When will I have a long tassel?

Han Weichang followed Tang Zifeng to a high-end hotel in the center of Heling. The waiter took them into a box. There was already a person sitting in the box. Han Weichang saw that it was an old acquaintance. The person who claimed to be Junior Sister Tang Zifeng Bao reporter.

"Han Gong, hello."

Seeing Han Weichang, Bao Nana walked forward with a smile and stretched out her hand to Han Weichang.

"Oh, it turns out to be Reporter Bao, long time no see!" Han Weichang stretched out his hand and shook Nana Bao quickly before taking it back, with a smile on his face.

Han Weichang is not the kind of person who is shy when meeting strangers or afraid to deal with young girls. In fact, Bao Nana has a temperament that is of the same origin as Tang Zifeng, which makes Han Weichang can't help but feel a sense of awe. .

"Senior brother~~" After greeting Han Weichang, Bao Nana began to discharge her love towards Tang Zifeng again.

"Sit down!" Tang Zifeng said with a straight face, pointing to Bao Nana's seat.

"I know how to bully my junior sister. How about I not treat you like a senior brother?" Bao Nana sat back, her red lips pursed.

Han Weichang only felt that his head was shining with light. Was he going to turn into a light bulb?

When Tang Zifeng notified Bao Nana to make a reservation, he also gave her the right to order. Before Tang Zifeng and Han Weichang arrived, Bao Nana had already ordered the dishes, so as soon as they sat down, all kinds of dishes were served in a stream, and the table was filled.

"Let's get started. The world is big and it's not as important as eating. Let's eat first and then talk about business."

Tang Zifeng showed off his leadership style, waved his hand, and used the chopsticks first.

Bao Nana habitually gave Tang Zifeng a look of disdain and joined the fight. Han Weichang lags behind for a moment and waits until the two young men have already moved their chopsticks before he starts to grab the food.

Because we had agreed to visit other companies in the afternoon, no one drank. We just drank tea instead of wine, toasted each other a few times, and said some polite words. When they were seven or eight full, everyone slowed down their chopsticks, and Tang Zifeng turned to Bao Nana and asked:

"I asked you to help contact the media. How many have you contacted so far?"

"There are already 17, including 9 in Jingnan and 8 in Mingxi, including provincial newspapers in two provinces, evening newspapers in several major cities, and several financial supplements." Bao Nana replied.

"How much will it cost in total?" Tang Zifeng asked again.

Bao Nana said: "Each news and newsletter is 600 yuan for a tabloid newspaper, and 1,200 yuan for a provincial newspaper. The total cost is about 12,000 yuan."

"This is indeed not expensive." Tang Zifeng nodded.

What Tang Zifeng arranged for Bao Nana to do was to contact the media in Mingxi and Jingnan provinces to publish news about the successful development of a new scrap steel baler by Linyi Machinery, as well as a long-form press release. To put it bluntly, it was a soft public relations article.

Journalists need to pay a fee for publishing such articles, commonly known as transportation fees, which are the transportation fees needed for reporters to come for interviews. In fact, such manuscripts are written in advance by the propaganda party and handed over directly to the reporter. The reporter only needs to polish it slightly according to the characteristics of his own newspaper before publishing it, and there is no cost at all.

Public relations soft articles are an open secret. When operated properly, the cost-effectiveness ratio is much higher than that of hard advertising.

The cost of an advertisement in a newspaper ranges from several thousand to tens of thousands, while sending a long newsletter that takes up a full page only costs one to two thousand yuan in travel expenses. People are often a little skeptical about advertisements, but they are very receptive to newsletters. They always feel that reporters have a conscience and will not make up random things. What reporters say is always more reliable than advertisements.

So in this sense, the promotional effect of soft articles is sometimes much better than advertising.

Tang Zifeng had done countless public relations hypes in his previous life and knew the tricks very well. Bao Nana said that she found 17 media outlets and spent a total of more than 10,000 yuan, which was indeed a conscientious price. Reporters' charges for travel expenses also depend on the person. For the same article, they can charge 1,000 or 500, depending on their relationship. Bao Nana has been an intern at the newspaper for several months. Regardless of the fact that she has written a few good articles, she has gained a good reputation among reporters.

Otherwise, gold will shine everywhere, and Bao Nana is the kind of talent who can shine wherever she goes.

"I have already written the press release and communication. Reporter Bao, please help me check them."

Tang Zifeng took out a manuscript from his bag and handed it to Bao Nana.

"Today I have a long tassel in my hand, when will I tie the black dragon? - Record the Linhe No. 1 Machine Tool Factory's active innovation and development of a new generation of scrap steel baling machine... Brother, your title is too big, isn't it? How dare you Use this poem to advertise your factory?" Bao Nana just read a title and started to pick and choose.

