almost crushed the performance and quality of Supor's non-stick pan, they knew they were in trouble.

Su Xianzhe asked with an ugly face: "Secretary Bai, you said that Snail Industry rejected our conditions? Why?"

"Mr. Su, the other party said that there is no plan to sell technology or license it." The female secretary with a fashionable short haircut said Snail Industry's reply word for word.

Unwilling to give up, Su Xianzhe asked again: "What about Suiren, the parent company of Snail?"

"Suiren Company has the same attitude."

In fact, Su Xianzhe didn't know that the reason why their company was rejected was neither that they had no authorization plan nor that their cooperation conditions were not sincere, but a fundamental reason.

Many people don’t know the details of Supor. In 2004, Supor became the first listed company in the cookware industry. The Su family, the actual controller at that time, held a total of 42.86% of the company's shares.

In November last year, Gaul SEB International acquired the controlling stake in Supor through tender offer and other methods. After that, the Su family began to frantically reduce its holdings.

Up to now, the Su family has gradually withdrawn from the ranks of major shareholders, and its shareholding ratio in Supor Group has been declining year by year. SEB International's shareholding ratio has long exceeded 67% of absolute control, and Supor is completely controlled by foreign capital.

This is the underlying reason why Supor was rejected by Suiren Company. Even if it wanted to authorize it, it would not be possible to authorize it to Supor.

Just when Supor Company was at a loss.

Foshan in the Pearl River Delta is the headquarters of Midea Group. Products such as non-stick pans are only a small part of Midea Group's business, but they have no intention of giving up.

Especially after hearing that Shandong Pharmaceutical Glass had reached a cooperation with Suiren Company, they also noticed something. Originally, Midea Group's non-stick pan business was all OEM products, so why not find Snail OEM.

Joyoung Company in Quancheng, Shandong Province, has another plan. Because Joyoung Company itself has a non-stick pan production line, it naturally gives priority to technology licensing.

Many domestic foundries or small brands are also making their own moves.

In the tool manufacturing industry of another industry, Yangjiang Shibazi, Zhang Xiaoquan, etc. are all looking for ways to connect with Suiren Company.

Suiren Company actually knows everything about these companies' inquiries or connections. For example, Jiuyang Company has connections through Lu Province.

There is no problem with cooperation. Lin Baijie and Chang Fuguo from Snail Industry discussed it and decided to hold an authorized cooperation meeting in Shanmei City on January 12 next year.

The companies invited include 5 non-stick pan companies including Midea and Joyoung, 4 pharmaceutical glass companies including Zhengchuan Co., Ltd., Four Star Glass, and Kibin Group, and 6 cutting tool companies including Shibazi and Zhang Xiaoquan.

The representatives of Schott, Corning, and Electrical Glass who came to visit one after another did not even meet Lin Baijie, and were told that Suiren Company had no idea of ​​​​cooperating.

The samples and test reports sent to Peking by Lu Province Pharmaceuticals, which has been proud of itself recently, were also treated with special measures. In less than a week, they passed the preliminary inspection.

Many interested pharmaceutical companies, even Johnson \u0026 Johnson and Pfizer, have sent inspection teams to inspect the Shandong Pharmaceutical Factory in person.

Seeing a steady stream of silicon nanobottles being produced on the production line, several domestic pharmaceutical companies have placed a batch of small orders to test the waters.

As for foreign countries, Hu Chengjun is organizing personnel to submit silicon nanobottles for medicinal glass bottles to various Western countries for certification.

However, applying for recognition by an international organization may not be that fast.

It is estimated that SCHOTT, Corning, and Electric Glass will not easily allow silicon nanobottles to be approved for marketing, because it is related to their interests.

International pharmaceutical giants such as Johnson \u0026 Johnson and Pfizer will also not allow Shandong Pharmaceutical to completely dominate the market, because this is not conducive to the security of the supply chain.

It is estimated that in the end, a small part of the international market will be opened and the pharmaceutical glass industry will be reshuffled. Those pharmaceutical giants will support their respective pharmaceutical glass companies and ensure the safety net of the supply chain.

Before I knew it, 2008 passed like this.

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