Chapter 156: Apple’s launch day was a surprise, Longxing X2 was sold out

“Vicious competition! Vicious competition! Penguin is engaging in vicious competition, and this method is really despicable!”

Wangyi Company Building

Boss Ding Lei secretly pounded the table and couldn’t help asking about Brother Ma’s competitive methods.

I was happily getting ready to get off work today. Unexpectedly, when I turned off the computer, an email from Chen Xing popped up in my mailbox.

Adhering to the attitude of working hard, he clicked on the email. Unexpectedly, it was a notice to remove all games and applications owned by NetEase.

According to the originally signed platform listing contract, Chen Xing only needed to give half a month’s notice in advance. After fulfilling his notification obligation, he could unilaterally remove the application without breach of contract. Ding Lei also had no choice but to make a phone call to Chen Xing. Go over and ask for reasons and details.

You don’t know if you don’t ask, but you will feel numb when you ask others. It turns out that the competitor Penguin Company was causing trouble and signed some unknown agreement with Longxing Technology Company.

What can he do?

Naturally, we can only suffer this loss.

It’s a very simple logical reasoning question. If there is no big enough profit, Chen Xing will definitely notify him secretly and then conduct business negotiations to obtain greater benefits.

Without notifying him, the two parties directly signed the contract, which obviously shows that Longxing Technology Company and Penguin Company have reached a chain of interests that both companies are satisfied with. Even if Ding Lei talks nonsense, it is impossible for Chen Xing to break the contract.

For an Internet company of their caliber, the liquidated damages in contracts signed by them are sky-high prices that ordinary people cannot imagine.

What Ding Lei now has in front of him is to seek cooperation from other mobile phone manufacturers.

……

the other side

Longxing Technology Guancheng Factory

After receiving instructions from Chen Xing, factory director Yang Minshuo also began to give instructions to build mobile QQ, Penguin Video, QQ Music and other Penguin applications into the factory version of Longxing X2 mobile phone.

Penguin’s games cannot be directly built into the factory version of the phone because they take up too much memory.

but!

It’s not that Chen Xing doesn’t have a solution.

Since there is no way to build in promotion, can we promote it manually?

On the app store pages of the Longxing X1 and Cuican X1 mobile phones, Penguin games are marked with the [Quality Games] label, and their rankings are also moved forward, achieving a promotion effect that is invisible to the enemy.

For now, helping Penguin develop its mobile business is equivalent to helping him make money, so Chen Xing will naturally not spare any effort.

If you want to run a technology company and don’t want to raise money or go public to disperse your rights, you need to invest in various fields to gain profits. Penguin Company happens to be the best target for blood supply.

Yang Minshuo did not dare to slack off at all. As the release date of Longxing X2 was approaching, in addition to supervising production, he also had to inspect the warehousing of production parts.

Korean Star Group’s M5 screen assembly and Orion 5433 processor chips have also been shipped to the Guancheng factory in large quantities in recent days.

According to the contract constraints, they must ensure the supply of at least 500,000 Orion 5433 chips and M5 screen assemblies in each cycle. Otherwise, they will breach the contract. If they breach the contract for three consecutive cycles, they will need to compensate ten times the corresponding losses.

In addition to Korean Star Group, Blue and Green Factory is also supplying the Longxing Technology production factory. At present, they have fully mastered the multiple exposure technology. However, because they only have two 48-nanometer photolithography machines, and two technical exposures are required, each Daily production capacity is only about 100,000 chips

However, the daily supply of 100,000 Kaitian baseband chips is barely enough.

The current supply structure of the domestic alliance is that Longxing Silicon Industry and Kunpeng Industrial provide 12-inch semiconductor silicon wafers, while Blue and Green Factory is responsible for helping to produce chips.

As for Loongson International, Shanghai Silicon Group and Modu Chemical Group, because their corporate attributes include semiconductors, the West must strictly monitor them, so they will not act rashly.

However, they did not sit still and wait for death. Instead, they secretly transported all the collected photoresist, etching solution, developer and other supporting reagents to the Blue and Green Factory chip factory.

In addition, Beiji Group also sent more than a dozen old maintenance masters to work at the Blue and Green Chip Factory.

If there is a problem with ordinary equipment, they can repair it immediately

Of course

Even if the photolithography machine is broken, it can be repaired, provided that the main parts cannot be damaged.

Rebus also considered this issue. In addition to helping Chen Xing purchase equipment during this period, he was also looking for parts for the photolithography machine, thinking that if it broke, he could replace it.

It belongs now…

One side can produce, and all sides support!

……

When the Guancheng factory started working overnight to produce the Longxing X2, the specific mobile phone configurations were also announced on the online platform.

Weibo information platform

Longxing Technology official Weibo

Yao Nana followed Chen Xing’s instructions and began to reveal the configuration of Longxing X2 one after another, and released a video to promote the mobile phone.