Tang Zifeng glanced at Han Weichang, and Han Weichang quickly said: "Reporter Bao, let me explain this matter. In fact, the 'Changying Brand' machine tool produced by our factory was named after this poem. Machine tools are among the tools. Mother is the ancestor of all tools. No matter what you want to do in all walks of life, you cannot do without tools. Therefore, it is no problem to say that owning a machine tool means having a long tassel in your hand. The Changying brand machine tools produced by our factory in the 1950s were obtained by They were personally praised by the leaders, and our trademarks were all inscribed by the elderly.”

"Is there such a thing?" Bao Nana's eyes widened. She looked at Han Weichang, then at Tang Zifeng, and asked worriedly: "Brother, you didn't make this up, right? You can't joke when it comes to such an issue."

Tang Zifeng said: "Junior sister, no matter how crazy I am, I don't dare to joke about this kind of thing, right? This history is well-documented. The factory history room of our factory has newspapers from that year. Do you want me to make a copy for you? Send a fax?"

"It would be best if you could send me a fax." Bao Nana said.

"No way, junior sister, you actually doubt senior brother's integrity?" Tang Zifeng protested in a long voice.

Bao Nana smiled and said: "Brother, is the word integrity in your dictionary? You said you have lied to me so many times, how can I not be too cautious in front of you?"

"Look, look, this is my biological junior sister!" Tang Zifeng turned to Han Weichang and complained.

Han Weichang felt that he was like the second half of the sun. He said calmly: "Journalists Bao are rigorous in their work. This is something we can learn from."

"Look, look how considerate my Uncle Han is." Bao Nana said proudly. After that, she softened her tone and said to Tang Zifeng: "Brother, I think if If this thing is true, then your promotional draft will have a big highlight, and you can write about it carefully. Because this point is very important, you have to be more cautious..."

Tang Zifeng was actually teasing Bao Nana. He knew that some things could be joked about, but other things should not be joked about.

Bao Nana couldn't believe something like a leader's inscription just because he said it casually. She had to see reliable evidence before writing it in the news, otherwise she might make a big mistake.

He said: "Then I will call the factory soon and ask them to make copies of the newspapers from that year and fax them to you."

Bao Nana nodded and said with emotion: "I didn't expect that your factory has such a strong background."

Han Weichang said: "This is only one aspect. Our factory was very prosperous in the 1950s and 1960s. There are twenty or thirty cadres and workers in our factory who have been interviewed by the leaders, and they have taken photos together. There are seven or eight people from the newspaper."

"Yeah, then I don't feel guilty anymore..." Bao Nana said.

"..."

Tang Zifeng and Han Weichang looked at each other. The co-writer, reporter Bao, still had some conscience and knew that sending public relations releases to others was something he should feel guilty about.

“The new generation of metal baling machines produced by Linyi Machinery has been widely praised by the recycled material recycling department. As of the time of publication, more than 20 baling machines have been put into production and have been signed. The number of baling machines currently being produced has reached 50. There are so many platforms...

A user from Jinnan Province said excitedly: We have been looking forward to such a good baling machine for a long time. Linyi Machinery can meet our needs and think about what we want to develop such a good baling machine for us. It is worthy of being the prestigious cornerstone of the country... Senior brother, when you wrote this manuscript, didn't you vomit? "

Bao Nana continued to read the contents of the newsletter, and by the end, she felt a little nauseous. Did she know that less than 20 days had passed since she introduced Jin Yao's baling machine business to Tang Zifeng, so how could Linyiji have sold more than 20 baling machines. There are also "users said excitedly", which is too fake.

Tang Zifeng said disapprovingly: "Isn't this just some Spring and Autumn style of writing? There's nothing to vomit about."

"But I feel like vomiting, what should I do?" Bao Nana asked cutely.

"Then vomit. You will get used to it after a few times." Tang Zifeng said.

"Forget it, I'd better finish reading it first." Bao Nana said and started reading the manuscript again:

“…In less than a month after Linyiji launched the Changying brand metal baling machine, several unscrupulous companies blatantly infringed on Linyiji’s patented technology, copied the same baler, and sold it at a low price. Dumping and harming metal recycling companies. It is understood that the balers manufactured by these unscrupulous companies are no different from the Changying brand balers in appearance, but the manufacturing process is extremely rough, the fit between the parts is extremely poor, and the quality is worrying.

"The reporter saw at a metal recycling company that purchased a counterfeit baler that the counterfeit machine had been used for less than five days before its main components showed serious wear and tear, and the bearing of the front-end locking mechanism broke, almost causing a major accident. Safety accident... No way, senior brother, your fabrication is too outrageous, aren't you just pouring dirty water on other companies' heads?"