Unlike Blue and Green Factory’s search for celebrities, Longxing X2’s promotional video focuses on simplicity, and there is not even a single person to be found throughout the video

The video begins with the overall appearance of the phone. After the front and back are shown, the phone is quietly divided into four, corresponding to the four colors of black, white, cyan, and red.

After a brief introduction to color matching, four mobile phones with different colors were integrated into one, the camera accessories flew out, and its introduction text flashed in the right area.

[Longxing Technology self-developed 8 million dual cameras, front 6 million pixels, optical image stabilization, face recognition, dynamic capture……]

Every screen switch will provide an in-depth introduction to the Longxing X2 mobile phone. From the camera to the battery capacity, the video will introduce the entire process.

After watching the video, netizens who eat melons liked the video blog one after another and had friendly interactions in the comment area.

[Escape in midsummer]:”No wonder Mr. Chen didn’t hold a press conference. It turned out that the configuration of Longxing X1 was fully upgraded to Longxing X2. However, the price of 1999 yuan is barely acceptable. After all, it has 120W star flash fast charging.”

[Society, Brother Mao]:”When I bought the Longxing X2 for 1,999 yuan, I can only say it was a good deal. The Orion 5433 is a 20nm processor chip, which is enough for gaming and daily use.”

[Fenglinwan]:”Mr. Chen, I’m so impressed! The Longxing series is a welfare machine, specially prepared for our student party. The price is 2,000 yuan. Who can beat the Longxing X2?”

[Invincible Superman]:”I can only say four words, far ahead!”

[Fighting dragon in the sky]:”The 120W Star Flash fast charge released half a year ago is still far ahead of its peers. Just ask you how big it is? Anyway, I will definitely support Mr. Chen!”

After the Longxing X2 configuration was announced, netizens have been gearing up and waiting for the release day.

Because of the likes and comments, even without paying the Weibo official, the entry”Longxing X1 Configuration Announcement” was still on the hot search, and more and more netizens also clicked on it.

Just when everyone thought that they would spend 1,999 yuan to buy Longxing X2, the official blog of Longxing Technology posted again, and the official accounts of Aitetaowu.com and Wangdong platform

loadAdv(7,3);

[In order to give back to old users for their support, on January 20, 2015, the Longxing To welcome the winter vacation, college students can use their student ID number to receive another 50 yuan coupon. The lowest price is only 1,749 yuan. It’s better to act than to think!]

Less than ten seconds after this promotional announcement was released, the official accounts of Taowu.com and Wangdong Platform immediately forwarded it and responded.

[Taowu.com]:”During the winter vacation, students can be helped to upgrade to a new phone, and large discount coupons can be obtained for free. To buy a Longxing X2 mobile phone, just go to Taowu.com!”

[Wangdong platform]:”Professional digital platform, shopping quality control is guaranteed, and self-operated express delivery can arrive the next day!”

The slogans of the two companies are secretly competing with each other. Users have long been happy to see the fight between the two e-commerce and online shopping platforms.

[Tangtang doesn’t know martial arts]:”Mr. Chen is really a good person. Hehe, I may hesitate at 1999 yuan, but at the price of 1749 yuan, this college student has no brains to buy it.”

[Divine power comes]:”The launch price of 1,999 yuan is already very good, and it has also attracted two sponsors. Fortunately, it is not in ancient times. I tell you what Chen Xing did this way, at least he can get the first incense when he enters the Ancestral Temple!”

[Cyber gamer]:”Who said you can’t enter the Ancestral Temple if you are not from ancient times? I’ll just build a cyber temple for Mr. Chen so that he can enjoy electronic incense and accumulate electronic merits, okay?”

[Shocking Kyushu]:”Chen Xing: I’m still alive when I step on a horse?”

The two consecutive price announcements of Longxing

Anyone with a discerning eye can see that Taowu.com and Wangdong Platform have been roped in, and may be selling them at a premium. Otherwise, it would be impossible to buy the 20nm Orion 5433 processor chip at this price.

In order to promote his own platform and seize online shopping users, Chen Xing did not need to spend money to buy popularity. The two shopping platforms started fighting in advance and spent money on the hot search list.

The effect is naturally very significant. The number of reservation-buying users on both platforms is rising rapidly at the moment.

Less than two hours after the Longxing X2 configuration and price were announced, the number of pre-ordered purchasers on Taowu.com exceeded 700,000, and on the Wangdong platform there were a full 1 million!

The field of digital electrical appliances has always been the strength of Wangdong Platform

If Taowu.com hadn’t been unethical and bought out all the stock of the brilliant X1 last time, leading to the Double Twelve Shopping Carnival and Wangdong’s platform had no goods to sell, Liu Dongzi wouldn’t have paid to make a false sales report. force

Some people are happy, while others are naturally sad

Zhang Jinxi, CEO of Sudan.com, looked at the number of reservations for the two rivals and couldn’t help but let out a long sigh.

As expected, people get older, look forward and backward, and become timid.

If he had been more decisive at that time, subsidized the subsidies and gave the profits to Chen Xing, he would not have been unable to catch up with the final popularity.

Watching Jack Ma and Liu Dongzi make money is really more uncomfortable than losing money

……

at the same time

the other side

TSMC has completed the delivery of Apple A9s chips, and Foxconn factories in various places have officially begun OEM production for Apple 7 mobile phones.

Just one day after the specifications of the Longxing X2 mobile phone were announced, the Apple 7 mobile phone announced in a high profile that it would be officially released on the 20th.

Longxing X2 will be released on the 20th, and Apple 7 will also be released on the 20th. The conflicting release dates seem to express Apple’s dissatisfaction with Chen Xing and Longxing Technology Company.

However!

What’s the use?

Longxing X2 corresponds to the sinking market, and Apple 7 corresponds to the high-end market. Users of the two are incompatible with each other.

Released on the same day?

This has no impact at all!

Puke obviously understands this, but he has no choice. He must sell the Geek X1 to make a profit before it is released. Otherwise, it will be a complete defeat.

Chen Xing made it very clear at the new product launch conference that the Geek X1 is a mid-range mobile phone, but it has the configuration to fully compete with high-end mobile phones. What does this mean?

The simplest one is cheaper than you and has better configuration than you. Which one will users choose?

No need to think!

Users are not stupid either!

They will naturally choose products that are cheap and have good performance!

For example, the Honda Civic, which has been criticized in the automotive industry, before it was released, where could I buy such a configuration for 120,000 to 150,000?

Spend the least money and use the best-equipped products. This is what buyers are looking for.

Apple, Longguo District CEO Wang Feng was not stingy with money. He directly spent 5 million to buy a top ten hot search topic and hired a large number of trolls to confuse the public.

With the emergence of hot searches, trolls also began to praise and criticize

[Mengxin Braised Yang]:”Finally waiting for the release of Apple 7, if you ask me to say, when buying a mobile phone, you should buy an iOS system, not some rubbish Android, which will freeze to death after half a year!”

[hippopotamus]:”I have been using the iPhone 4 for 3 years and still have no lag. I want to buy the iPhone 7 this time mainly because the A9s chip is really awesome. Otherwise, I think the iPhone 4 can last a lifetime and the iOS system is so smooth.”

[Lele baby]:”Don’t some people really like to use Android phones? After I got used to the iOS system, I couldn’t get used to Android at all. The last time I bought the Longxing X1 phone, I threw it away within two months. Its configurations were garbage!”

The emergence of trolls has set off a new round of Internet scolding war, with both sides launching on Android and iOS systems.

The Android side believes that iOS is too closed, not as open as the Android system at all, and the overall user experience is extremely poor.

The iOS side feels that the Android system is very cheap, and in less than half a year, the phone will become abnormally laggy.

Both sides insist on their own opinions and keep arguing.

Because a large number of netizens participated in the Internet scolding war and contributed a lot of popularity, the release of Apple 7 mobile phone was also ranked first, and Wang Feng’s strategy was also declared successful.

Chen Xing, on the other hand, did not pay attention to the Apple 7’s troubles at all. It happened to be this trouble that made him judge that Apple may have no trump card, otherwise it would be impossible to rush to sell the Apple 7 mobile phone to make money.

Don’t compare with Geek X1, but look for presence in Longxing X2?

The four words”bullying the weak and fearing the strong” can be said to be vividly displayed.

But once you say it, Wang Feng really stirred up the heat. Internet scolding wars are so popular.

As the release date is approaching, users across the country are waiting for the countdown. Because it is not an online shopping holiday, user traffic is not that large. The two shopping platforms have not added servers, but they are also ready to repair at any time.

At the moment when the hour hand, minute hand, and second hand merged into one, national traffic began to pour into the two platforms for shopping cart payment operations.

In the first batch of Longxing X2 mobile phones, Chen Xing launched 400,000 units, and Wangdong Platform and Taowu.com each supplied 200,000 units.

less than fifteen seconds

The inventory on both platforms shows zero!

Users who have just entered the payment page and successfully paid and were automatically refunded are immediately confused. Is this all sold out?

The two platforms each had 200,000 units, and they were gone in just fifteen seconds?

Far away in Jiangzhe University, Zhang Wei, who set up the flag of streaking on the playground half a year ago, looked at the pop-up on the notification bar of his mobile phone and fell into silence.

[The product you reserved has been sold out. After the store adds inventory, the platform will notify you with information, please wait patiently!]

“I ride a horse!”

Zhang Wei took a deep breath and tried to calm himself down, but when he saw that he was still stuck on the college student certification page, he couldn’t bear it anymore.

“Depend on! I haven’t passed the college student certification yet, and you all used up your cell phones in seconds? I’m sorry, you immortals are so stupid!!!”

Thank you to all the big guys who gave you monthly tickets and recommended tickets. The author checks the backend every day, and also to all the big guys and readers who follow the reading every day. Thank you, thank you all!

(End of this chapter)


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